Customer feedback and surveys · September 2026 Edition
CustomerGauge vs SurveyMonkey
Four of twelve models named CustomerGauge first on the direct prompt; one named SurveyMonkey. CustomerGauge was named by nine of the twelve models and SurveyMonkey by twelve and CustomerGauge carries 12 labels and SurveyMonkey 49, so the shares are not directly comparable.
Named in four categories this edition.
San Mateo, Canada, founded 1999. Named in two categories this edition.
First-choice share13%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate0%35%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#2#8A position in a field of 18; printed, not drawn.
Labels1249A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, CustomerGauge reading right to left. Rank and label count are printed, not drawn.Survicate was named alongside these two in seven of the twelve direct answers. Google Forms vs CustomerGauge · Google Forms vs SurveyMonkey · CustomerGauge vs Retently
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the customer feedback and surveys page.
By framing
How many of the twelve models made each the first choice, per way of asking, and how many argued against it.
CustomerGaugeFirst choices, of twelve modelsSurveyMonkey
Direct412 against SurveyMonkey
Paraphrase302 against SurveyMonkey
Comparative02
Budget-constrained004 against SurveyMonkey
Scale-constrained01
Negative009 against SurveyMonkey
Bars are first choices, 0 to 12 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to twelve.
Every model, every framing
The seventy-two answers behind the chart above, one cell each: where CustomerGauge and SurveyMonkey stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | ||||
| GPT-5.4 mini | | | | |||
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | | | | |
| Grok 4.1 Fast | | | | | ||
| Mistral Small | | | | | | |
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | | ||||
| Qwen 3.7 Flash | | | | |||
| Kimi K2 | | | | | ||
| GLM 4.7 FlashX | | | ||||
| MiniMax M2.5 | | | |
CustomerGauge SurveyMonkey first choice named as an alternative argued againstblank: not namedEach cell is one answer, CustomerGauge on the left and SurveyMonkey on the right.The direct prompt
The plain question, one answer per model, grouped by where CustomerGauge and SurveyMonkey stood in it.
CustomerGauge first, SurveyMonkey not the choice
4 of 12 modelsSurveyMonkey was named in the answer but not as the choice, or not at all.Gemini 3.5 FlashCustomerGauge alternatives: Canny, Retently, Survicate, UserVoice
Perplexity SonarCustomerGauge, Enterpret alternatives: Lumoa, Perspective AI
Grok 4.1 FastCustomerGauge alternatives: AskNicely, Retently, Survicate
Qwen 3.7 FlashCustomerGauge alternatives: Perspective AI, SurveySparrow, Survicate
SurveyMonkey first, CustomerGauge not the choice
1 of 12 modelsCustomerGauge was named in the answer but not as the choice, or not at all.MiniMax M2.5SurveyMonkey alternatives: Medallia, Pendo, Qualtrics, Survicate
Neither was the first choice, one was named
3 of 12 modelsThe answer put something else first and named one of the two as an alternative.Claude Haiku 4.5Retently alternatives: Medallia Concierge, Nicereply, Simplesat, SurveyMonkey, SurveySparrow, Zonka Feedback
Mistral SmallHelply alternatives: CustomerGauge, SurveySparrow
DeepSeek V4 FlashRetently alternatives: CustomerGauge, QuestionPro, SurveySparrow, Survicate
Neither was named
4 of 12 modelsThe answer made no first choice from these two in this category.GPT-5.4 miniQualtrics alternatives: Medallia
Llama 4 MaverickQuestionPro, SurveySparrow, Survicate alternatives: Medallia, Perspective AI, Qualtrics
Kimi K2Survicate alternatives: AskNicely, Nicereply, Retently, SurveySparrow
GLM 4.7 FlashXCanny alternatives: Productboard, UserVoice
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
SurveyMonkey leads by six points.
SurveyMonkey9%#5 of 15CustomerGauge4%#7 of 15Mid-marketThe figures above
The order flips: CustomerGauge leads at mid-market.
CustomerGauge13%#2 of 18SurveyMonkey4%#8 of 18Enterprise
CustomerGauge leads by nineteen points.
CustomerGauge26%#2 of 10SurveyMonkey6%#4 of 10What the models said about CustomerGauge
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.
“The best NPS and customer experience survey tools for mid-sized B2B companies include CustomerGauge, Qualtrics XM, Medallia, SAS Customer Experience, and GetFeedback.” Llama 4 Maverick · paraphrase prompt · first choice
“the strongest all-around choice is CustomerGauge if your priority is account-level feedback tied to revenue, churn reduction, and expansion” Perplexity Sonar · direct prompt · first choice
“I'd recommend CustomerGauge if your priority is account-level NPS and tying feedback to revenue, churn risk, and customer success actions” Perplexity Sonar · paraphrase prompt · first choice
What the models said about SurveyMonkey
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Pricing complaints: Forced annual subscriptions, unclear pricing structure... Some reviewers call it a "scam"” MiniMax M2.5 · negative prompt · hard negative
“avoid Qualtrics and Medallia (too expensive), SurveyMonkey (too pricey)” GLM 4.7 FlashX · negative prompt · hard negative
“Platforms with Significant Red Flags ... SurveyMonkey ... Aggressive paywalling” Kimi K2 · negative prompt · hard negative
“SurveyMonkey Enterprise / Alchemer — fastest rollout, familiar UI, lower cost, good for survey ops” DeepSeek V4 Flash · scale prompt · first choice
“Consistently recommended as the best balance of ease-of-use and functionality for mid-market teams” MiniMax M2.5 · direct prompt · first choice
“For small teams, SurveyMonkey or Typeform; enterprises, demo Qualtrics.” Grok 4.1 Fast · comparative prompt · first choice
Also compared
Google Forms vs CustomerGaugeGoogle Forms vs SurveyMonkeyCustomerGauge vs RetentlyCustomerGauge vs SurvicateCustomerGauge vs SurveySparrowCustomerGauge vs QualtricsCustomerGauge vs AskNicelyRetently vs SurveyMonkeySurvicate vs SurveyMonkeySurveySparrow vs SurveyMonkeyQualtrics vs SurveyMonkeyAskNicely vs SurveyMonkeyAll twenty-eight head-to-head pages and the full feedback standing
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.