Dock vs Showpad
Four of fourteen models named Dock first on the direct prompt; two named Showpad. Dock was named by twelve of the fourteen models and Showpad by thirteen and Dock carries 24 labels and Showpad 43, so the shares are not directly comparable.
San Francisco, United States, founded 2021. Named in eight categories this edition.
Named in four categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the sales enablement and content page.
By framing
DockFirst choices, of fourteen modelsShowpad
Across every category in the October 2026 Edition, Dock and Showpad were named in the same answer fifty-seven times, of the 307 answers naming Dock and the 197 naming Showpad. In those answers Showpad took the first choice three times and Dock eleven.
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | |||||
| GPT-5.4 mini | | | | |||
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | ||||
| Grok 4.20 | | | ||||
| Mistral Small | | | | |||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | |||||
| Qwen 3.7 Flash | | | | |||
| Kimi K2 | | | ||||
| GLM 4.7 FlashX | | |||||
| MiniMax M2.5 | | | | |||
| GPT-6 Luna | | | | |||
| Muse Glimmer 30B | | | |
Dock Showpad first choice named as an alternative argued againstblank: not namedEach cell is one answer, Dock on the left and Showpad on the right.The direct prompt
Dock first, Showpad an alternative
4 of 14 modelsShowpad was named in the answer but not as the choice, or not at all.Showpad first, Dock an alternative
2 of 14 modelsDock was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
6 of 14 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
2 of 14 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
Showpad2%#4 of 10Dock0%#– of 10What the models said about Dock
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. One of one in this category shown.
“Dock - Best for mid-market B2B teams that want to enable buyers and sellers with deal rooms, onboarding portals, CMS, and LMS in one platform—without enterprise bloat.” Claude Haiku 4.5 · direct prompt · first choice
What the models said about Showpad
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of five in this category shown.
“here are the sales enablement platforms you should be cautious about or avoid... Showpad and Bigtincan ... merged under Vector Capital” Mistral Small · negative prompt · hard negative
“Avoid taking demo calls with legacy enterprise platforms (e.g., Seismic, Highspot, Showpad).” Gemini 3.5 Flash · budget prompt · hard negative
“Showpad ($37\u201360/user/month) are excellent but typically overkill and too expensive” DeepSeek V4 Flash · budget prompt · hard negative
“Showpad remains the gold standard for mid-market B2B teams that want an intuitive, highly visual balance of content management and buyer collaboration.” Gemini 3.5 Flash · direct prompt · first choice
“I'd recommend Showpad as a strong sales content management (SCM) tool” Grok 4.20 · paraphrase prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.