Muck Rack vs Meltwater
Eight of fourteen models named Muck Rack first on the direct prompt; one named Meltwater. Muck Rack was named by thirteen of the fourteen models and Meltwater by fourteen and Muck Rack carries 50 labels and Meltwater 67, so the shares are not directly comparable.
New York City, United States, founded 2009. Named in one category this edition.
By Meltwater Group, San Francisco, founded 2001. Named in ten categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the PR and media monitoring page.
By framing
Muck RackFirst choices, of fourteen modelsMeltwater
Across every category in the October 2026 Edition, Muck Rack and Meltwater were named in the same answer 119 times, of the 133 answers naming Muck Rack and the 341 naming Meltwater. In those answers Meltwater took the first choice twenty-one times and Muck Rack twenty-nine.
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | | ||
| GPT-5.4 mini | | | | | ||
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | ||||
| Grok 4.20 | | | | | | |
| Mistral Small | | | | | ||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | | | | | | |
| Kimi K2 | | | | | ||
| GLM 4.7 FlashX | | | | | ||
| MiniMax M2.5 | | | | | ||
| GPT-6 Luna | | | | | ||
| Muse Glimmer 30B | | | | | |
Muck Rack Meltwater first choice named as an alternative argued againstblank: not namedEach cell is one answer, Muck Rack on the left and Meltwater on the right.The direct prompt
Muck Rack first, Meltwater an alternative
8 of 14 modelsMeltwater was named in the answer but not as the choice, or not at all.Meltwater first, Muck Rack an alternative
1 of 14 modelsMuck Rack was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
3 of 14 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
2 of 14 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
Muck Rack8%#5 of 11Meltwater0%#11 of 11Muck Rack30%#1 of 13Meltwater9%#6 of 13Meltwater46%#1 of 8Muck Rack12%#3 of 8What the models said about Muck Rack
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“(Approach with Financial Caution)... you should still be cautious about their sales structure and technical requirements” Gemini 3.5 Flash · negative prompt · soft negative
“Tools such as Muck Rack and BuzzSumo are strong for tracking your own coverage but lack robust competitive benchmarking” Mistral Small · negative prompt · soft negative
“Muck Rack — be cautious if you need deep monitoring/reporting, especially for paywalled or niche coverage.” GPT-6 Luna · negative prompt · soft negative
“I'd recommend starting with Muck Rack (if journalist outreach is priority) or Brand24 (if monitoring and sentiment are priority)” MiniMax M2.5 · direct prompt · first choice
“For most mid-market B2B companies, Muck Rack offers the best balance of journalist database quality, monitoring depth, and pricing” GLM 4.7 FlashX · direct prompt · first choice
“Muck Rack and Agility PR Solutions - strong for mid-sized PR teams, online + print monitoring, PR CRM and outreach in one.” Muse Glimmer 30B · scale prompt · first choice
What the models said about Meltwater
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.
“one of the most frequently criticized platforms in the PR community... The "Relentless" Sales Culture... The Auto-Renewal Trap” Gemini 3.5 Flash · negative prompt · hard negative
“Why to avoid: ... Many users feel it is "overpriced" and that it offers "no semblance of quality monitoring results"” GLM 4.7 FlashX · negative prompt · hard negative
“Avoid for mid-market: Enterprise heavies like Meltwater/Cision (powerful but pricey, $10K+/month, overkill” Grok 4.20 · direct prompt · hard negative
“Choose Meltwater if you need the broadest coverage, AI visibility tracking, and comprehensive media intelligence across all channels” Kimi K2 · comparative prompt · first choice
“Meltwater leads the category conversation and owns breadth, integrated intelligence, and crisis-monitoring credibility.” Claude Haiku 4.5 · comparative prompt · first choice
“Meltwater: Strong on global media intelligence and analytics; best for media-heavy organizations” Qwen 3.7 Flash · scale prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.