Small business▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 80 → 13 of 81
4 categories · RankedShowpad
197Judge labels
7First choices
61Negative labels
14 / 14Models named it
4Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
6% in Sales enablement for mid-market buyers
Rank 5 of 72 in the mid-market standingaccepted challenger
2 of 14 models made it the first choice on the direct prompt; 19% of its 43 labels there were negative.
What the models named instead of Showpad →By buyer segmentRead the same way at every buyer size.
Small business14 of 83
2%36 labels
criticized challenger
Mid-market5 of 72
6%43 labels
accepted challenger
Enterprise4 of 54
2%56 labels
accepted challenger
In sales enablement · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Showpad for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Sales enablement and content | Sales | 6% | 5 of 72 | 19% | 43 | accepted challenger | ▼−1Since September 2026: 8% → 7%, −1 point. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Digital sales rooms | Sales | 0% | 15 of 73 | 19% | 16 | accepted challenger | ▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Value selling tools | Sales | 0% | 109 of 116 | 50% | 4 | under 10 labels · led by Minoa at 21% | |
| Field sales tools | Sales | 0% | 78 of 94 | 0% | 1 | under 10 labels · led by Badger Maps at 38% |
Movement
Since September 2026, Showpad held within the floor in all four categories: no change cleared 11 points.
Best category · Sales enablement · by segment
Mid-market▼−1Since September 2026: 8% → 7%, −1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.
7%from 8% in September 2026
Inside the floor by 10 pointsRank 4 → 5 of 64
Enterprise▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 8 → 3 of 52
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Sales rooms | 2% | 0% | ▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 7 → 15 of 73 |
| Sales enablement | 8% | 7% | ▼−1Since September 2026: 8% → 7%, −1 point. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 4 → 5 of 72 |
| Value selling | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 109 of 116, unchanged |
| Field sales | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 78 of 94, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Showpad across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Showpad across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 2 | 0 | 3 |
| GPT-5.4 mini | 1 | 4 | 0 | 0 | 5 |
| Gemini 3.5 Flash | 1 | 2 | 0 | 3 | 6 |
| Perplexity Sonar | 0 | 1 | 0 | 0 | 1 |
| Grok 4.20 | 1 | 1 | 2 | 1 | 5 |
| Mistral Small | 1 | 0 | 4 | 1 | 6 |
| DeepSeek V4 Flash | 0 | 4 | 1 | 4 | 9 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 3 | 0 | 0 | 3 |
| Kimi K2 | 1 | 0 | 5 | 2 | 8 |
| GLM 4.7 FlashX | 0 | 0 | 3 | 0 | 3 |
| MiniMax M2.5 | 0 | 2 | 3 | 1 | 6 |
| GPT-6 Luna | 0 | 2 | 1 | 1 | 4 |
| Muse Glimmer 30B | 0 | 3 | 1 | 0 | 4 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct32 labels2
Paraphrase31 labels2
Comparative53 labels6not counted in share
Budget-constrained22 labels1
Scale-constrained23 labels2
Negative36 labelsNone
First choiceAlternativeMentionNegative197 labels in all, every segment counted; 7 of the 13 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“1. Showpad - Strengths: Best for sales enablement, with CRM sync (Salesforce, HubSpot), space-level engagement analytics, and robust content management.” Mistral Small · Sales rooms · comparative prompt · first choice
“Showpad remains the gold standard for mid-market B2B teams that want an intuitive, highly visual balance of content management and buyer collaboration.” Gemini 3.5 Flash · Sales enablement · direct prompt · first choice
“I'd recommend Showpad as a strong sales content management (SCM) tool” Grok 4.20 · Sales enablement · paraphrase prompt · first choice
“Best overall enterprise suite: Seismic, Showpad, Highspot” GPT-5.4 mini · Sales rooms · comparative prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“here are the sales enablement platforms you should be cautious about or avoid... Showpad and Bigtincan ... merged under Vector Capital” Mistral Small · Sales enablement · negative prompt · hard negative
“Avoid taking demo calls with legacy enterprise platforms (e.g., Seismic, Highspot, Showpad).” Gemini 3.5 Flash · Sales enablement · budget prompt · hard negative
“Showpad ($37\u201360/user/month) are excellent but typically overkill and too expensive” DeepSeek V4 Flash · Sales enablement · budget prompt · hard negative
“Avoid the heavy enterprise platforms (Highspot, Seismic, Showpad at $45–50+/user/mo)” DeepSeek V4 Flash · Value selling · budget prompt · hard negative
Named alongside
The products named in the same answers as Showpad, over the 197 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Showpad was named but was not.ShowHide
Named alongside
The products named in the same answers as Showpad, over the 197 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Showpad was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Showpad. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 187 of the 197 answers that named Showpad and are not a share of its labels.
