Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 57 → 42 of 49
1 category · RankedStrapi
29Judge labels
0First choices
9Negative labels
12 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
0% in Marketing CMS for mid-market buyers
Rank 16 of 55 in the mid-market standingcriticized challenger
0 of 14 models made it the first choice on the direct prompt; 27% of its 11 labels there were negative.
What the models named instead of Strapi →By buyer segmentRead the same way at every buyer size.
Small business44 of 50
0%9 labels
under the label threshold
Mid-market16 of 55
0%11 labels
criticized challenger
Enterprise17 of 50
0%7 labels
under the label threshold
In marketing cms · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Strapi for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Content management systems for marketing sites | Marketing | 0% | 16 of 55 | 27% | 11 | criticized challenger | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, Strapi held within the floor in its one category: no change cleared 11 points.
Best category · Marketing CMS · by segment
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 9 → 15 of 52
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 37 → 17 of 49
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Marketing CMS | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 9 → 16 of 55 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Strapi across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Strapi across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 1 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 1 | 1 |
| Perplexity Sonar | 0 | 0 | 0 | 1 | 1 |
| Grok 4.1 Fast | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 2 | 0 | 0 | 2 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 1 | 1 |
| MiniMax M2.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct4 labelsNone
Paraphrase1 labelNone
Comparative7 labelsNone
Budget-constrained1 labelNone
Scale-constrained6 labelsNone
Negative10 labelsNone
First choiceAlternativeMentionNegative29 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Strapi / Directus | Cost-effective if you have in-house dev team capacity” DeepSeek V4 Flash · Marketing CMS · scale prompt · alternative
“Scalable content operations | Contentful, Sanity, Strapi (headless)” Kimi K2 · Marketing CMS · negative prompt · alternative
“Full headless flexibility (Contentful, Sanity, Strapi)” Kimi K2 · Marketing CMS · scale prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Be Cautious About: Purely Developer-Centric Headless CMSs *Examples: Contentful, Strapi, Sanity*” Gemini 3.5 Flash · Marketing CMS · negative prompt · soft negative
“good for developers, but it can be a poor fit for marketers without technical support” Perplexity Sonar · Marketing CMS · negative prompt · soft negative
“Overly Technical "Headless" CMSes (e.g., Sanity, Contentful, Strapi)” GLM 4.7 FlashX · Marketing CMS · negative prompt · soft negative
Named alongside
The products named in the same answers as Strapi, over the 29 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Strapi was named but was not.ShowHide
Named alongside
The products named in the same answers as Strapi, over the 29 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Strapi was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Strapi. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 26 of the 29 answers that named Strapi and are not a share of its labels.
Domains cited
blog.hubspot.com10
guideflow.com9
forbes.com7
prismic.io7
designtennis.com5
impactplus.com5
linkedin.com5
webflow.com5
webstacks.com5
attractgroup.com4
Sixty-two of the sixty-two domain citations in answers naming Strapi came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
strapi.io is not in Google's top ten for any of the category's searches. In the answers, Strapi takes 0% of first choices and HubSpot Content Hub takes 42%.ShowHide
Search and answers
strapi.io is not in Google's top ten for any of the category's searches. In the answers, Strapi takes 0% of first choices and HubSpot Content Hub takes 42%.
ShowHideIn search
Google, US estimatesPosition for “marketing website cms”
–
not in the top ten
Position for “best marketing website cms”
–
not in the top ten
- Searches for its name, Google
- 4,400 a month (“strapi”)
- AI search demand for its name, est.
- 205 a month
- Organic visits to its site
- about 29,418 a month
- Searches its site ranks for
- 5,471 · 333 in the top three
- Sites linking to it
- 7,530
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
0%
rank 16 of 55 in Marketing CMS
Segment leader
42%
HubSpot Content Hub
- First choices
- 0 across its categories
- Named in
- 29 answers
- Its own site cited
- in 26 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on strapi.io
3,046
subdomains included
Content
1,481
counted in the table below
Documentation
445
Product · Integration
24 · 9
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 1,215 | 8 | 2026-09-23 | SEO, Mobile apps | |
| Template or tool | 81 | 1 | 2026-09-24 | SEO | |
| Comparison | 76 | 2 | 2026-09-24 | SEO | |
| Glossary or explainer | 39 | 2 | 2026-09-24 | ||
| Report or ebook | 35 | 0 | 2022-07-05 | ||
| Conference or event | 18 | 0 | 2026-01-22 | ||
| Webinar or virtual event | 8 | 0 | 2026-06-26 | Direct mail | |
| Podcast or video | 4 | 0 | 2022-07-19 | ||
| News or press | 3 | undated | |||
| Case study | 2 | 0 | 2025-06-13 |
Most recent
- 2026-09-24Cms exit checklist auditing platform lock in risk template or tool
- 2026-09-24What is vendor lock in cms glossary or explainer
- 2026-09-24Graphql vs sql proprietary query languages vs standard sql comparison
- 2026-09-24What is a content agent agentic ai for cms workflows glossary or explainer
- 2026-09-23Strapi september community call recap blog
- 2026-09-21How to migrate from wordpress to strapi using a claude code skill blog
How it is countedHide how it is counted
Every page strapi.io exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name SEO (15); 0 name the category the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow Strapi
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Strapi is its own company.ShowHide
The company
Strapi is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- The flexible, open-source headless CMS that gives developers the freedom to use their favorite tools and frameworks while letting editors manage and distribute content from anywhere.
- For
- developers
- Price stated
- Starter $35 per project / month; Pro $90 per project / month; Business $450 per project / month strapi.io/pricing
- Starting price
- 35 strapi.io/pricing
- Free plan or trial
- Try live demo strapi.io/partners
- Certifications
- SOC 2 certifiedGDPR compliantSOC 2 Type IIGDPROpen source (MIT)
- Customers named
- Tesco TechnologyAirbus
- Not stated on the pages read
- Integrations, hosting
What Strapi's own pages state, read October 5, 2026: strapi.io, strapi.io/pricing, trust.strapi.io, strapi.io/features/releases, strapi.io/partners. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Strapi's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Strapi, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Strapi by email, built from the raw record of the edition. It shows:
- where Strapi is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Strapi, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.