Small business▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 40 → 8 of 92
Ahrefs · 1 category · RankedAhrefs Brand Radar
59Judge labels
3First choices
18Negative labels
13 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
2% in AI visibility for enterprise buyers
Rank 11 of 90 in the mid-market standingcriticized challenger
0 of 14 models made it the first choice on the direct prompt; 32% of its 22 labels there were negative.
What the models named instead of Ahrefs Brand Radar →By buyer segmentRead the same way at every buyer size.
Small business8 of 94
2%18 labels
accepted challenger
Mid-market11 of 90
2%22 labels
criticized challenger
Enterprise15 of 79
2%19 labels
criticized challenger
In ai visibility · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Ahrefs Brand Radar for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| AI visibility and answer engine tracking tools | Marketing | 2% | 11 of 90 | 32% | 22 | criticized challenger | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, Ahrefs Brand Radar held within the floor in its one category: no change cleared 11 points.
Best category · AI visibility · by segment
Mid-market▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 22 → 11 of 85
Enterprise▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 84 → 13 of 74
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| AI visibility | 0% | 2% | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 22 → 11 of 90 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Ahrefs Brand Radar across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Ahrefs Brand Radar across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 1 | 1 | 3 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 1 | 2 |
| Perplexity Sonar | 0 | 0 | 0 | 1 | 1 |
| Grok 4.1 Fast | 0 | 0 | 1 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 1 | 0 | 1 | 2 | 4 |
| Kimi K2 | 0 | 1 | 1 | 0 | 2 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 1 | 2 |
| MiniMax M2.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 1 | 0 | 1 | 2 |
| Muse Glimmer 30B | 0 | 0 | 2 | 0 | 2 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct7 labels1
Paraphrase9 labels1
Comparative14 labelsNone
Budget-constrained4 labels1
Scale-constrained9 labelsNone
Negative16 labels1not counted in share
First choiceAlternativeMentionNegative59 labels in all, every segment counted; 3 of the 4 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Ahrefs (specifically Brand Radar) is generally the strongest recommendation for B2B” Qwen 3.7 Flash · AI visibility · paraphrase prompt · first choice
“Ahrefs' Brand Radar leverages their massive backlink index to track brand mentions and citations” Gemini 3.5 Flash · AI visibility · direct prompt · alternative
“Broad discovery and competitive research, especially for Ahrefs users” GPT-6 Luna · AI visibility · comparative prompt · alternative
“AI visibility is more of an adjacent feature than the whole product” GPT-5.4 mini · AI visibility · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“rated this tool poorly (1.1/10), describing its methodology as "spurious."... Likely to waste time until the underlying data model is refined.” Qwen 3.7 Flash · AI visibility · negative prompt · hard negative
“reviews frequently cite it as having "spurious methodology."” GLM 4.7 FlashX · AI visibility · negative prompt · hard negative
“Ahrefs Brand Radar if you need a precise picture of your own buyer prompts. ... Those are reasons to inspect the raw results—not reasons to dismiss the tool.” GPT-6 Luna · AI visibility · negative prompt · soft negative
“Mid-market companies often struggle with "pay-per-keyword" pricing from massive enterprise suites (like Semrush/Ahrefs) which can get astronomically expensive” Qwen 3.7 Flash · AI visibility · scale prompt · soft negative
Named alongside
The products named in the same answers as Ahrefs Brand Radar, over the 59 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Ahrefs Brand Radar was named but was not.ShowHide
Named alongside
The products named in the same answers as Ahrefs Brand Radar, over the 59 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Ahrefs Brand Radar was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Ahrefs Brand Radar. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 54 of the 59 answers that named Ahrefs Brand Radar and are not a share of its labels.
Domains cited
blog.hubspot.com27
business.com20
tryprofound.com18
semrush.com17
hubspot.com15
airops.com14
geoptie.com14
wellows.com13
conductor.com12
ahrefs.comYour site10
150 of the 160 domain citations in answers naming Ahrefs Brand Radar came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
ahrefs.com is not in Google's top ten for any of the category's searches. In the answers, Ahrefs Brand Radar takes 2% of first choices and Otterly takes 20%.ShowHide
Search and answers
ahrefs.com is not in Google's top ten for any of the category's searches. In the answers, Ahrefs Brand Radar takes 2% of first choices and Otterly takes 20%.
ShowHideIn search
Google, US estimatesPosition for “ai visibility and answer engine tracking tool”
–
not in the top ten
Position for “best ai visibility and answer engine tracking tool”
–
not in the top ten
- Searches for its name, Google
- 320 a month (“ahrefs brand radar”)
- AI search demand for its name, est.
- 2 a month
- Its company's site
- ahrefs.com shared with Ahrefs's other products; the figures are the site's
- Organic visits to its site
- about 1,260,839 a month
- Searches its site ranks for
- 54,377 · 4,843 in the top three
- Sites linking to it
- 101,881
- Paid Google search
- 1 searches its ads show for, about 10 clicks and $441 a month (estimate)
In answers
This editionShare of first choices
2%
rank 11 of 90 in AI visibility
Segment leader
20%
Otterly
- First choices
- 3 across its categories
- Named in
- 59 answers
- Its own site cited
- in 54 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
Names read as Ahrefs Brand Radar
What the judge wrote, as written, with how often. The vendor table decides that these count as Ahrefs Brand Radar; a claim can dispute any of them.
Ahrefs 7Ahrefs (Brand Radar) 1Ahrefs (specifically Brand Radar) 1Ahrefs Brand Radar (AI Module) 1
Follow Ahrefs Brand Radar
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Ahrefs is the company behind Ahrefs Brand Radar.ShowHide
The company
Ahrefs is the company behind Ahrefs Brand Radar.
ShowHideOn record
Wikidata- Website
- ahrefs.com
- Headquarters
- Singapore, Singapore
- Founded
- 2010
- Also from Ahrefs
- Ahrefs' Free AI Visibility Checker
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase
In its own words
Stated by the vendor, not checked- Positioning
- Articles and resources about the Brand Radar tool
- Not stated on the pages read
- Who it is for, price, starting price, free plan or trial, integrations, certifications, hosting, customers
What Ahrefs Brand Radar's own pages state, read September 28, 2026: help.ahrefs.com/en/collections/87862-alerts, help.ahrefs.com/fr/collections/87862-alertes, help.ahrefs.com/en/collections/12501057-brand-radar, help.ahrefs.com/fr/collections/12501057-brand-radar, help.ahrefs.com/id/collections/12501057-brand-radar. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Ahrefs Brand Radar's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Ahrefs Brand Radar, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Ahrefs Brand Radar by email, built from the raw record of the edition. It shows:
- where Ahrefs Brand Radar is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Ahrefs Brand Radar, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.