Tag management
Asked as “tag management system”, and as “website tag manager”, on behalf of a mid-market B2B company. 47 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each.
Standing · first-choice share
81%
Clear leader
81Google Tag Manager11Tealium iQ Tag Management02Forte Conversions06others
81% of first choices, clear leader.
Since September 2026▲+4Since September 2026: 77% → 80%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Google Tag Manager held the lead, +4 points on 77%, inside the 11-point floor.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small business
Google Tag Manager100%Clear leader▲+2Since September 2026: 98% → 100%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Standing →Mid-marketGoogle Tag Manager81%Clear leader▲+4Since September 2026: 77% → 80%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.This pageEnterprise
Tealium iQ Tag Management49%Clear leader▲+6Since September 2026: 47% → 52%, +6 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Standing →
Google Tag Manager100%Clear leader▲+2Since September 2026: 98% → 100%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Standing →Mid-marketGoogle Tag Manager81%Clear leader▲+4Since September 2026: 77% → 80%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.This pageEnterpriseTealium iQ Tag Management49%Clear leader▲+6Since September 2026: 47% → 52%, +6 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Standing →The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for a mid-market B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince September 2026
01Google Tag Manager Lab in the set81%19%85endorsed leader▲+4Since September 2026: 77% → 80%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.77% → 80%
Google Tag Manager Lab in the set81%19%85endorsed leader▲+4Since September 2026: 77% → 80%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.77% → 80%02Tealium iQ Tag Management11%25%57accepted challenger▼−1Since September 2026: 13% → 12%, −1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.13% → 12%
Tealium iQ Tag Management11%25%57accepted challenger▼−1Since September 2026: 13% → 12%, −1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.13% → 12%03
Segment2%12%16accepted challenger▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 2%
Segment2%12%16accepted challenger▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 2%Show the four products at 0%, ordered by negative rate
07Ensighten0%50%10criticized challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%
04
Adobe Experience Platform Tags0%18%50accepted challenger▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 0%
Adobe Experience Platform Tags0%18%50accepted challenger▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 0%05
Piwik PRO Tag Manager0%0%29accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%
Piwik PRO Tag Manager0%0%29accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%06
Matomo Tag Manager0%0%25accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%
Matomo Tag Manager0%0%25accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
Google Tag Manager is made by Google, whose model Gemini 3.5 Flash is in the set. On the four share prompts that model made it the first choice four times of 4; the other thirteen models thirty-four times of 52. Lab treatment is defined on the method page; the row is marked, not excluded.
Head to head
One product takes 81% of first choices here, so the chart would put six markers in one corner and one at the far edge. The two measurements it plots are columns in the standing above: share, and the negative label rate. One product carries a negative rate above 25% in this category.
What they warned about
Ten of fourteen models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Llama 4 Maverick and Qwen 3.7 Flash changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Google Tag Manager19%
16 of 85 labels negative · 12 of 14 models · 1 hard negative
“**Avoid paid enterprise suites** like GTM 360 unless you have a clear need for enterprise governance features” GPT-5.4 mini, budget prompt
Tealium iQ Tag Management25%
14 of 57 labels negative · 6 of 14 models · 3 hard negative
“Enterprise Platforms to Avoid (For Mid-Market) ... like **Tealium iQ** ... you should probably steer clear” Gemini 3.5 Flash, direct prompt
Adobe Experience Platform Tags18%
9 of 50 labels negative · 6 of 14 models · 2 hard negative
“When to Avoid: Tealium and Adobe ... extremely expensive custom contracts” GLM 4.7 FlashX, paraphrase prompt
Ensighten
50%
5 of 10 labels negative · 4 of 14 models · 1 hard negative
“Traditional enterprise TMS like Ensighten are sometimes recommended to be avoided in favor of more modern or flexible solutions” Mistral Small, negative prompt
What they cite
Citations exist only for the models that return a source list: fourteen of the fourteen in this edition, and all six flagship models on the expanded tier.
