GTM AI Index
Index Vendors › Adobe Experience Manager Assets · September 2026 Edition
Adobe · 1 category · Ranked

Adobe Experience Manager Assets

75Judge labels
6First choices
27Negative labels
12 of 12Models named it
1Category
September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.
Best standing
10% in DAM for enterprise buyers
Rank 22 of 68 in the mid-market standingcriticized challenger
0 of 12 models made it the first choice on the direct prompt; 31% of its 16 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In dam · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Adobe Experience Manager Assets for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
Digital asset managementMarketing0%22 of 6831%16criticized challenger

Movement

This is the first edition on this tier, so no move can be computed for Adobe Experience Manager Assets yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Adobe Experience Manager Assets across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini01012
Gemini 3.5 Flash10001
Perplexity Sonar00101
Grok 4.1 Fast01102
Mistral Small01001
DeepSeek V4 Flash01023
Llama 4 Maverick00101
Qwen 3.7 Flash00101
Kimi K200022
GLM 4.7 FlashX00101
MiniMax M2.500101

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct13 labels3
Paraphrase13 labels2
Comparative23 labels4not counted in share
Budget-constrained8 labelsNone
Scale-constrained2 labels1
Negative16 labelsNone
First choiceAlternativeMentionNegative75 labels in all, every segment counted; 6 of the 10 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Choose Adobe Experience Manager or Aprimo if you are a massive, global brand looking for a system that connects deeply to creative suites” Gemini 3.5 Flash · DAM · comparative prompt · first choice
“Leader in Forrester Wave Q1 2026 ... Best for: Large enterprises already using Adobe Creative Cloud” Mistral Small · DAM · comparative prompt · alternative
“Best for Adobe Ecosystems ... Trade-off: Complex and heavy for non-Adobe teams” DeepSeek V4 Flash · DAM · comparative prompt · alternative
“Ecosystem lock-in, heavy implementation; strong for production but costly TCO.” Grok 4.1 Fast · DAM · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Widely considered overpriced and overengineered for DAM purposes.” DeepSeek V4 Flash · DAM · negative prompt · hard negative
“it's often more platform than a mid-sized company really needs” GPT-5.4 mini · DAM · paraphrase prompt · soft negative
“COST & COMPLEXITY CAUTION ... Extremely High TCO” Kimi K2 · DAM · negative prompt · soft negative
“$30K–$200K+ (plus massive implementation costs)” DeepSeek V4 Flash · DAM · direct prompt · soft negative

Named alongside

The products named in the same answers as Adobe Experience Manager Assets, over the 74 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Adobe Experience Manager Assets was named but was not.
ProductSame answerTook the first choice insteadHead to head
Bynder69 of 7419Not in the top three
Aprimo55 of 7415Not in the top three
Brandfolder43 of 740Not in the top three
Acquia DAM39 of 742Not in the top three
Canto38 of 744Not in the top three
MediaValet33 of 744Not in the top three
Frontify31 of 740Not in the top three
Cloudinary28 of 740Not in the top three
Orange Logic28 of 740Not in the top three
Filecamp21 of 744Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Adobe Experience Manager Assets. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 14 of the 74 answers that named Adobe Experience Manager Assets and are not a share of its labels.

Domains cited

canto.com8
cmswire.com7
stockpress.co7
vntana.com7
business.adobe.comYour site6
frontify.com6
getmasset.com6
aprimo.com5
bynder.com5
celum.com5

Fifty-six of the sixty-two domain citations in answers naming Adobe Experience Manager Assets came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Names read as Adobe Experience Manager Assets

What the judge wrote, as written, with how often. The vendor table decides that these count as Adobe Experience Manager Assets; a claim can dispute any of them.
Adobe Experience Manager (AEM) Assets 5Adobe 1Adobe AEM Assets 1

The company

Adobe is the company behind Adobe Experience Manager Assets.
Website
adobe.com
Headquarters
San Jose, United States
Founded
1982
Employees
about 25,988 (2021)
Ownership
Public, ABS on London Stock Exchange

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Adobe Experience Manager Assets's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Adobe Experience Manager Assets, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at adobe.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.

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