GTM AI Index
Index Vendors › Google Marketing Platform · September 2026 Edition
Google · 1 category · Named, not ranked

Google Marketing Platform

Named in 1 judge label across 1 category by 1 of 6 models in the September 2026 Edition. 0 first choices, 1 negative label. Every number here is derived from the raw labels under vendor table v2026-09-08.5.
Standing
1 label, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Google Marketing Platform was named 1 time in Attribution & MMM, where Dreamdata led with 30%. The labels and the evidence are below, counted exactly.

Standing by category

Every category where a model named Google Marketing Platform. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryVerticalFirst choicesRankNegative rateLabelsQuadrant
Attribution and marketing mix modelingMarketing0%67 of 82100%1under 10 labels · led by Dreamdata at 30%

By model

How each model treated Google Marketing Platform across every prompt where it was named. Six models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Opus 500000
Claude Opus 4.800000
GPT-6 Astra00000
GPT-5.6 Sol00011
Gemini 3.1 Pro00000
Perplexity Sonar Pro00000

What the models said for it

Verbatim evidence the judge attached to positive labels.

No positive label carried a quote.

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Caution level: Moderate to high unless you already use the surrounding ecosystem.” GPT-5.6 Sol · Attribution & MMM · negative prompt · soft negative

Names read as Google Marketing Platform

What the judge wrote, as written, with how often. The vendor table decides that these count as Google Marketing Platform; a claim can dispute any of them.
Every label used the canonical name.
Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page gets a verified contact who is told when each edition publishes; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Google Marketing Platform, applied by version and listed in the change log; and a logo and one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or quadrants, any preview, or any say over which quotes appear. Sponsorship is separate: a sponsor funds categories or buyer dimensions and is named on what it funded, and the rules are the same for every sponsor.

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