Semrush AI Visibility Toolkit

Named in 21 judge labels across 1 category by 6 of 6 models in the September 2026 Edition. 1 first choice, 3 negative labels. Every number here is derived from the raw labels under vendor table v2026-09-08.5.

Best standing

4% in AI visibility

Rank 5 of 46 products named in ai visibility and answer engine tracking tools, accepted challenger. 0 of 6 models made it the first choice on the direct prompt; 14% of its 21 labels there were negative.

Standing by category

Every category where a model named Semrush AI Visibility Toolkit. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Vertical	First choices	Rank	Negative rate	Labels	Quadrant
AI visibility and answer engine tracking tools	Marketing	4%	5 of 46	14%	21	accepted challenger

By model

How each model treated Semrush AI Visibility Toolkit across every prompt where it was named. Six models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Opus 5	0	2	0	1	3
Claude Opus 4.8	1	2	2	0	5
GPT-6 Astra	0	2	0	1	3
GPT-5.6 Sol	0	3	1	1	5
Gemini 3.1 Pro	1	2	1	0	4
Perplexity Sonar Pro	0	1	0	0	1

What the models said for it

Verbatim evidence the judge attached to positive labels.

“If you already use an SEO suite (Semrush or SE Ranking): Start with their built-in AI visibility module. It's the lowest-friction, most cost-effective move” Claude Opus 4.8 · AI visibility · paraphrase prompt · first choice

“look toward established tools rolling out transparent AEO features (like Semrush or Ahrefs)” Gemini 3.1 Pro · AI visibility · negative prompt · first choice

“A logical candidate if your organization already uses Semrush and wants AI and conventional SEO data in one workflow.” GPT-5.6 Sol · AI visibility · scale prompt · alternative

“If you already use Semrush/Ahrefs/SE Ranking, turn on their AI-visibility add-on before buying anything new.” Claude Opus 4.8 · AI visibility · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“At $99/month, the standalone configuration includes one domain, 25 tracked prompts and no free trial.” GPT-5.6 Sol · AI visibility · negative prompt · soft negative

“Weaker as pure AI trackers, but they sit next to your existing keyword, backlink and GSC data” Claude Opus 5 · AI visibility · comparative prompt · soft negative

“Be cautious if you need broad, multi-brand tracking.” GPT-6 Astra · AI visibility · negative prompt · soft negative

Names read as Semrush AI Visibility Toolkit

What the judge wrote, as written, with how often. The vendor table decides that these count as Semrush AI Visibility Toolkit; a claim can dispute any of them.

Semrush 7Semrush AI Visibility 3Semrush (AI Visibility Toolkit) 2Semrush's AI toolkit 2Semrush AI Search Visibility 1Semrush AI Toolkit / Semrush One 1

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Claiming is free and changes nothing in the data. A claimed page gets a verified contact who is told when each edition publishes; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Semrush AI Visibility Toolkit, applied by version and listed in the change log; and a logo and one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or quadrants, any preview, or any say over which quotes appear. Sponsorship is separate: a sponsor funds categories or buyer dimensions and is named on what it funded, and the rules are the same for every sponsor.