Sites the answers cite
74 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 958 links across 209 sites, every framing counted. Ranked by the number of answers carrying the site or page. 52 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.
vendor site · ObservePoint45 answers · 47 citations · 12 models
vendor site · Guideflow42 answers · 42 citations · 11 models
vendor site · Usercentrics37 answers · 39 citations · 11 models
28 answers · 28 citations · 9 models
vendor site · checkthat.ai24 answers · 27 citations · 9 models
22 answers · 34 citations · 9 models
22 answers · 28 citations · 10 models
vendor site · Improvado21 answers · 22 citations · 11 models
vendor site · Google Search19 answers · 33 citations · 8 models
19 answers · 28 citations · 11 models
18 answers · 26 citations · 8 models
vendor site · SourceForge17 answers · 17 citations · 10 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
43 answers · 12 models
42 answers · 11 models
37 answers · 11 models
28 answers · 9 models
21 answers · 11 models
19 answers · 9 models
17 answers · 8 models
13 answers · 8 models
12 answers · 8 models
12 answers · 7 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best tag management system”, “tag management system”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|
| Google parent site Google Tag Manager 81% | 81% | 207 | 90,500 | 863 | |||
| Tealium iQ Tag Management tealium.com | 11% | 163 | 20 | 0 | 9,399 | 32 | 1 |
| Twilio segment.com Segment 2% | 2% | 408 | 135,000 | 4,343 | 9,086 | 0 | |
| Ingest IQ | 2% | 0 | |||||
| Forte Conversions | 2% | 0 | |||||
| Google Tag Manager – GTM | 2% | ||||||
| Adobe parent site Adobe Experience Platform Tags 0% | 0% | 150 | 1,220,000 | 117,563 | |||
| Piwik PRO Tag Manager piwik.pro | 0% | 89 | 10 | 0 | 95,862 | 8 | |
| Matomo Tag Manager matomo.org | 0% | 75 | 50 | 4 | 35,015 | 9 | |
| Cloudflare Zaraz cloudflare.com | 0% | 18 | 4,995,413 | 111 |
Google's top ten for the two searches hold 14 sites; 3 of them are among the sites the models cited here (marketingplatform.google.com, omr.com, usercentrics.com). The first result for “best tag management system” is omr.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best tag management system for a mid-market B2B company?”Paraphrase“Which website tag manager would you recommend to a mid-sized B2B company?”Comparative“What are the top tag management systems and how do they differ?”Budget-constrained“What is the best tag management system for a company with a limited budget?”Scale-constrained“We are a 500 person company evaluating a tag management system. What should we look at?”Negative“Which tag management systems should I avoid or be cautious about?”
Claude Haiku 4.5Ingest IQagainst: Tealium Customer Data HubGoogle Tag ManagerChangedGoogle Tag ManagerGoogle Tag ManagerGoogle Tag Manageragainst: GTM
Two alternatives
Google Tag Manager, TagCommanderThree alternatives
Adobe Real-Time CDP, Segment, Tealium iQ Tag ManagementTwo alternatives
Adobe Experience Platform Tags, Tealium iQ Tag ManagementOne alternative
Matomo Tag ManagerTwo alternatives
Adobe Experience Platform Tags, Tealium iQ Tag ManagementGPT-5.4 miniTealium iQ Tag Managementagainst: Google Tag ManagerGoogle Tag ManagerChangedGoogle Tag ManagerGoogle Tag Manageragainst: Google Tag Managerno first choiceagainst: GTM
One alternative
Adobe Experience Platform TagsThree alternatives
Adobe Experience Platform Tags, Matomo Tag Manager, Tealium iQ Tag ManagementFour alternatives
Adobe Experience Platform Tags, Ensighten, Segment, Tealium iQ Tag ManagementOne alternative
Matomo Tag ManagerGemini 3.5 FlashGoogle Tag Manageragainst: Adobe Real-Time CDP, Tealium iQ Tag ManagementGoogle Tag ManagerHeldagainst: Tealium iQ Tag ManagementGoogle Tag ManagerGoogle Tag ManagerGoogle Tag Manageragainst: Adobe Dynamic Tag Management, Adobe Experience Platform Tags, Genesys Smart Tags, Google Tag Manager, Signal Tag Manager, Tealium iQ Tag Management, Yahoo Tag Manager
Five alternatives
Addingwell, Piwik PRO Tag Manager, RudderStack, Segment, StapeOne alternative
Piwik PRO Tag ManagerFive alternatives
Adobe Experience Platform Tags, Cloudflare Zaraz, Matomo Tag Manager, Piwik PRO Tag Manager, Tealium iQ Tag ManagementThree alternatives
Matomo Tag Manager, Piwik PRO Tag Manager, Stape.ioFour alternatives
Adobe Experience Platform Tags, RudderStack, Segment, Tealium iQ Tag ManagementPerplexity SonarGoogle Tag ManagerGoogle Tag ManagerHeldGoogle Tag ManagerGoogle Tag Managerno first choicenothing named
