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GTM AI Index
Index › Products › Infobip · October 2026 Edition
2 categories · Ranked

Infobip

43Judge labels
2First choices
4Negative labels
12 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
4% in SMS & WhatsApp for enterprise buyers
Rank 22 of 111 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 0% of its 5 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In sms & whatsapp · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Infobip for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
SMS and WhatsApp marketing platformsMarketing0%22 of 1110%5under 10 labels · led by Customer.io at 17%
Mobile marketing and pushMarketing0%41 of 800%1under 10 labels · led by OneSignal at 45%newNew since September 2026: not ranked then, 0% now.

Movement

This is the first edition on this tier, so no move can be computed for Infobip yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Infobip across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.2011002
Mistral Small00000
DeepSeek V4 Flash02002
Llama 4 Maverick00000
Qwen 3.7 Flash01001
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500101
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct2 labelsNone
Paraphrase9 labels2
Comparative19 labels3not counted in share
Budget-constrained4 labelsNone
Scale-constrained0 labelsNone
Negative9 labelsNone
First choiceAlternativeMentionNegative43 labels in all, every segment counted; 2 of the 5 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Twilio, Bird, Infobip, Plivo excel at combining SMS/WhatsApp” Grok 4.20 · SMS & WhatsApp · comparative prompt · first choice
“Massive global carrier network and enterprise-grade compliance/deliverability” DeepSeek V4 Flash · Mobile & push · comparative prompt · alternative
“Multi-channel, compliance-focused, global. | Enterprise pricing.” Grok 4.20 · SMS & WhatsApp · negative prompt · alternative
“Business Solution Provider like: Twilio (WhatsApp API), Infobip” DeepSeek V4 Flash · SMS & WhatsApp · negative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Infobip, over the 43 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Infobip was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Twilio33 of 4312Not among the top eight
Attentive25 of 432Not among the top eight
Braze20 of 437Not among the top eight
Sinch18 of 432Not among the top eight
Bird16 of 430Not among the top eight
Klaviyo SMS14 of 431Not among the top eight
Salesforce Marketing Cloud7 of 431Not among the top eight
Plivo7 of 430Not among the top eight
WATI7 of 430Not among the top eight
Vibes6 of 433Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Infobip. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 41 of the 43 answers that named Infobip and are not a share of its labels.

Domains cited

infobip.comYour site27
g2.com17
slicktext.com16
attentive.com15
plivo.com15
emailvendorselection.com14
guideflow.com14
mobile-text-alerts.com14
sinch.com14
twilio.com14

133 of the 160 domain citations in answers naming Infobip came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

infobip.com is not in Google's top ten for any of the category's searches. In the answers, Infobip takes 0% of first choices and Customer.io takes 17%.
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In search

Google, US estimates
Position for “sms marketing platform”
–
not in the top ten
Position for “best sms marketing platform”
–
not in the top ten
Searches for its name, Google
2,900 a month (“infobip”)
AI search demand for its name, est.
82 a month
Organic visits to its site
about 74,825 a month
Searches its site ranks for
9,325 · 931 in the top three
Sites linking to it
9,145
Paid Google search
2 searches its ads show for, about 35 clicks and $767 a month (estimate)
Ads on GoogleDetailLess
118+ ads · 69 text, 34 image, 15 video · 68 shown in the last 30 days

First shown January 2023, as INFOBIP LIMITED, verified. Ads started 2025-11 to 2026-10: 59 in the year, 59 before. 2 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 22 of 111 in SMS & WhatsApp
Segment leader
17%
Customer.io
First choices
2 across its categories
Named in
43 answers
Its own site cited
in 41 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on infobip.com
5,703
subdomains included
Content
1,965
counted in the table below
Documentation
1,222
Product · Integration
123 · 295
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog652292026-09-28CDP, CRM
News or press522132026-09-24
Glossary or explainer34732026-07-14CDP, CRM
Case study22202025-06-11
Conference or event9212026-07-15
Report or ebook8622026-08-21Email verification
Comparison2522026-07-30CDP, CRM
Template or tool802026-05-12
Webinar or virtual event602025-05-21
Podcast or video502024-02-01
How it is countedHide how it is counted

Every page infobip.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as Infobip

What the judge wrote, as written, with how often. The vendor table decides that these count as Infobip; a claim can dispute any of them.
Infobip/Bird (ex-MessageBird) 1

Follow Infobip

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Infobip.
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On record

Wikidata
Headquarters
London, Croatia
Founded
2006

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

In its own words

Stated by the vendor, not checked
Positioning
Build meaningful customer relationships across any communication channel
For
Transform your communication globally
Price stated
Pay only for what you need | One platform for every channel | Industry-leading delivery rates infobip.com/pricing
Free plan or trial
Try for free infobip.com
Integrations claimed
30 infobip.com/platforms
Customers named
TGR Haas F1 TeamNissan Saudi ArabiaUberDPDYotpo SMS
Not stated on the pages read
Starting price, certifications, hosting

What Infobip's own pages state, read October 5, 2026: infobip.com, infobip.com/pricing, infobip.com/docs/sms/compliance, infobip.com/platforms, infobip.com/docs/integrations. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Infobip's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Infobip, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Infobip by email, built from the raw record of the edition. It shows:

  • where Infobip is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Infobip, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at infobip.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.