GTM AI Index
Index Customer Feedback › AskNicely vs SurveyMonkey
Customer feedback and surveys · September 2026 Edition

AskNicely vs SurveyMonkey

Zero of twelve models named AskNicely first on the direct prompt; one named SurveyMonkey. AskNicely was named by eleven of the twelve models and SurveyMonkey by twelve and AskNicely carries 20 labels and SurveyMonkey 49, so the shares are not directly comparable.

AskNicely

accepted challenger

Named in one category this edition.

SurveyMonkey

criticized challenger

San Mateo, Canada, founded 1999. Named in two categories this edition.

First-choice share4%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate5%35%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#7#8A position in a field of 18; printed, not drawn.
Labels2049A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, AskNicely reading right to left. Rank and label count are printed, not drawn.Survicate was named alongside these two in seven of the twelve direct answers. Google Forms vs AskNicely · Google Forms vs SurveyMonkey · CustomerGauge vs AskNicely

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the customer feedback and surveys page.

By framing

How many of the twelve models made each the first choice, per way of asking, and how many argued against it.
AskNicelyFirst choices, of twelve modelsSurveyMonkey
Direct012 against SurveyMonkey
Paraphrase202 against SurveyMonkey
Comparative02
Budget-constrained001 against AskNicely · 4 against SurveyMonkey
Scale-constrained01
Negative009 against SurveyMonkey
Bars are first choices, 0 to 12 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to twelve.

Every model, every framing

The seventy-two answers behind the chart above, one cell each: where AskNicely and SurveyMonkey stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
AskNicely SurveyMonkey first choice named as an alternative argued againstblank: not namedEach cell is one answer, AskNicely on the left and SurveyMonkey on the right.

The direct prompt

The plain question, one answer per model, grouped by where AskNicely and SurveyMonkey stood in it.

SurveyMonkey first, AskNicely not the choice

1 of 12 modelsAskNicely was named in the answer but not as the choice, or not at all.
MiniMax M2.5SurveyMonkey alternatives: Medallia, Pendo, Qualtrics, Survicate

Neither was the first choice, one was named

3 of 12 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Retently alternatives: Medallia Concierge, Nicereply, Simplesat, SurveyMonkey, SurveySparrow, Zonka Feedback
Grok 4.1 FastCustomerGauge alternatives: AskNicely, Retently, Survicate
Kimi K2Survicate alternatives: AskNicely, Nicereply, Retently, SurveySparrow

Neither was named

8 of 12 modelsThe answer made no first choice from these two in this category.
GPT-5.4 miniQualtrics alternatives: Medallia
Gemini 3.5 FlashCustomerGauge alternatives: Canny, Retently, Survicate, UserVoice
Perplexity SonarCustomerGauge, Enterpret alternatives: Lumoa, Perspective AI
Mistral SmallHelply alternatives: CustomerGauge, SurveySparrow
DeepSeek V4 FlashRetently alternatives: CustomerGauge, QuestionPro, SurveySparrow, Survicate
Llama 4 MaverickQuestionPro, SurveySparrow, Survicate alternatives: Medallia, Perspective AI, Qualtrics
Qwen 3.7 FlashCustomerGauge alternatives: Perspective AI, SurveySparrow, Survicate
GLM 4.7 FlashXCanny alternatives: Productboard, UserVoice

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
SurveyMonkey leads by nine points.
SurveyMonkey9%#5 of 15
AskNicely0%#12 of 15
The full small business standing →
Mid-marketThe figures above
Level: the same share of first choices.
AskNicely4%#7 of 18
SurveyMonkey4%#8 of 18
The full mid-market standing →
Enterprise
SurveyMonkey leads by four points.
SurveyMonkey6%#4 of 10
AskNicely2%#– of 10
The full enterprise standing →

What the models said about AskNicely

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.

“Avoid for low budgets: ... AskNicely \u2014 all skew enterprise-priced.” DeepSeek V4 Flash · budget prompt · hard negative
“Best balance for most mid-sized B2B teams: AskNicely” GPT-5.4 mini · paraphrase prompt · first choice
“I'd suggest starting with AskNicely or Delighted” MiniMax M2.5 · paraphrase prompt · first choice
“if your company is more service-led and you care most about frontline coaching” Perplexity Sonar · paraphrase prompt · alternative

What the models said about SurveyMonkey

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“Pricing complaints: Forced annual subscriptions, unclear pricing structure... Some reviewers call it a "scam"” MiniMax M2.5 · negative prompt · hard negative
“avoid Qualtrics and Medallia (too expensive), SurveyMonkey (too pricey)” GLM 4.7 FlashX · negative prompt · hard negative
“Platforms with Significant Red Flags ... SurveyMonkey ... Aggressive paywalling” Kimi K2 · negative prompt · hard negative
“SurveyMonkey Enterprise / Alchemer — fastest rollout, familiar UI, lower cost, good for survey ops” DeepSeek V4 Flash · scale prompt · first choice
“Consistently recommended as the best balance of ease-of-use and functionality for mid-market teams” MiniMax M2.5 · direct prompt · first choice
“For small teams, SurveyMonkey or Typeform; enterprises, demo Qualtrics.” Grok 4.1 Fast · comparative prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.