Two alternatives
Ingest IQ, Tealium iQ Tag ManagementThree alternatives
Commanders Act TagCommander, Matomo Tag Manager, Piwik PRO Tag ManagerSix alternatives
Adobe Experience Platform Tags, CHEQ Manage, Ensighten, Piwik PRO Tag Manager, Stape, Tealium iQ Tag ManagementTwo alternatives
Cloudflare Zaraz, TagmateGrok 4.1 FastGoogle Tag Manageragainst: Adobe Experience Platform Tags, Google Tag Manager, Tealium iQ Tag ManagementGoogle Tag ManagerHeldGoogle Tag ManagerGoogle Tag ManagerTealium iQ Tag Managementagainst: Google Tag Manageragainst: Adobe Experience Platform Tags, Ensighten, Google Tag Manager, Tealium iQ Tag Management
Two alternatives
Matomo Tag Manager, Piwik PRO Tag ManagerFour alternatives
Adobe Experience Platform Tags, Matomo Tag Manager, Piwik PRO Tag Manager, Tealium iQ Tag ManagementFive alternatives
Adobe Experience Platform Tags, CHEQ Manage, Matomo Tag Manager, Piwik PRO Tag Manager, Tealium iQ Tag ManagementOne alternative
Matomo Tag ManagerThree alternatives
Adobe Experience Platform Tags, Google Tag Manager, Piwik PRO Tag ManagerMistral SmallGoogle Tag ManagerGoogle Tag ManagerHeldagainst: Tealium iQ Tag ManagementGoogle Tag ManagerGoogle Tag Manageragainst: Adobe Experience Platform Tagsno first choiceagainst: Adobe Experience Platform Tags, Ensighten, Google Tag Manager, Tealium iQ Tag Management
Two alternatives
Adobe Experience Platform Tags, ObservePointTwo alternatives
Adobe Experience Platform Tags, Tealium iQ Tag ManagementDeepSeek V4 FlashGoogle Tag Manageragainst: Tealium iQ Tag ManagementGoogle Tag ManagerHeldGoogle Tag ManagerGoogle Tag Manageragainst: Segment, Tealium iQ Tag ManagementTealium iQ Tag Managementagainst: Adobe Dynamic Tag Manager, Google Tag Manager
Three alternatives
Adobe Experience Platform Tags, Piwik PRO Tag Manager, Stape.ioThree alternatives
Adobe Experience Platform Tags, Piwik PRO Tag Manager, Tealium iQ Tag ManagementSix alternatives
Adobe Experience Platform Tags, Commanders Act Enterprise Tag Manager, Ensighten Manage, Matomo Tag Manager, Piwik PRO Tag Manager, Tealium iQ Tag ManagementTwo alternatives
Matomo Tag Manager, PixelflowTwo alternatives
Adobe Experience Platform Tags, Google Tag ManagerLlama 4 Maverickno first choiceGoogle Tag ManagerChangedno first choiceGoogle Tag Managerno first choiceagainst: Google Tag Manager
Two alternatives
Cloudflare Zaraz, PTPiwik PRO Tag ManagerQwen 3.7 FlashSegmentTealium iQ Tag ManagementChangedGoogle Tag ManagerGoogle Tag Manageragainst: Adobe Experience Platform Tags, Tealium iQ Tag ManagementForte Conversionsagainst: Adobe DTM, Ensighten, Google Tag Manager, Tealium iQ Tag Managementagainst: Adobe Dynamic Tag Management, Ensighten, GA4 Default, Google Tag Manager, Tealium iQ Tag Management
Two alternatives
Google Tag Manager, Tealium iQ Tag ManagementOne alternative
Google Tag ManagerFour alternatives
Adobe Analytics Tags, Matomo Tag Manager, Optimizely Web Optimization, Tealium iQ Tag ManagementTwo alternatives
Cloudflare Zaraz, Piwik PRO Tag ManagerTwo alternatives
RudderStack, YotpoKimi K2Google Tag ManagerGoogle Tag ManagerHeldGoogle Tag ManagerGoogle Tag ManagerTealium iQ Tag Managementagainst: Adobe Experience Platform Tags, Segment, Tealium Customer Data Hubagainst: Adobe Experience Platform Tags, Ensighten, Google Tag Manager, Signal Customer Intelligence Platform
Three alternatives
Adobe Experience Platform Tags, Segment, Tealium iQ Tag ManagementTwo alternatives
Adobe Experience Platform Tags, Tealium iQ Tag ManagementFive alternatives
Adobe Experience Platform Tags, CHEQ Manage, Commanders Act TagCommander, Piwik PRO Tag Manager, Tealium iQ Tag ManagementTwo alternatives
Matomo Tag Manager, Piwik PRO Tag ManagerTwo alternatives
Google Tag Manager, Piwik PRO Tag ManagerGLM 4.7 FlashXGoogle Tag ManagerGoogle Tag ManagerHeldagainst: Adobe Experience Platform Tags, Tealium iQ Tag ManagementGoogle Tag ManagerGoogle Tag Managerno first choiceagainst: Google Tag Manager, TagMan, Tealium iQ Tag Management
Four alternatives
Adobe Experience Platform Tags, Piwik PRO Tag Manager, Stape, Tealium iQ Tag ManagementOne alternative
SegmentSix alternatives
Adobe Experience Platform Tags, Commanders Act Enterprise Tag Manager, Ensighten, Piwik PRO Tag Manager, Segment, Tealium iQ Tag ManagementSix alternatives
Adobe Experience Platform Tags, JENTIS, Matomo Tag Manager, Piwik PRO Tag Manager, Stape, Tag CompanionMiniMax M2.5Google Tag ManagerGoogle Tag ManagerHeldGoogle Tag ManagerGoogle Tag Managerno first choiceagainst: Google Tag Manager
