Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 37 of 38, unchanged
1 category · RankedTrustArc
82Judge labels
3First choices
18Negative labels
14 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
6% in Consent for enterprise buyers
Rank 16 of 52 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 22% of its 23 labels there were negative.
What the models named instead of TrustArc →By buyer segmentRead the same way at every buyer size.
Small business39 of 40
0%10 labels
criticized challenger
Mid-market16 of 52
0%23 labels
accepted challenger
Enterprise3 of 41
6%49 labels
accepted challenger
In consent · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named TrustArc for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Consent and privacy management | GTM data and infrastructure | 0% | 16 of 52 | 22% | 23 | accepted challenger | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, TrustArc held within the floor in its one category: no change cleared 11 points.
Best category · Consent · by segment
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 33 → 17 of 45
Enterprise▲+6Since September 2026: 0% → 6%, +6 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
6%from 0% in September 2026
Inside the floor by 5 pointsRank 11 → 3 of 40
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Consent | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 33 → 16 of 52 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated TrustArc across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated TrustArc across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 1 | 1 | 0 | 0 | 2 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 1 | 0 | 1 |
| Grok 4.20 | 0 | 1 | 1 | 0 | 2 |
| Mistral Small | 0 | 1 | 1 | 1 | 3 |
| DeepSeek V4 Flash | 0 | 0 | 1 | 1 | 2 |
| Llama 4 Maverick | 0 | 0 | 2 | 0 | 2 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 1 | 0 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 2 | 3 |
| MiniMax M2.5 | 0 | 0 | 3 | 1 | 4 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 1 | 0 | 0 | 1 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct18 labels2
Paraphrase12 labelsNone
Comparative21 labels1not counted in share
Budget-constrained4 labelsNone
Scale-constrained14 labels1
Negative13 labelsNone
First choiceAlternativeMentionNegative82 labels in all, every segment counted; 3 of the 4 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Choose OneTrust or TrustArc.” GPT-5.4 mini · Consent · comparative prompt · first choice
“Best if you need enterprise-grade privacy workflows: TrustArc” GPT-5.4 mini · Consent · paraphrase prompt · alternative
“For a larger privacy program, compare OneTrust and TrustArc.” GPT-6 Luna · Consent · comparative prompt · alternative
“TrustArc enabling auditable program management” Muse Glimmer 30B · Consent · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“What to Avoid for Mid-Sized B2B: - TrustArc: Best for large enterprises with certification needs” MiniMax M2.5 · Consent · paraphrase prompt · hard negative
“What to Avoid: TrustArc: Custom quotes around $15,000/year (too expensive)” GLM 4.7 FlashX · Consent · direct prompt · hard negative
“TrustArc - Poor customer support: Slow responses and unaddressed feedback - Steep learning curve: Difficult setup and navigation” GLM 4.7 FlashX · Consent · negative prompt · soft negative
“Enterprise-Grade (Probably Overkill) ... priced and scoped beyond what most mid-market B2B companies need.” DeepSeek V4 Flash · Consent · direct prompt · soft negative
Named alongside
The products named in the same answers as TrustArc, over the 82 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and TrustArc was named but was not.ShowHide
Named alongside
The products named in the same answers as TrustArc, over the 82 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and TrustArc was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named TrustArc. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 77 of the 82 answers that named TrustArc and are not a share of its labels.
Domains cited
usercentrics.com47
enzuzo.com45
designrush.com40
osano.com39
consently.net35
g2.com34
expertinsights.com28
learn.g2.com27
ketch.com26
reflectiz.com26
347 of the 347 domain citations in answers naming TrustArc came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
trustarc.com is not in Google's top ten for any of the category's searches. In the answers, TrustArc takes 0% of first choices and Osano takes 31%.ShowHide
Search and answers
trustarc.com is not in Google's top ten for any of the category's searches. In the answers, TrustArc takes 0% of first choices and Osano takes 31%.
ShowHideIn search
Google, US estimatesPosition for “consent management platform”
–
not in the top ten
Position for “best consent management platform”
–
not in the top ten
- Searches for its name, Google
- 2,400 a month (“trustarc”)
- AI search demand for its name, est.
- 37 a month
- Organic visits to its site
- about 24,562 a month
- Searches its site ranks for
- 2,318 · 151 in the top three
- Sites linking to it
- 47,759
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
0%
rank 16 of 52 in consent
Segment leader
31%
Osano
- First choices
- 3 across its categories
- Named in
- 82 answers
- Its own site cited
- in 77 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on trustarc.com
922
subdomains included
Content
180
counted in the table below
Documentation
1
Product · Integration
55 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Webinar or virtual event | 102 | 5 | 2026-09-28 | ||
| News or press | 37 | 0 | 2026-06-24 | ||
| Comparison | 13 | 2 | 2026-07-28 | Consent | |
| Template or tool | 12 | 2 | 2026-08-24 | ||
| Case study | 5 | 0 | 2026-04-16 | ||
| Glossary or explainer | 5 | 0 | 2025-02-27 | ||
| Conference or event | 3 | 0 | 2025-10-31 | ||
| Blog | 2 | 1 | 2026-07-24 | ||
| Podcast or video | 1 | 0 | 2024-02-15 |
Most recent
- 2026-09-28Webinar from insight to action the next era of ai powered privacy webinar or virtual event
- 2026-09-25Webinar privacy regulatory briefing us state laws update webinar or virtual event
- 2026-09-18Webinar the privacy architecture era five shifts redefining privacy management webinar or virtual event
- 2026-08-24Eu ai act readiness checklist financial services 2 template or tool
- 2026-08-12Eu ai act readiness checklist financial services template or tool
- 2026-08-07Webinar privacy contracting in practice ai clauses power dynamics and vendor risk you can actually negotiate webinar or virtual event
Events in person
Last twelve months
- November 19, 2025Privacy Rocks! The Hottest Party at DPC 2025Hard Rock Cafe, Brussels, Belgium · hosted
- November 19, 2025Championing women globallyplace not stated · attended
- November 19, 2025 to November 20, 2025Experience Arc: The Future of Privacy in ActionSQUARE – Brussels Convention Centre, Brussels, Belgium · exhibited
As the event pages on trustarc.com state them, read September 28, 2026.
How it is countedHide how it is counted
Every page trustarc.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow TrustArc
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
TrustArc is its own company.ShowHide
The company
TrustArc is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- Data Privacy Management Software & Solutions
- For
- Privacy Teams, Legal Teams, Security and Compliance Teams, Risk Management Teams, IT and Data Governance Teams, Marketing and Digital Teams, Enterprise Organizations
- Integrations claimed
- 300 trustarc.com/products
- Certifications
- TRUSTe Global CBPR and PRP CertificationData Privacy Framework VerificationTRUSTe APEC CBPR and PRP CertificationTRUSTe Responsible AI CertificationTRUSTe Enterprise Privacy CertificationCCPA/CPRA ValidationGDPR ValidationTRUSTe Data Collection Certification
- Customers named
- Integral Ad ScienceNEJM GroupForte LabsRedis
- Not stated on the pages read
- Price, starting price, free plan or trial, hosting
What TrustArc's own pages state, read September 28, 2026: trustarc.com, trust.trustarc.com, trustarc.com/products, trustarc.com/company/customers, trustarc.com/products/integrations. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when TrustArc's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as TrustArc, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for TrustArc by email, built from the raw record of the edition. It shows:
- where TrustArc is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name TrustArc, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.