Every category where a model named Ensighten Manage for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Tag management	GTM data and infrastructure	0%	12 of 59	12%	8	under 10 labels · led by Google Tag Manager at 77%

Movement

This is the first edition on this tier, so no move can be computed for Ensighten Manage yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Ensighten Manage across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	0	0
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	0	0	1	1
Perplexity Sonar	0	0	0	0
Grok 4.1 Fast	1	1	0	2
Mistral Small	1	1	0	2
DeepSeek V4 Flash	1	0	0	1
Llama 4 Maverick	0	1	0	1
Qwen 3.7 Flash	0	0	0	0
Kimi K2	1	0	0	1
GLM 4.7 FlashX	0	0	0	0
MiniMax M2.5	0	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct6 labelsNone

Paraphrase2 labelsNone

Comparative11 labels1not counted in share

Budget-constrained2 labelsNone

Scale-constrained3 labelsNone

Negative5 labelsNone

First choiceAlternativeMentionNegative29 labels in all, every segment counted; 0 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Ensighten Manage | Security/compliance-first ... Smaller ecosystem; premium pricing.” Grok 4.1 Fast · Tag management · scale prompt · alternative

“Regulated industries (finance/healthcare) → Ensighten Manage” Kimi K2 · Tag management · comparative prompt · alternative

“Regulated industry requiring compliance automation: Ensighten” DeepSeek V4 Flash · Tag management · comparative prompt · alternative

“Strong security focus, enterprise scalability” Mistral Small · Tag management · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“notoriously complex to implement... If you do not have an enterprise security team managing your tags, avoid it.” Gemini 3.5 Flash · Tag management · negative prompt · soft negative

Named alongside

The products named in the same answers as Ensighten Manage, over the 29 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Ensighten Manage was named but was not.

ProductSame answerTook the first choice insteadHead to head

Adobe Experience Platform Tags25 of 292Not in the top three

Google Tag Manager23 of 2910Not in the top three

Tealium iQ23 of 299Not in the top three

Segment16 of 290Not in the top three

Piwik PRO11 of 290Not in the top three

Matomo Tag Manager9 of 290Not in the top three

Piwik PRO Tag Manager7 of 290Not in the top three

Matomo6 of 290Not in the top three

Tealium iQ Tag Management4 of 293Not in the top three

Commanders Act4 of 290Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Ensighten Manage. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 5 of the 29 answers that named Ensighten Manage and are not a share of its labels.

Domains cited

improvado.io4

usercentrics.com4

xerago.ai4

datatrue.com3

devopsschool.com3

g2.com3

guideflow.com3

cardinalpath.com2

cotocus.com2

crystallize.com2

Thirty of the thirty domain citations in answers naming Ensighten Manage came from somebody else's page.

Pages cited

improvado.io/blog/alternatives-to-google-tag-manager4

usercentrics.com/guides/smarter-tagging-with-google-tag-manager4

xerago.ai/xtelligence/tag-management-solution4

datatrue.com/en/enterprise-tag-management3

devopsschool.com/blog/top-10-tag-management-tools-in-2025-features-pros-cons-comparison3

guideflow.com/blog/best-tag-management-tools3

cardinalpath.com/blog/tag-management-systems-tms-selection2

cotocus.com/blog/top-10-tag-management-tools-in-2025-features-pros-cons-comparison2

Pages are listed as the models cited them.

Names read as Ensighten Manage

What the judge wrote, as written, with how often. The vendor table decides that these count as Ensighten Manage; a claim can dispute any of them.

Ensighten Manage (now CHEQ Control & Compliance) 1

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Ensighten Manage's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Ensighten Manage, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at ensighten.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.