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Index › Products › Adobe Dynamic Tag Management · October 2026 Edition
Adobe · 1 category · Named, not ranked

Adobe Dynamic Tag Management

4Judge labels
0First choices
4Negative labels
4 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
3 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Adobe Dynamic Tag Management was named 3 times in Tag management, where Google Tag Manager led with 81%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In tag management · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Adobe Dynamic Tag Management for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Tag managementGTM data and infrastructure0%67 of 67100%3under 10 labels · led by Google Tag Manager at 81%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, Adobe Dynamic Tag Management held within the floor in its one category: no change cleared 11 points.

Best category · Tag management · by segment

Small businessgoneNot named this edition; 0% in September 2026.
0%from 0% in September 2026
Inside the floor by 11 pointsNot ranked
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 53 → 56 of 56
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 31 → 32 of 37

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Tag management0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 53 → 67 of 67

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Adobe Dynamic Tag Management across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00011
Perplexity Sonar00000
Grok 4.2000000
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00011
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00011
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct0 labelsNone
Paraphrase0 labelsNone
Comparative0 labelsNone
Budget-constrained0 labelsNone
Scale-constrained0 labelsNone
Negative4 labelsNone
First choiceAlternativeMentionNegative4 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

No positive label carried a quote.

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“This was officially deprecated and replaced by Adobe Tags... Running old DTM libraries on your site is a severe security and performance risk.” Gemini 3.5 Flash · Tag management · negative prompt · hard negative
“Avoid Adobe Dynamic Tag Management (DTM). Adobe says it's a legacy product and no longer supported” GPT-6 Luna · Tag management · negative prompt · hard negative
“Verdict: Avoid Completely (Legacy/End of Life).” Qwen 3.7 Flash · Tag management · negative prompt · hard negative

Named alongside

The products named in the same answers as Adobe Dynamic Tag Management, over the 4 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Adobe Dynamic Tag Management was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Google Tag Manager4 of 41Not among the top eight
Adobe Experience Platform Tags4 of 40Not among the top eight
Tealium iQ Tag Management3 of 41Not among the top eight
Commanders Act Enterprise Tag Manager1 of 40Not among the top eight
Ensighten1 of 40Not among the top eight
Ensighten Manage1 of 40Not among the top eight
GA4 Default1 of 40Not among the top eight
GTM Server-Side1 of 40Not among the top eight
Genesys Smart Tags1 of 40Not among the top eight
Piwik PRO Tag Manager1 of 40Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Adobe Dynamic Tag Management. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 4 of the 4 answers that named Adobe Dynamic Tag Management and are not a share of its labels.

Domains cited

improvado.io3
lokker.com3
crystallize.com2
developers.google.com2
experienceleague.adobe.comYour site2
gtm-ai-index.com2
joindatacops.com2
marketingplatform.google.com2
support.google.com2
trackingplan.com2

Twenty of the twenty-two domain citations in answers naming Adobe Dynamic Tag Management came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Names read as Adobe Dynamic Tag Management

What the judge wrote, as written, with how often. The vendor table decides that these count as Adobe Dynamic Tag Management; a claim can dispute any of them.
Adobe Dynamic Tag Management (DTM) 3

Follow Adobe Dynamic Tag Management

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

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The company

Adobe is the company behind Adobe Dynamic Tag Management.
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On record

Wikidata
Website
adobe.com
Headquarters
San Jose, United States
Founded
1982
Employees
about 25,988 (2021)
Ownership
Public, ABS on London Stock Exchange

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

In its own words

Stated by the vendor, not checked
Free plan or trial
free, programmatic access developer.adobe.com/adobe-admin-apis-storage-management/api
Not stated on the pages read
Positioning, starting price, integrations, certifications, hosting, customers

What Adobe Dynamic Tag Management's own pages state, read October 5, 2026: developer.adobe.com/adobe-admin-apis-storage-management, developer.adobe.com/adobe-admin-apis-storage-management/api, developer.adobe.com/adobe-admin-apis-storage-management/guides, community.adobe.com/questions-529/adobe-dynamic-link-error-27409, community.adobe.com/questions-35/adobe-sign-dynamic-workflow-20395. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Adobe Dynamic Tag Management's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Adobe Dynamic Tag Management, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Adobe Dynamic Tag Management by email, built from the raw record of the edition. It shows:

  • where Adobe Dynamic Tag Management is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Adobe Dynamic Tag Management, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at adobe.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.