| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Sales dialers and calling | Sales | 8% | 4 of 75 | 23% | 30 | accepted challenger | ▼−2Since September 2026: 7% → 5%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Dialers | 7% | 5% | ▼−2Since September 2026: 7% → 5%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 6 → 4 of 75 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 3 | 1 | 0 | 2 | 6 |
| Perplexity Sonar | 0 | 2 | 0 | 0 | 2 |
| Grok 4.20 | 0 | 1 | 1 | 1 | 3 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 2 | 1 | 1 | 4 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 2 | 0 | 2 |
| Kimi K2 | 1 | 1 | 1 | 0 | 3 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 1 | 1 |
| MiniMax M2.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-6 Luna | 2 | 0 | 1 | 1 | 4 |
| Muse Glimmer 30B | 0 | 0 | 1 | 1 | 2 |
Verbatim evidence the judge attached to positive labels.
“Best for High-Volume, High-Velocity Outbound: Orum or Nooks... It is the industry standard for parallel dialing.” Gemini 3.5 Flash · Dialers · paraphrase prompt · first choice
“The enterprise-grade pioneer of AI parallel dialing... Unmatched connect rates due to its Living Data Network” Gemini 3.5 Flash · Dialers · direct prompt · first choice
“The market is shifting toward AI-powered parallel dialers like Nooks and Orum for high-velocity B2B sales” Kimi K2 · Dialers · comparative prompt · first choice
“My default pick: Orum—if you mean a dedicated dialer for a mid-market B2B team” GPT-6 Luna · Dialers · direct prompt · first choice
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Labeled overpriced ($250/user/mo min. 3 users). Frequent reports of bugs, dropped calls, and poor audio quality” Grok 4.20 · Dialers · negative prompt · hard negative
“Orum (parallel\u2011calling tool) | Poor connectivity and incorrect prospect matching disrupt calls.” GLM 4.7 FlashX · Dialers · negative prompt · hard negative
“"Orum - Parallel dialing at scale creates massive compliance and reputation risks"” Muse Glimmer 30B · Dialers · negative prompt · hard negative
“Popular B2B dialers designed for venture-backed startups (like Orum or Nooks) are incredibly powerful, but they are priced for the enterprise market” Gemini 3.5 Flash · Dialers · negative prompt · soft negative
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 72 of the 75 answers that named Orum and are not a share of its labels.
271 of the 271 domain citations in answers naming Orum came from somebody else's page.
Pages are listed as the models cited them.
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 183 | 0 | 2025-11-10 | Dialers, CRM | |
| Conference or event | 36 | 0 | 2025-08-14 | ||
| Podcast or video | 28 | undated | |||
| Case study | 21 | undated | |||
| Webinar or virtual event | 13 | 0 | 2025-10-30 | ||
| Comparison | 6 | 0 | 2025-05-23 | ||
| Template or tool | 4 | 0 | 2026-02-23 | ||
| Report or ebook | 1 | 0 | 2023-06-28 | ||
| Glossary or explainer | 1 | 0 | 2024-04-16 |
Every page orum.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
What Orum's own pages state, read September 28, 2026: orum.com, orum.com/pricing, trust.orum.com, orum.com/platform/scout, orum.com/customer-stories. A claimed page can correct any of them.
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Orum's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Orum, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
A new claim receives the current edition's vendor brief for Orum by email, built from the raw record of the edition. It shows: