Every category where a model named Orum for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Sales dialers and calling	Sales	7%	6 of 76	22%	37	accepted challenger
Sales engagement platforms	Sales	0%	23 of 55	0%	1	under 10 labels · led by Salesloft at 35%

Movement

This is the first edition on this tier, so no move can be computed for Orum yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Orum across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	2	1	1	4
GPT-5.4 mini	0	1	0	0	1
Gemini 3.5 Flash	3	1	1	2	7
Perplexity Sonar	0	1	1	0	2
Grok 4.1 Fast	0	2	0	1	3
Mistral Small	0	2	0	0	2
DeepSeek V4 Flash	2	0	1	2	5
Llama 4 Maverick	0	1	0	0	1
Qwen 3.7 Flash	0	1	1	0	2
Kimi K2	1	2	1	2	6
GLM 4.7 FlashX	0	2	1	0	3
MiniMax M2.5	0	2	0	0	2

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct21 labels5

Paraphrase9 labels1

Comparative23 labels5not counted in share

Budget-constrained8 labelsNone

Scale-constrained12 labels1

Negative12 labels1not counted in share

First choiceAlternativeMentionNegative85 labels in all, every segment counted; 7 of the 13 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“JustCall, Skipcall, Orum | Power + parallel dialing, better compliance tools” Kimi K2 · Dialers · negative prompt · first choice

“Funded, high-volume SDR org → Orum (volume) or Nooks (coaching + virtual salesfloor).” DeepSeek V4 Flash · Dialers · direct prompt · first choice

“#### 1. Orum ... Best for: High-volume B2B tech and enterprise SDR/BDR teams.” Gemini 3.5 Flash · Dialers · comparative prompt · first choice

“The undisputed "gold standard" for enterprise-level parallel dialing.” Gemini 3.5 Flash · Dialers · paraphrase prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Orum charges $250 per user per month with a minimum of 3 users ... users already call it overpriced. Additionally, there are complaints about software bugs, dropped calls, poor audio quality” Claude Haiku 4.5 · Dialers · negative prompt · hard negative

“Nooks & Orum (Parallel Dialers) Biggest concerns: The structural "dead air" problem, spam flagging, and rapidly declining connect rates.” DeepSeek V4 Flash · Dialers · negative prompt · hard negative

“Enterprise-focused, not budget-friendly” Kimi K2 · Dialers · budget prompt · hard negative

“Both are top-tier, highly capable AI parallel dialers. However, you must be cautious about their *pricing structure* and *data usage*.” Gemini 3.5 Flash · Dialers · negative prompt · soft negative

Named alongside

The products named in the same answers as Orum, over the 85 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Orum was named but was not.

ProductSame answerTook the first choice insteadHead to head

Nooks53 of 852Not in the top three

CloudTalk50 of 856Not in the top three

JustCall45 of 856Not in the top three

Kixie41 of 857Not in the top three

Aloware40 of 8515Not in the top three

PhoneBurner38 of 854Not in the top three

Aircall38 of 851Not in the top three

Five936 of 857Not in the top three

Dialpad34 of 851Not in the top three

Salesloft27 of 856Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Orum. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 12 of the 85 answers that named Orum and are not a share of its labels.

Domains cited

cloudtalk.io6

skipcall.io6

aloware.com5

g2.com5

justcall.io5

croclub.com4

learn.g2.com4

marketbetter.ai4

nooks.ai4

trellus.ai4

Forty-seven of the forty-seven domain citations in answers naming Orum came from somebody else's page.

Pages cited

cloudtalk.io/blog/best-ai-sales-dialer-software6

skipcall.io/en/blog/best-sales-dialer-software6

justcall.io/blog/best-sales-dialer-software.html5

aloware.com/blog/the-8-best-sales-dialers4

croclub.com/tools/best-sales-dialer-software4

learn.g2.com/best-auto-dialer-software4

marketbetter.ai/blog/best-sales-dialers-for-sdr-teams-20264

cloudtalk.io/blog/dialers-for-cold-calling3

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Orum's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Orum, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at orum.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.