Every category where a model named LinkedIn Sponsored Content for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Native and content advertising	Marketing	2%	8 of 72	0%	5	under 10 labels · led by StackAdapt at 23%

Movement

This is the first edition on this tier, so no move can be computed for LinkedIn Sponsored Content yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated LinkedIn Sponsored Content across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Labels
Claude Haiku 4.5	0	0	0	0
GPT-5.4 mini	1	0	0	1
Gemini 3.5 Flash	0	1	0	1
Perplexity Sonar	0	1	0	1
Grok 4.1 Fast	0	0	1	1
Mistral Small	0	0	0	0
DeepSeek V4 Flash	0	0	1	1
Llama 4 Maverick	0	0	0	0
Qwen 3.7 Flash	0	0	0	0
Kimi K2	0	0	0	0
GLM 4.7 FlashX	0	0	0	0
MiniMax M2.5	0	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct12 labels5

Paraphrase14 labels8

Comparative0 labelsNone

Budget-constrained0 labelsNone

Scale-constrained1 labelNone

Negative2 labels1not counted in share

First choiceAlternativeMentionNegative29 labels in all, every segment counted; 13 of the 14 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“the best native advertising platform is usually LinkedIn Sponsored Content” GPT-5.4 mini · Native ads · direct prompt · first choice

“The Gold Standard for Exact Professional Targeting ... The Catch: It is highly competitive, resulting in some of the highest Cost-Per-Click (CPC) rates” Gemini 3.5 Flash · Native ads · direct prompt · alternative

“best if you need precise B2B targeting... though it is more of a paid social/content distribution channel than a pure recommendation network” Perplexity Sonar · Native ads · paraphrase prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as LinkedIn Sponsored Content, over the 29 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and LinkedIn Sponsored Content was named but was not.

ProductSame answerTook the first choice insteadHead to head

Teads28 of 292Not in the top three

Taboola26 of 292Not in the top three

StackAdapt19 of 296Not in the top three

MGID11 of 292Not in the top three

Revcontent10 of 293Not in the top three

NetLine6 of 291Not in the top three

Nativo6 of 290Not in the top three

Demandbase5 of 292Not in the top three

6sense3 of 291Not in the top three

DemandScience3 of 290Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named LinkedIn Sponsored Content. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 5 of the 29 answers that named LinkedIn Sponsored Content and are not a share of its labels.

Domains cited

linkedin.comYour site5

business.quora.com3

cience.com3

datamaticsbpm.com3

marketing.techinformed.com3

munro.agency3

rankyak.com3

salesbox.ai3

webtonic.io3

wskies.com3

Twenty-seven of the thirty-two domain citations in answers naming LinkedIn Sponsored Content came from somebody else's page.

Pages cited

business.quora.com/marketing-advertising-resources/best-native-advertising-platforms-b2b3

cience.com/blog/b2b-content-syndication-platforms3

datamaticsbpm.com/blog/best-content-syndication-providers3

linkedin.com/top-content/marketing/content-distribution-channels/best-platforms-for-b2b-co3

marketing.techinformed.com/insights/10-content-syndication-vendors3

munro.agency/insights/top-content-syndication-platforms3

rankyak.com/blog/content-syndication-networks3

salesbox.ai/blog/top-content-syndication-platforms-20263

Pages are listed as the models cited them.

Names read as LinkedIn Sponsored Content

What the judge wrote, as written, with how often. The vendor table decides that these count as LinkedIn Sponsored Content; a claim can dispute any of them.

LinkedIn 1

The company

LinkedIn is the company behind LinkedIn Sponsored Content.

Website: linkedin.com
Headquarters: Sunnyvale, United States
Founded: 2002

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when LinkedIn Sponsored Content's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as LinkedIn Sponsored Content, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at linkedin.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.