AI Indexes
GTM AI Index
Index › Products › Reputation · October 2026 Edition
3 categories · Ranked

Reputation

116Judge labels
12First choices
30Negative labels
14 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
24% in Reviews for enterprise buyers
Rank 14 of 92 in the mid-market standingcriticized challenger
1 of 14 models made it the first choice on the direct prompt; 25% of its 28 labels there were negative.
What the models named instead of Reputation →
By buyer segmentStrongest at enterprise.
In reviews · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Reputation for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Review and reputation managementMarketing2%14 of 9225%28criticized challenger▼−2Since September 2026: 4% → 2%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Local listings managementMarketing0%21 of 650%3under 10 labels · led by BrightLocal at 33%
Competitive intelligence toolsMarketing0%72 of 860%1under 10 labels · led by Kompyte at 38%

Movement

Since September 2026, Reputation held within the floor in all three categories: no change cleared 11 points.

Best category · Reviews · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 81 → 90 of 90
Mid-market▼−2Since September 2026: 4% → 2%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 4% in September 2026
Inside the floor by 9 pointsRank 6 → 14 of 86
Enterprise▲+7Since September 2026: 18% → 25%, +7 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
25%from 18% in September 2026
Inside the floor by 4 pointsRank 2 of 84, unchanged

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Reviews4%2%▼−2Since September 2026: 4% → 2%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 6 → 14 of 92
Local listings0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 21 of 65, unchanged
Competitive intel0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 72 of 86, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Reputation across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.501113
GPT-5.4 mini02002
Gemini 3.5 Flash02002
Perplexity Sonar11002
Grok 4.2001012
Mistral Small01001
DeepSeek V4 Flash02024
Llama 4 Maverick00101
Qwen 3.7 Flash00000
Kimi K201113
GLM 4.7 FlashX00213
MiniMax M2.502114
GPT-6 Luna01102
Muse Glimmer 30B00303

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct16 labels3
Paraphrase19 labels7
Comparative33 labels6not counted in share
Budget-constrained13 labelsNone
Scale-constrained12 labels2
Negative23 labels1not counted in share
First choiceAlternativeMentionNegative116 labels in all, every segment counted; 12 of the 19 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“the strongest single pick from the results is Reputation because G2 explicitly labels it "Best for Mid-Market"” Perplexity Sonar · Reviews · direct prompt · first choice
“Reputation.com is another strong option, especially for managing customer reviews and local listings” Mistral Small · Reviews · paraphrase prompt · alternative
“Reputation is another option, particularly if managing multiple locations is central to the job” GPT-6 Luna · Reviews · direct prompt · alternative
“For large brands focusing on customer experience: Reputation.com offers advanced AI insights” MiniMax M2.5 · Reviews · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Platforms to Be Cautious About ... Reputation.com ... BBB rating of D- ... Reputation.com and Yext are the two most consistently flagged *major* platforms in my research.” DeepSeek V4 Flash · Reviews · negative prompt · hard negative
“avoid Reputation.com unless you're a large enterprise (it starts at ~$520/month and is overly complex for mid-market)” Kimi K2 · Reviews · paraphrase prompt · hard negative
“its software version receives mixed to negative reviews on platforms like G2 regarding usability and technical reliability” GLM 4.7 FlashX · Reviews · negative prompt · soft negative
“bait-and-switch pricing (e.g., some enterprise tools like Reputation.com criticized for this)” Grok 4.20 · Reviews · negative prompt · soft negative

Named alongside

The products named in the same answers as Reputation, over the 114 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Reputation was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Yext49 of 1144Not among the top eight
SOCi27 of 1141Not among the top eight
Trustpilot23 of 1141Not among the top eight
Sprinklr17 of 1140Not among the top eight
NiceJob16 of 1143Not among the top eight
Chatmeter14 of 1142Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Reputation. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 111 of the 114 answers that named Reputation and are not a share of its labels.

Domains cited

birdeye.com68
usa.inquirer.net64
g2.com63
learn.g2.com39
thecmo.com33
appfollow.io31
zapier.com30
capterra.com28
surveysparrow.com26
swydo.com23

405 of the 405 domain citations in answers naming Reputation came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

reputation.com ranks 8 on Google for the category's searches. In the answers, Reputation takes 2% of first choices and Birdeye takes 18%.
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In search

Google, US estimates
Position for “online review management platform”
–
not in the top ten
Position for “best online review management platform”
8
Searches for its name, Google
40,500 a month (“reputation”)
AI search demand for its name, est.
271,545 a month
Organic visits to its site
about 42,552 a month
Searches its site ranks for
3,081 · 325 in the top three
Sites linking to it
8,109
Paid Google search
9 searches its ads show for, about 143 clicks and $8,985 a month (estimate)
Ads on GoogleDetailLess
27 ads · 23 text, 3 image, 1 video · 11 shown in the last 30 days

First shown September 2023, as REPUTATION.COM, INC., verified. Ads started 2025-10 to 2026-09: 19 in the year, 8 before.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
2%
rank 14 of 92 in reviews
Segment leader
18%
Birdeye
First choices
12 across its categories
Named in
114 answers
Its own site cited
in 111 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on reputation.com
1,256
subdomains included
Content
1,010
counted in the table below
Documentation
0
Product · Integration
33 · 0
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog507112026-09-24SEO, Social media
News or press33852026-08-06SEO, CRM
Conference or event8402026-02-27
Case study4922026-09-25
Report or ebook902026-01-27
Webinar or virtual event802026-01-27
Glossary or explainer802026-01-27
Podcast or video302026-01-27
Comparison202026-01-27SEO
Template or tool202026-01-27

Events in person

Last twelve months

As the event pages on reputation.com state them, read September 28, 2026.

How it is countedHide how it is counted

Every page reputation.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as Reputation

What the judge wrote, as written, with how often. The vendor table decides that these count as Reputation; a claim can dispute any of them.
Reputation.com 18Reputation (The Software) 1Reputation (formerly Reputation.com) 1

Follow Reputation

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Reputation.com is the company behind Reputation.
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On record

Wikidata
Headquarters
Redwood City, United States
Founded
2006

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase

In its own words

Stated by the vendor, not checked
Positioning
The #1 AI-Powered Reputation Management Software
For
multi-location brands
Price stated
From our $80/mo Core solution to enterprise CX intelligence reputation.com/pricing
Starting price
80 reputation.com/pricing
Certifications
HIPAAHIPAA-compliant
Customers named
Kia UKGreystarScentregroup-WestfieldNKC HealthGerman Doner Kebab (GDK)Baptist Memorial Health CareSt Austell BrewerySpherion Staffing
Not stated on the pages read
Free plan or trial, integrations, hosting

What Reputation's own pages state, read September 28, 2026: reputation.com, reputation.com/pricing, reputation.com/platform, reputation.com/resources/customer-stories, reputation.com/partners. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Reputation's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Reputation, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Reputation by email, built from the raw record of the edition. It shows:

  • where Reputation is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Reputation, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at reputation.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.