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Customer success platforms · October 2026 Edition

ChurnZero vs Vitally

Eleven of fourteen models named ChurnZero first on the direct prompt; three named Vitally. Both were named by all fourteen models and ChurnZero carries 64 labels and Vitally 57, so the shares are not directly comparable.

ChurnZero

endorsed leader

Named in three categories this edition.

Vitally

accepted challenger

Named in three categories this edition.

First-choice share42%19%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate17%9%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#1#2A position in a field of 10; printed, not drawn.
Labels6457A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, ChurnZero reading right to left. Rank and label count are printed, not drawn.ChurnZero vs HubSpot Service Hub · ChurnZero vs Custify · ChurnZero vs Totango

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the customer success platforms page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
ChurnZeroFirst choices, of fourteen modelsVitally
Direct113
Paraphrase103
Comparative11
Budget-constrained003 against ChurnZero · 1 against Vitally
Scale-constrained45
Negative018 against ChurnZero · 4 against Vitally
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, ChurnZero and Vitally were named in the same answer 118 times, of the 227 answers naming ChurnZero and the 146 naming Vitally. In those answers Vitally took the first choice fourteen times and ChurnZero sixteen.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where ChurnZero and Vitally stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.20
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
ChurnZero Vitally first choice named as an alternative argued againstblank: not namedEach cell is one answer, ChurnZero on the left and Vitally on the right.

The direct prompt

The plain question, one answer per model, grouped by where ChurnZero and Vitally stood in it.

Both were the first choice

2 of 14 modelsThe answer named them together, and the judge labeled each a first choice.
Qwen 3.7 FlashChurnZero, Vitally alternatives: Custify, HubSpot Service Hub, Skalin, Totango
GLM 4.7 FlashXChurnZero, Vitally alternatives: Totango

ChurnZero first, Vitally an alternative

9 of 14 modelsVitally was named in the answer but not as the choice, or not at all.
GPT-5.4 miniChurnZero, Planhat alternatives: Gainsight Customer Success
Gemini 3.5 FlashChurnZero alternatives: Planhat, Totango, Vitally
Perplexity SonarChurnZero alternatives: Vitally
Grok 4.20ChurnZero alternatives: Custify, Vitally
Llama 4 MaverickChurnZero alternatives: Skalin, Userpilot, Vitally
Kimi K2ChurnZero alternatives: Totango, Vitally
MiniMax M2.5ChurnZero, Skalin alternatives: Totango, Vitally
GPT-6 LunaChurnZero alternatives: Planhat, Vitally
Muse Glimmer 30BChurnZero alternatives: ClientSuccess, Custify, Planhat, Skalin, Totango, Vitally

Vitally first, ChurnZero an alternative

1 of 14 modelsChurnZero was named in the answer but not as the choice, or not at all.
Claude Haiku 4.5Vitally alternatives: ChurnZero, ClientSuccess

Neither was the first choice, one was named

2 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Mistral SmallSkalin alternatives: ChurnZero, Custify, Gainsight Customer Success, Planhat, Vitally
DeepSeek V4 FlashSkalin alternatives: ChurnZero, ClientSuccess, Custify, Totango, Vitally

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Vitally leads by nine points.
Vitally11%#3 of 9
ChurnZero2%#7 of 9
The full small business standing →
Mid-marketThe figures above
The order flips: ChurnZero leads at mid-market.
ChurnZero42%#1 of 10
Vitally19%#2 of 10
The full mid-market standing →
Enterprise
The order flips: Vitally leads at enterprise.
Vitally4%#3 of 9
ChurnZero2%#4 of 9
The full enterprise standing →

What the models said about ChurnZero

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.

“Avoid enterprise platforms like Gainsight or ChurnZero initially” Kimi K2 · budget prompt · hard negative
“Pricing Escalation... Declining Support Quality... Clunky UI” Kimi K2 · negative prompt · hard negative
“Don't assume it will be plug-and-play... admins handling implementation, data, and advanced features may need extra time” GPT-6 Luna · negative prompt · soft negative
“I'd start with ChurnZero. It's usually the best balance of speed, usability, and core retention functionality for mid-market teams.” GPT-5.4 mini · paraphrase prompt · first choice
“ChurnZero is the common first choice for health scoring, real-time usage-based risk alerts and automated retention playbooks” Muse Glimmer 30B · paraphrase prompt · first choice
“ChurnZero – the strongest mid-market generalist. Repeatedly called out as the strongest mid-market option in the category.” Muse Glimmer 30B · direct prompt · first choice

What the models said about Vitally

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.

“Account-Based Pricing Models (Planhat, Vitally, ChurnZero)... costs can escalate quickly without corresponding value” Mistral Small · negative prompt · soft negative
“Opaque Enterprise Pricing: Mid-market teams routinely see quotes exceeding $100K/year” Kimi K2 · negative prompt · soft negative
“Unlike Vitally (~$299+/mo, great for growth metrics but pricier)” Grok 4.20 · budget prompt · soft negative
“Top pick for mid-market and fast-growing teams: ChurnZero or Vitally, depending on whether you prioritize usage-based health scoring or modern UX.” Muse Glimmer 30B · scale prompt · first choice
“ChurnZero or Vitally, depending on whether you prioritize usage-based health scoring or modern UX.” Llama 4 Maverick · paraphrase prompt · first choice
“Prioritize high-rated, user-loved options like Vitally, Custify, or Skalin” Grok 4.20 · negative prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.