Domains cited
dock.us98
mindtickle.com96
showpad.comYour site90
g2.com74
prospeo.io51
learn.g2.com49
blog.hubspot.com44
guideflow.com42
spekit.com42
highspot.com38
534 of the 624 domain citations in answers naming Showpad came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
showpad.com is not in Google's top ten for any of the category's searches. In the answers, Showpad takes 6% of first choices and HubSpot Sales Hub takes 29%.ShowHide
Search and answers
showpad.com is not in Google's top ten for any of the category's searches. In the answers, Showpad takes 6% of first choices and HubSpot Sales Hub takes 29%.
ShowHideIn search
Google, US estimatesPosition for “sales enablement platform”
–
not in the top ten
Position for “best sales enablement platform”
–
not in the top ten
- Searches for its name, Google
- 4,400 a month (“showpad”)
- AI search demand for its name, est.
- 76 a month
- Organic visits to its site
- about 11,387 a month
- Searches its site ranks for
- 604 · 105 in the top three
- Sites linking to it
- 5,351
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
6%
rank 5 of 72 in sales enablement
Segment leader
29%
HubSpot Sales Hub
- First choices
- 7 across its categories
- Named in
- 197 answers
- Its own site cited
- in 187 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on showpad.com
2,019
subdomains included
Content
943
counted in the table below
Documentation
175
Product · Integration
31 · 15
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 507 | 0 | 2026-04-23 | Sales rooms, Sales enablement | |
| News or press | 181 | undated | Sales enablement, CRM | ||
| Case study | 76 | undated | |||
| Conference or event | 74 | undated | |||
| Report or ebook | 55 | undated | Sales enablement | ||
| Glossary or explainer | 17 | 0 | 2026-06-16 | ||
| Webinar or virtual event | 15 | 2 | 2026-09-04 | ||
| Podcast or video | 10 | 0 | 2026-03-26 | ||
| Comparison | 5 | 0 | 2026-05-08 | Sales enablement | |
| Template or tool | 3 | undated |
Most recent
- 2026-09-04Webinar recap how siemens electrical products empowers sellers and end users with ai 609 webinar or virtual event
- 2026-08-10Webinar recap showpad summer 26 release 516 webinar or virtual event
- 2026-06-16What is showpad 416 glossary or explainer
- 2026-06-16What is brainshark 435 glossary or explainer
- 2026-05-08Showpad vs seismic which sales enablement platform is best for field sales teams comparison
- 2026-04-23Why legacy sales enablement is no longer enough for modern field teams blog
How it is countedHide how it is counted
Every page showpad.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Showpad
What the judge wrote, as written, with how often. The vendor table decides that these count as Showpad; a claim can dispute any of them.
Showpad (eOS) 1
Follow Showpad
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Showpad is its own company.ShowHide
The company
Showpad is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- The #1 Revenue Effectiveness & Enablement Platform
- For
- enterprise field sales teams
- Price stated
- free - on the App Store trust.showpad.com
- Starting price
- free trust.showpad.com
- Free plan or trial
- free trust.showpad.com
- Integrations claimed
- 75 showpad.com/platform-overview
- Customers named
- MerativeGeorg FischerCulture AmpPERIJust Eat TakeawayRenewiBloomIFF
- Not stated on the pages read
- Certifications, hosting
What Showpad's own pages state, read September 28, 2026: showpad.com, trust.showpad.com, showpad.com/platform-overview, showpad.com/customers, showpad.com/partners. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Showpad's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Showpad, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Showpad by email, built from the raw record of the edition. It shows:
- where Showpad is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Showpad, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.