GTM AI Index
Index Vendors › Discourse · September 2026 Edition
1 category · Ranked

Discourse

104Judge labels
19First choices
11Negative labels
12 of 12Models named it
1Category
September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.
Best standing
18% in Community for small business buyers
Rank 4 of 74 in the mid-market standingaccepted challenger
0 of 12 models made it the first choice on the direct prompt; 11% of its 37 labels there were negative.
By buyer segmentStrongest at small business.
In community · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Discourse for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
Community platformsCustomer13%4 of 7411%37accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for Discourse yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Discourse across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.501001
GPT-5.4 mini01203
Gemini 3.5 Flash23106
Perplexity Sonar11103
Grok 4.1 Fast10225
Mistral Small03003
DeepSeek V4 Flash03014
Llama 4 Maverick00101
Qwen 3.7 Flash11103
Kimi K211103
GLM 4.7 FlashX11013
MiniMax M2.511002

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct15 labels3
Paraphrase17 labels3
Comparative21 labels4not counted in share
Budget-constrained21 labels11
Scale-constrained13 labels2
Negative17 labels2not counted in share
First choiceAlternativeMentionNegative104 labels in all, every segment counted; 19 of the 25 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Choose Discourse if you want the absolute best customer support hub where community answers help deflect support tickets via Google Search” Gemini 3.5 Flash · Community · budget prompt · first choice
“Choose Discourse if your product is technical and complex, requiring a robust database of past solutions.” Qwen 3.7 Flash · Community · paraphrase prompt · first choice
“the best customer community platform is Discourse (self-hosted open-source version)” Grok 4.1 Fast · Community · budget prompt · first choice
“| SEO & Support Ticket Deflection | Discourse | Higher Logic Vanilla |” Gemini 3.5 Flash · Community · comparative prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“avoid free/open-source (e.g., Discourse) for compliance/security” Grok 4.1 Fast · Community · direct prompt · hard negative
“Forum-first platforms (Discourse, NodeBB, Flarum, etc.) ... Why be cautious: Complex permission and moderation setups” GLM 4.7 FlashX · Community · negative prompt · soft negative
“requires technical resources to run and integrate... If not, avoid self-hosted Discourse” DeepSeek V4 Flash · Community · paraphrase prompt · soft negative
“Weak on events/ideation/analytics; self-hosting adds security burden.” Grok 4.1 Fast · Community · negative prompt · soft negative

Named alongside

The products named in the same answers as Discourse, over the 104 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Discourse was named but was not.
ProductSame answerTook the first choice insteadHead to head
Bettermode75 of 10418Not in the top three
Circle75 of 10417Not in the top three
Higher Logic Vanilla55 of 1049Not in the top three
Mighty Networks44 of 1041Not in the top three
Salesforce Experience Cloud43 of 1042Not in the top three
Gainsight Customer Communities36 of 1049Not in the top three
Discord28 of 1045Not in the top three
Khoros28 of 1041Not in the top three
Khoros Communities27 of 1043Not in the top three
Zendesk Community23 of 1040Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Discourse. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 14 of the 104 answers that named Discourse and are not a share of its labels.

Domains cited

higherlogic.com10
gartner.com8
learn.g2.com8
bettermode.com7
guideflow.com7
toolradar.com7
circle.so6
gitnux.org6
cxtoday.com5
zendesk.com5

Sixty-nine of the sixty-nine domain citations in answers naming Discourse came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

The company

Discourse.
Website
discourse.org
Founded
2013

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Discourse's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Discourse, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at discourse.org is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.

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