GTM AI Index
Index Vendors › Osano · September 2026 Edition
1 category · Ranked

Osano

115Judge labels
12First choices
27Negative labels
12 of 12Models named it
1Category
September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.
Best standing
19% in Consent for mid-market buyers
Rank 2 of 39 in the mid-market standingaccepted challenger
6 of 12 models made it the first choice on the direct prompt; 14% of its 42 labels there were negative.
By buyer segmentStrongest at mid-market.
In consent · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Osano for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
Consent and privacy managementGTM data and infrastructure19%2 of 3914%42accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for Osano yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Osano across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500202
GPT-5.4 mini11024
Gemini 3.5 Flash32005
Perplexity Sonar03003
Grok 4.1 Fast04015
Mistral Small02013
DeepSeek V4 Flash22015
Llama 4 Maverick10102
Qwen 3.7 Flash10102
Kimi K214005
GLM 4.7 FlashX01113
MiniMax M2.502103

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct26 labels7
Paraphrase17 labels2
Comparative27 labelsNone
Budget-constrained12 labelsNone
Scale-constrained16 labels3
Negative17 labelsNone
First choiceAlternativeMentionNegative115 labels in all, every segment counted; 12 of the 12 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Why I'd lean Osano for many mid-market B2B firms: it explicitly positions itself as best for midsize businesses prioritizing automation in consent management” GPT-5.4 mini · Consent · direct prompt · first choice
“The best consent management platform for a mid-market B2B company is Osano, as it is best for mid-market teams scaling into a full privacy program” Llama 4 Maverick · Consent · direct prompt · first choice
“Osano: *Highly recommended for mid-market.* It is incredibly easy to set up, highly automated, and includes built-in DSAR management.” Gemini 3.5 Flash · Consent · scale prompt · first choice
“The Best All-Around Mid-Market Choice: Osano ... widely cited as the top pick for mid-market organizations” Qwen 3.7 Flash · Consent · direct prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Osano: Free plan is limited, Plus plan starts at $239.99/month” GLM 4.7 FlashX · Consent · budget prompt · hard negative
“if you're a larger, more heavily regulated organization... but they're usually more than a mid-sized B2B company needs” GPT-5.4 mini · Consent · paraphrase prompt · soft negative
“more enterprise-oriented, but sometimes worth comparing if you need stronger compliance workflows” GPT-5.4 mini · Consent · budget prompt · soft negative
“Osano — Cautious... Worst performing CMP in web performance tests” DeepSeek V4 Flash · Consent · negative prompt · soft negative

Named alongside

The products named in the same answers as Osano, over the 114 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Osano was named but was not.
ProductSame answerTook the first choice insteadHead to head
OneTrust97 of 11433Not in the top three
Cookiebot72 of 1148Not in the top three
Usercentrics69 of 1144Not in the top three
Ketch55 of 11416Not in the top three
TrustArc55 of 1144Not in the top three
Didomi55 of 1140Not in the top three
iubenda29 of 1145Not in the top three
Termly28 of 1146Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Osano. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 19 of the 114 answers that named Osano and are not a share of its labels.

Domains cited

enzuzo.com14
expertinsights.com11
usercentrics.com11
elementor.com10
iubenda.com10
osano.comYour site10
consently.net9
didomi.io9
ethyca.com8
learn.g2.com8

Ninety of the 100 domain citations in answers naming Osano came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Osano's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Osano, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at osano.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.