Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 42 → 31 of 42
Thryv · 4 categories · RankedKeap
34Judge labels
1First choices
19Negative labels
12 / 14Models named it
4Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
0% in Marketing automation for small business buyers
Rank 9 of 66 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 0% of its 2 labels there were negative.
By buyer segmentRead the same way at every buyer size.
Small business30 of 49
0%2 labels
under the label threshold
Mid-market9 of 66
2%2 labels
under the label threshold
Enterprisenot named
0%
No model named it for this buyer.
In email marketing · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Keap for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Email marketing platforms | Marketing | 2% | 9 of 66 | 0% | 2 | under 10 labels · led by HubSpot Marketing Hub at 35% | newNew since September 2026: not ranked then, 2% now. |
| Marketing automation and campaign management | Marketing | 0% | 59 of 59 | 75% | 4 | under 10 labels · led by HubSpot Marketing Hub at 63% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| CRM | Revenue operations | 0% | 41 of 64 | 50% | 2 | under 10 labels · led by HubSpot CRM at 59% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Lead routing and management | Sales | 0% | 77 of 111 | 0% | 1 | under 10 labels · led by LeadAngel at 26% | goneNot named this edition; 0% in September 2026. |
Movement
Since September 2026, Keap held within the floor in all four categories: no change cleared 11 points.
Best category · Email marketing · by segment
Mid-marketnewNew since September 2026: not ranked then, 2% now.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 9 of 65, unchanged
EnterprisegoneNot named this edition; 0% in September 2026.
0%from 0% in September 2026
Inside the floor by 11 pointsNot ranked
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Email marketing | 0% | 2% | newNew since September 2026: not ranked then, 2% now. | New this edition | Rank 9 of 66, unchanged |
| Marketing automation | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 43 → 59 of 59 |
| CRM | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 70 → 41 of 64 |
| Lead routing | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 26 → 77 of 111 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Keap across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Keap across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 2 | 2 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 1 | 0 | 1 | 0 | 2 |
| Kimi K2 | 0 | 0 | 0 | 1 | 1 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 0 | 1 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 1 | 0 | 1 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct2 labelsNone
Paraphrase1 labelNone
Comparative6 labelsNone
Budget-constrained1 labelNone
Scale-constrained5 labels1
Negative19 labels1not counted in share
First choiceAlternativeMentionNegative34 labels in all, every segment counted; 1 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Category A: The "Growth" Platform (Most Likely Fit) ... Drip, Keap.” Qwen 3.7 Flash · Email marketing · scale prompt · first choice
“Service business needing automation | Keap, Insightly” GLM 4.7 FlashX · CRM · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“user reviews consistently complain about a clunky interface... customers frequently complain about difficult cancellation policies” Gemini 3.5 Flash · Marketing automation · negative prompt · hard negative
“be very wary of platforms that lock you into high monthly costs for basic features (like Keap)” MiniMax M2.5 · Marketing automation · negative prompt · hard negative
“Keap/Infusionsoft — functionality frustrations” Kimi K2 · Marketing automation · negative prompt · hard negative
“Be cautious of extreme complexity and rigid lock-ins.” Gemini 3.5 Flash · CRM · negative prompt · soft negative
Named alongside
The products named in the same answers as Keap, over the 34 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Keap was named but was not.ShowHide
Named alongside
The products named in the same answers as Keap, over the 34 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Keap was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Keap. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 28 of the 34 answers that named Keap and are not a share of its labels.
Domains cited
capterra.com11
g2.com11
blog.hubspot.com9
dreamgrow.com6
forbes.com6
improvado.io6
pipeline.zoominfo.com6
resources.rework.com6
ventureharbour.com6
emailtooltester.com5
Seventy-two of the seventy-two domain citations in answers naming Keap came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
keap.com is not in Google's top ten for any of the category's searches. In the answers, Keap takes 2% of first choices and HubSpot Marketing Hub takes 35%.ShowHide
Search and answers
keap.com is not in Google's top ten for any of the category's searches. In the answers, Keap takes 2% of first choices and HubSpot Marketing Hub takes 35%.
ShowHideIn search
Google, US estimatesPosition for “email marketing platform”
–
not in the top ten
Position for “best email marketing platform”
–
not in the top ten
- Searches for its name, Google
- 6,600 a month (“keap”)
- AI search demand for its name, est.
- 145 a month
- Organic visits to its site
- about 30,629 a month
- Searches its site ranks for
- 4,577 · 235 in the top three
- Sites linking to it
- 10,955
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
2%
rank 9 of 66 in email marketing
Segment leader
35%
HubSpot Marketing Hub
- First choices
- 1 across its categories
- Named in
- 34 answers
- Its own site cited
- in 28 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on keap.com
3,289
subdomains included
Content
862
counted in the table below
Documentation
2
Product · Integration
25 · 9
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 277 | 0 | 2024-08-22 | ||
| Podcast or video | 174 | 0 | 2024-08-01 | ||
| Conference or event | 147 | 0 | 2017-04-12 | ||
| Report or ebook | 65 | 0 | 2017-04-12 | ||
| Webinar or virtual event | 57 | 0 | 2024-08-15 | ||
| Case study | 47 | 0 | 2019-01-29 | ||
| Template or tool | 34 | 0 | 2021-09-21 | ||
| Comparison | 32 | 0 | 2022-08-09 | ||
| Glossary or explainer | 25 | undated | |||
| News or press | 4 | 0 | 2022-08-30 |
Most recent
- 2024-08-22Ultimate automator awards 2024 blog
- 2024-08-15August2024 product update livestream recap webinar or virtual event
- 2024-08-01Conquer the chaos melodie moore podcast or video
- 2024-03-13Partner day events blog
- 2024-03-01Implementation services blog
- 2023-05-01Ai content generator assistant blog
How it is countedHide how it is counted
Every page keap.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Keap
What the judge wrote, as written, with how often. The vendor table decides that these count as Keap; a claim can dispute any of them.
Keap (formerly Infusionsoft) 4
Follow Keap
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Thryv, Inc. is the company behind Keap.ShowHide
The company
Thryv, Inc. is the company behind Keap.
ShowHideOn record
Wikidata- Website
- thryv.com
- Headquarters
- Dallas, Texas, United States
- Founded
- 2013
- Ownership
- Public, THRY on Nasdaq
- Also from Thryv
- Thryv
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase
In its own words
Stated by the vendor, not checked- Positioning
- the leading small business CRM and automation platform built exclusively to help small businesses save time and grow without the chaos.
- For
- small businesses
- Price stated
- Starting at $299/mo (Billed at $2,988/year) (Billed monthly) keap.com/pricing
- Starting price
- $299/mo keap.com/pricing
- Free plan or trial
- No credit card is required for your free trial. The free trial has most, but not all of the features in the paid edition. keap.com/pricing
- Integrations claimed
- 5000 keap.com
- Customers named
- WBTradingWholistic Health BossTravel DivasLifeonaireThe Automation AgencyJenna KutcherLamar TylerDonald Miller
- Not stated on the pages read
- Certifications, hosting
What Keap's own pages state, read September 28, 2026: keap.com, keap.com/pricing, keap.com/solutions/quotes, keap.com/customer-stories, keap.com/partners. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Keap's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Keap, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Keap by email, built from the raw record of the edition. It shows:
- where Keap is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Keap, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.