Every category where a model named Drift for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Conversational marketing platforms	Marketing	9%	3 of 87	53%	55	criticized challenger
Chatbots and conversational AI for support	Customer	0%	20 of 114	17%	18	accepted challenger	=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
AI marketing agents	Marketing	0%	129 of 157	33%	3	under 10 labels · led by HubSpot Breeze at 24%
In-app messaging and customer communications	Customer	0%	79 of 105	50%	2	under 10 labels · led by Intercom at 21%	▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Revenue intelligence and forecasting	Sales	0%	70 of 76	50%	2	under 10 labels · led by Clari Copilot at 28%
AI SDR agents	Sales	0%	77 of 77	100%	1	under 10 labels · led by Apollo.io at 24%	newNew since September 2026: not ranked then, 0% now.
Customer support and helpdesk	Customer	0%	31 of 55	0%	1	under 10 labels · led by Zendesk Support Suite at 31%	newNew since September 2026: not ranked then, 0% now.
Landing pages and interactive content	Marketing	0%	46 of 69	0%	1	under 10 labels · led by Unbounce at 30%	newNew since September 2026: not ranked then, 0% now.
Sales engagement platforms	Sales	0%	62 of 66	100%	1	under 10 labels · led by Apollo.io at 35%
Sales gamification	Sales	0%	32 of 64	0%	1	under 10 labels · led by Spinify at 31%

Movement

This is the first edition on this tier, so no move can be computed for Drift yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Drift across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	2	0	3	0	5
GPT-5.4 mini	1	2	0	1	4
Gemini 3.5 Flash	1	0	0	5	6
Perplexity Sonar	1	2	0	1	4
Grok 4.20	1	3	3	5	12
Mistral Small	1	2	1	2	6
DeepSeek V4 Flash	0	1	1	4	6
Llama 4 Maverick	0	0	2	0	2
Qwen 3.7 Flash	2	1	2	2	7
Kimi K2	1	3	0	4	8
GLM 4.7 FlashX	1	2	0	2	5
MiniMax M2.5	2	2	0	4	8
GPT-6 Luna	0	1	0	3	4
Muse Glimmer 30B	0	2	2	4	8

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct63 labels8

Paraphrase49 labels8

Comparative48 labels14not counted in share

Budget-constrained19 labels2

Scale-constrained23 labelsNone

Negative57 labelsNone

First choiceAlternativeMentionNegative259 labels in all, every segment counted; 18 of the 32 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Choose Drift (Salesloft/1Mind) or Qualified if you are a B2B enterprise company with active sales development representative (SDR) teams.” Gemini 3.5 Flash · Conversational mktg · comparative prompt · first choice

“Drift defined the modern "greet → qualify → book meeting" playbook... making it a go‑to for outbound‑oriented B2B teams.” GLM 4.7 FlashX · Conversational mktg · comparative prompt · first choice

“The gold standard for B2B pipeline acceleration, but premium pricing is a barrier for mid-market and smaller companies.” Kimi K2 · Conversational mktg · comparative prompt · first choice

“Drift (Best Overall for B2B Revenue Teams)... Start with a demo of Drift if you are purely focused on Demand Gen” Qwen 3.7 Flash · Conversational mktg · direct prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“the main one to be cautious about is Drift, because multiple recent sources say it is being sunset/wound down after Salesloft's acquisition” Perplexity Sonar · Conversational mktg · negative prompt · hard negative

“A supply-chain attack in August 2025 exploited OAuth tokens issued to the Salesloft Drift integration with Salesforce and Google Workspace.” Muse Glimmer 30B · Conversational mktg · negative prompt · hard negative

“Drift, the long-time pioneer of this space, has been officially sunset by Clari + Salesloft... Do not purchase legacy Drift.” Gemini 3.5 Flash · Conversational mktg · scale prompt · hard negative

“This makes Drift a risky choice for long-term investment, as support and development are being phased out.” Mistral Small · Conversational mktg · negative prompt · hard negative

Named alongside

The products named in the same answers as Drift, over the 259 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Drift was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Intercom154 of 25913Compare →

Tidio101 of 25941Compare →

Qualified95 of 25924Compare →

Intercom Fin AI Agent50 of 25916Not among the top eight

HubSpot Conversations47 of 2598Compare →

1mind37 of 2598Compare →

LivePerson36 of 2594Not among the top eight

Crisp31 of 2593Not among the top eight

Zendesk AI31 of 2593Not among the top eight

Ada27 of 2593Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Drift. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 236 of the 259 answers that named Drift and are not a share of its labels.