Two alternatives
Adobe Experience Platform Tags, Tealium iQ Tag ManagementTwo alternatives
Adobe Experience Platform Tags, Tealium iQ Tag ManagementThree alternatives
Adobe Experience Platform Tags, Segment, Tealium iQ Tag ManagementThree alternatives
Matomo Tag Manager, Piwik PRO Tag Manager, TagmateGPT-6 LunaGoogle Tag ManagerGoogle Tag ManagerHeldGoogle Tag ManagerGoogle Tag Managerno first choiceagainst: Adobe Dynamic Tag Management, Google Tag Manager
Two alternatives
Adobe Experience Platform Tags, Tealium iQ Tag ManagementTwo alternatives
Adobe Experience Platform Tags, Tealium iQ Tag ManagementFour alternatives
Adobe Experience Platform Tags, Matomo Tag Manager, Piwik PRO Tag Manager, Tealium iQ Tag ManagementOne alternative
Matomo Tag ManagerMuse Glimmer 30BGoogle Tag ManagerGoogle Tag ManagerHeldGoogle Tag ManagerGoogle Tag Manager – GTMno first choiceagainst: Google Tag Manager
Three alternatives
Adobe Experience Platform Tags, Ingest IQ, Tealium iQ Tag ManagementTwo alternatives
Adobe Experience Platform Tags, Tealium iQ Tag ManagementThree alternatives
Adobe Experience Platform Tags, Piwik PRO Tag Manager, Tealium iQ Tag ManagementTwo alternatives
Cloudflare Zaraz, Matomo Tag ManagerBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 07:57 | yes | 16 | 10 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 12:25 | yes | 2 | 4 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 08:38 | yes | 12 | 29 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-10-01 12:35 | yes | 17 | 3 s |
| Direct recommendation | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 09:11 | yes | 24 | 8 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 13:53 | yes | 10 | 6 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 12:00 | yes | 23 | 30 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 11:23 | yes | 5 | 1 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 11:15 | no | 0 | 25 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 11:31 | yes | 19 | 19 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 12:17 | yes | 20 | 58 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 11:56 | yes | 13 | 23 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-10-01 09:25 | yes | 5 | 13 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 14:12 | yes | 14 | 19 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 09:02 | no | 0 | 4 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 12:04 | yes | 4 | 5 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 09:29 | no | 0 | 12 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-10-01 13:45 | yes | 15 | 3 s |
| Paraphrase | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 09:47 | yes | 15 | 15 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 10:30 | yes | 5 | 3 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 12:47 | yes | 22 | 17 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 11:08 | yes | 5 | 1 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 09:32 | no | 0 | 35 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 13:42 | yes | 18 | 17 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 14:04 | yes | 24 | 78 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 08:54 | yes | 9 | 21 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-10-01 07:56 | yes | 4 | 16 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 12:05 | yes | 11 | 16 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 09:08 | yes | 9 | 7 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 10:37 | yes | 5 | 7 s |
| Comparative | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 07:55 | yes | 17 | 29 s |
| Comparative | Perplexity Sonar | sonar | 2026-10-01 08:38 | yes | 18 | 5 s |
| Comparative | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 09:11 | yes | 23 | 15 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 13:02 | yes | 11 | 8 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 12:15 | yes | 18 | 51 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 13:20 | yes | 5 | 2 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 09:43 | no | 0 | 29 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 08:43 | yes | 16 | 25 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 08:28 | yes | 21 | 24 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 11:18 | yes | 15 | 23 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-10-01 14:05 | yes | 5 | 22 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 12:51 | yes | 12 | 26 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 11:00 | yes | 9 | 6 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 08:26 | yes | 3 | 4 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 10:30 | yes | 10 | 22 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-10-01 09:54 | yes | 17 | 2 s |
