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GTM AI Index
Index › Products › Firebase Cloud Messaging · October 2026 Edition
3 categories · Ranked

Firebase Cloud Messaging

33Judge labels
4First choices
17Negative labels
10 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
2% in Mobile apps for mid-market buyers
Rank 19 of 117 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 0% of its 2 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In mobile apps · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Firebase Cloud Messaging for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Mobile appsMarketing2%19 of 1170%2under 10 labels · led by Customer.io at 17%▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Mobile marketing and pushMarketing0%80 of 8056%9under 10 labels · led by OneSignal at 45%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
In-app messaging and customer communicationsCustomer0%73 of 10550%2under 10 labels · led by Intercom at 21%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, Firebase Cloud Messaging held within the floor in all three categories: no change cleared 11 points.

Best category · Mobile apps · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 63 → 56 of 130
Mid-market▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 55 → 15 of 105

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Mobile apps0%2%▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 55 → 19 of 117
Mobile & push0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 24 → 80 of 80
In-app messaging0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 81 → 73 of 105

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Firebase Cloud Messaging across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash10102
Perplexity Sonar00112
Grok 4.2001023
Mistral Small00000
DeepSeek V4 Flash02002
Llama 4 Maverick00000
Qwen 3.7 Flash00011
Kimi K200011
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00112

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct0 labelsNone
Paraphrase4 labels2
Comparative10 labelsNone
Budget-constrained11 labels2
Scale-constrained0 labelsNone
Negative8 labelsNone
First choiceAlternativeMentionNegative33 labels in all, every segment counted; 4 of the 4 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Firebase & OneSignal (Free): For analytics, tracking user behavior, and sending free push notifications.” Gemini 3.5 Flash · Mobile apps · budget prompt · first choice
“| Firebase Cloud Messaging | Free | Push notifications |” DeepSeek V4 Flash · Mobile apps · budget prompt · alternative
“FCM: Completely free unlimited push (Android/iOS/web)” Grok 4.20 · Mobile & push · budget prompt · alternative
“100% free for a generous usage tier.” DeepSeek V4 Flash · In-app messaging · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“cheapest at $0 for unlimited delivery but it requires engineering effort to add segmentation and orchestration” Muse Glimmer 30B · Mobile & push · budget prompt · soft negative
“lacks the marketing-specific automation (segments, templates) found in Braze or OneSignal” Qwen 3.7 Flash · Mobile & push · comparative prompt · soft negative
“essentially free for push notifications, but it is not a full marketing platform” Perplexity Sonar · Mobile & push · budget prompt · soft negative
“get "no first choice" flags in AI indexes for lacking marketing features” Grok 4.20 · Mobile & push · negative prompt · soft negative

Named alongside

The products named in the same answers as Firebase Cloud Messaging, over the 33 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Firebase Cloud Messaging was named but was not.
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ProductSame answerTook the first choice insteadHead to head
OneSignal27 of 3315Not among the top eight
Braze17 of 333Not among the top eight
Airship14 of 331Not among the top eight
Twilio Programmable Messaging14 of 330Not among the top eight
Klaviyo10 of 331Not among the top eight
CleverTap10 of 330Not among the top eight
Omnisend7 of 331Not among the top eight
Attentive7 of 330Not among the top eight
SimpleTexting7 of 330Not among the top eight
Postscript6 of 330Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Firebase Cloud Messaging. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 31 of the 33 answers that named Firebase Cloud Messaging and are not a share of its labels.

Domains cited

onesignal.com18
courier.com16
pushwoosh.com16
viasocket.com16
guideflow.com15
engagelab.com13
businessofapps.com12
wisepops.com11
attentive.com10
g2.com10

No domain is on file for Firebase Cloud Messaging, so its own site is not marked.

Pages cited

Pages are listed as the models cited them.

Search and answers

Where Firebase Cloud Messaging stands in Google search beside where it stands in the models' answers.
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In search

Google, US estimates
Searches for its name, Google
1,000 a month (“firebase cloud messaging”)
AI search demand for its name, est.
32 a month
Its own site
No site of its own on file, so no site figures

In answers

This edition
Share of first choices
2%
rank 19 of 117 in mobile apps
Segment leader
17%
Customer.io
First choices
4 across its categories
Named in
33 answers
Its own site cited
No site on file to match

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as Firebase Cloud Messaging

What the judge wrote, as written, with how often. The vendor table decides that these count as Firebase Cloud Messaging; a claim can dispute any of them.
Firebase Cloud Messaging (FCM) 7Firebase Cloud Messaging (FCM) & Analytics 1

Follow Firebase Cloud Messaging

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

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Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Firebase Cloud Messaging's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Firebase Cloud Messaging, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Firebase Cloud Messaging by email, built from the raw record of the edition. It shows:

  • where Firebase Cloud Messaging is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Firebase Cloud Messaging, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at the vendor's own domain is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.