Domains cited

wonderchat.io113

g2.com99

guideflow.com86

cloudtalk.io68

thecmo.com64

pipeline.zoominfo.com62

learn.g2.com59

resources.rework.com54

capterra.com47

1mind.com46

698 of the 698 domain citations in answers naming Drift came from somebody else's page.

Pages cited

guideflow.com/blog/best-conversational-marketing-software73

g2.com/categories/conversational-marketing67

cloudtalk.io/blog/best-conversational-marketing-software62

thecmo.com/tools/best-conversational-marketing-platform59

wonderchat.io/blog/best-b2b-conversational-marketing-platforms56

learn.g2.com/best-conversational-marketing-software44

wonderchat.io/blog/conversational-marketing-tools-b2b44

1mind.com/blog-articles/the-6-best-conversational-marketing-platforms-in-202637

Pages are listed as the models cited them.

Search and answers

drift.com is not in Google's top ten for any of the category's searches. In the answers, Drift takes 9% of first choices and Tidio takes 13%.

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In search

Google, US estimates

Position for “conversational marketing platform”

–

not in the top ten

Searches for its name, Google: 201,000 a month (“drift”)
AI search demand for its name, est.: 63,085 a month
Organic visits to its site: about 33,917 a month
Searches its site ranks for: 197 · 43 in the top three
Sites linking to it: 14,206
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on Google

None found in Google's ad transparency records for the US

In answers

This edition

Share of first choices

rank 3 of 87 in conversational mktg

Segment leader

13%

Tidio

First choices: 18 across its categories
Named in: 259 answers
Its own site cited: in 236 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as Drift

What the judge wrote, as written, with how often. The vendor table decides that these count as Drift; a claim can dispute any of them.

Drift (now part of Salesloft) 6Drift (Salesloft) 3Drift (by Salesloft) 3Drift (now Salesloft / 1Mind) 1Drift (now Salesloft) 1Drift (now Salesloft/Drift) 1Drift (now part of Salesloft/Clari) 1Drift/Salesforce Einstein 1Salesloft Drift / Drift AI 1

Follow Drift

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Salesloft is the company behind Drift.

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On record

Wikidata

Website: salesloft.com
Headquarters: Atlanta, United States
Founded: 2011
Also from Salesloft: Salesloft, Salesloft Conversations, Salesloft Dialer, Salesloft Rhythm

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Drift's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Drift, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Drift by email, built from the raw record of the edition. It shows:

where Drift is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Drift, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.

Badges

Wins only: a badge exists where Drift is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.

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Drift is among the products AI models recommend first in Conversational marketing platforms this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges

Show the code

<a href="https://gtm-ai-index.com/marketing/conversational-marketing/"><img src="https://gtm-ai-index.com/badges/2026-10/drift--conversational-marketing-wide.svg" alt="Among AI models' top three in Conversational marketing platforms, October 2026 Edition, GTM AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the Conversational marketing platforms standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides

Show the code

<a href="https://gtm-ai-index.com/marketing/conversational-marketing/"><img src="https://gtm-ai-index.com/badges/2026-10/drift--conversational-marketing-square.svg" alt="Among AI models' top three in Conversational marketing platforms, October 2026 Edition, GTM AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the Conversational marketing platforms standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer

Show the code

<a href="https://gtm-ai-index.com/marketing/conversational-marketing/"><img src="https://gtm-ai-index.com/badges/2026-10/drift--conversational-marketing-compact.svg" alt="Among AI models' top three in Conversational marketing platforms, October 2026 Edition, GTM AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the Conversational marketing platforms standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.