Mid-market▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 69 → 11 of 106
3 categories · Named, not rankedShopware
11Judge labels
1First choices
0Negative labels
8 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
9 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Shopware was named 9 times in Ecommerce marketing and 2 other categories, where HubSpot Marketing Hub led with 38%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small businessnot named
0%
No model named it for this buyer.
Mid-market11 of 115
2%4 labels
under the label threshold
Enterprise60 of 118
0%1 label
under the label threshold
In ecommerce marketing · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Shopware for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Ecommerce marketing | Marketing | 2% | 11 of 115 | 0% | 4 | under 10 labels · led by HubSpot Marketing Hub at 38% | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Ecommerce platforms | Revenue operations | 0% | 18 of 71 | 0% | 4 | under 10 labels · led by BigCommerce B2B Edition at 47% | newNew since September 2026: not ranked then, 0% now. |
| Product information management | Revenue operations | 0% | 37 of 68 | 0% | 1 | under 10 labels · led by Plytix at 34% |
Movement
Since September 2026, Shopware held within the floor in all three categories: no change cleared 11 points.
Best category · Ecommerce marketing · by segment
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Ecommerce marketing | 0% | 2% | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 69 → 11 of 115 |
| Ecommerce | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 18 of 71, unchanged |
| PIM | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 37 of 68, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Shopware across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Shopware across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 1 | 0 | 0 | 1 |
| Grok 4.20 | 0 | 1 | 0 | 0 | 1 |
| Mistral Small | 0 | 2 | 0 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 0 | 1 |
| Llama 4 Maverick | 1 | 0 | 1 | 0 | 2 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 1 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct8 labels1
Paraphrase0 labelsNone
Comparative1 labelNone
Budget-constrained1 labelNone
Scale-constrained0 labelsNone
Negative1 labelNone
First choiceAlternativeMentionNegative11 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“likely to be BigCommerce B2B Edition or Shopware, as they are both suited for mid-market businesses” Llama 4 Maverick · Ecommerce marketing · direct prompt · first choice
“Midsized enterprises (Europe-heavy) | Out-of-box B2B, workflows; top Forrester score for quick starts.” Grok 4.20 · Ecommerce · direct prompt · alternative
“frequently recommended for mid-market companies needing omnichannel and headless capabilities” Perplexity Sonar · Ecommerce · direct prompt · alternative
“Best for European Mid-Market B2B with Complex Requirements” DeepSeek V4 Flash · Ecommerce marketing · direct prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
No model argued against it.
Named alongside
The products named in the same answers as Shopware, over the 11 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Shopware was named but was not.ShowHide
Named alongside
The products named in the same answers as Shopware, over the 11 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Shopware was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Shopware. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 10 of the 11 answers that named Shopware and are not a share of its labels.
Domains cited
netsolutions.com9
learn.g2.com8
elogic.co6
guideflow.com6
bigcommerce.com5
shopify.com4
virtocommerce.com4
amzprep.com3
digitalapplied.com3
make.com3
Fifty-one of the fifty-one domain citations in answers naming Shopware came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on shopware.com
14,209
subdomains included
Content
5,463
counted in the table below
Documentation
1,489
Product · Integration
36 · 308
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Conference or event | 2,489 | 10 | 2026-11-05 | ||
| Report or ebook | 1,221 | undated | SEO, Ecommerce | ||
| Glossary or explainer | 818 | undated | Automation & iPaaS, Sales rooms | ||
| News or press | 684 | 16 | 2026-09-23 | Ecommerce, Sales rooms | |
| Case study | 94 | 5 | 2026-09-22 | ||
| Template or tool | 57 | 0 | 2020-09-22 | Sales rooms | |
| Webinar or virtual event | 49 | 1 | 2026-09-10 | Sales rooms | |
| Comparison | 24 | 1 | 2026-07-01 | ||
| Podcast or video | 15 | undated | |||
| Blog | 12 | undated |
Most recent
- 2026-11-05Shopware circle koeln conference or event
- 2026-10-20Shoptoberfest italia conference or event
- 2026-10-14Shoptoberfest benelux conference or event
- 2026-10-13Shopware meetup berlin conference or event
- 2026-10-08Shopware hacktoberfest 2026 conference or event
- 2026-09-23Shopware for b2b distributors news or press
How it is countedHide how it is counted
Every page shopware.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Shopware
What the judge wrote, as written, with how often. The vendor table decides that these count as Shopware; a claim can dispute any of them.
Shopware 6 1
Follow Shopware
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Shopware.ShowHide
The company
Shopware.
ShowHideOn record
Wikidata- Website
- shopware.com
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata
In its own words
Stated by the vendor, not checked- Positioning
- The ecommerce platform to power your online business; a trendsetting ecommerce platform for building and customizing a fully responsive online store with the perfect blend of design and functionality.
- For
- online business
- Price stated
- The pricing for our plans is based on your gross merchandise value (GMV) and further individual factors. Shopware SaaS comes at the same price as self-hosted. As Shopware PaaS is tailored to your specific needs, we offer you individualized pricing for it. shopware.com/en
- Starting price
- 0 shopware.com/en/pricing
- Free plan or trial
- The Community Edition is the open source, MIT-licensed core of Shopware that can be downloaded and used for free. shopware.com/en
- Certifications
- SOC 2 Type IIISO 27001GDPRSOC 2
- Hosting
- EuropeEuropean data centers
- Customers named
- StabiloBlueAllyEagle CrusherBeijer RefMissPompadourAIDA CruisesVirgin ActiveBUS - Industrial Tools
- Not stated on the pages read
- Integrations
What Shopware's own pages state, read October 5, 2026: shopware.com/en, shopware.com, shopware.com/en/pricing, shopware.com/en/solutions/b2b, shopware.com/en/customers. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Shopware's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Shopware, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Shopware by email, built from the raw record of the edition. It shows:
- where Shopware is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Shopware, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.