| Budget constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 09:33 | yes | 14 | 4 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 09:55 | yes | 5 | 3 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 08:10 | yes | 16 | 26 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 09:25 | yes | 5 | 1 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 07:58 | yes | 8 | 23 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 14:04 | yes | 10 | 13 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 11:38 | yes | 14 | 109 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 11:34 | yes | 10 | 24 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-10-01 09:14 | yes | 3 | 7 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 11:56 | yes | 11 | 13 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 08:53 | yes | 13 | 11 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 08:48 | no | 0 | 6 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 13:10 | no | 0 | 18 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-10-01 08:07 | yes | 19 | 5 s |
| Scale constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 12:35 | yes | 17 | 7 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 08:04 | no | 0 | 6 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 11:36 | yes | 16 | 67 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 12:07 | yes | 5 | 2 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 09:51 | no | 0 | 32 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 14:03 | yes | 19 | 44 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 09:12 | yes | 18 | 101 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 07:39 | yes | 5 | 10 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-10-01 09:32 | yes | 4 | 18 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 12:20 | no | 0 | 1 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 09:23 | yes | 18 | 7 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 10:08 | yes | 4 | 7 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 11:21 | yes | 15 | 25 s |
| Negative framing | Perplexity Sonar | sonar | 2026-10-01 10:09 | yes | 18 | 4 s |
| Negative framing | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 08:46 | yes | 24 | 9 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 07:48 | yes | 5 | 4 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 09:46 | yes | 24 | 46 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 07:53 | yes | 5 | 2 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 08:29 | yes | 25 | 38 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 09:58 | yes | 25 | 38 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 11:00 | yes | 24 | 68 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 13:09 | yes | 10 | 18 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-10-01 13:13 | yes | 4 | 15 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 14:10 | yes | 19 | 33 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
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Category-scoped readings
Adobe Experience Platform (AEP) Tags read as Adobe Experience Platform Tags
Adobe Experience Platform Tags, formerly Adobe Launch read as Adobe Experience Platform Tags
Commanders Act read as Commanders Act Enterprise Tag Manager
Matomo read as Matomo Tag Manager
Piwik PRO read as Piwik PRO Tag Manager
Tealium read as Tealium iQ Tag Management
Tealium (by Acoustic) read as Tealium iQ Tag Management
Tealium AudienceStream (iQ Platform) read as Tealium iQ Tag Management
Tealium IQ read as Tealium iQ Tag Management
Tealium iQ read as Tealium iQ Tag Management
Unresolved, counted raw
AddThis
Adobe Analytics Tags (formerly Dynamic Tag Management)
Adobe DTM (legacy)
Adobe Dynamic Tag Manager (DTM)
Adobe's tag management options
Amazon Tag Manager
Cloudsaver
Coveo Solutions
Forte Conversions
GA4 Default
GTM Server-Side
Genesys Smart Tags
Google Tag Manager – GTM
Lokker
Optimizely Web Optimization
Oracle
Oracle Corporation
Salesforce
Siemens’ TagCommander
Signal Customer Intelligence Platform (Legacy)
Signal Digital
Signal Tag Manager (formerly BrightTag)
Tag Companion
Tealium EventStream
Twilio
Yahoo Tag Manager
Discontinued, still offered
No shut-down product was recommended here.