Mid-marketnewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 129 of 133, unchanged
5 categories · Named, not rankedOracle
32Judge labels
0First choices
19Negative labels
11 / 14Models named it
5Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
9 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Oracle was named 9 times in Customer intel and 4 other categories, where Amplitude led with 18%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small businessnot named
0%
No model named it for this buyer.
Mid-market136 of 142
0%4 labels
under the label threshold
Enterprise65 of 143
0%1 label
under the label threshold
In customer intel · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Oracle for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Customer intelligence and data science | GTM data and infrastructure | 0% | 136 of 142 | 50% | 4 | under 10 labels · led by Amplitude at 18% | newNew since September 2026: not ranked then, 0% now. |
| Channel partner and local marketing | Partner and channel | 0% | 111 of 124 | 50% | 2 | under 10 labels · led by Channelscaler at 10% | newNew since September 2026: not ranked then, 0% now. |
| Order management systems | Revenue operations | 0% | 87 of 131 | 0% | 1 | under 10 labels · led by Zoho Inventory at 25% | |
| Product information management | Revenue operations | 0% | 58 of 68 | 100% | 1 | under 10 labels · led by Plytix at 34% | |
| Tag management | GTM data and infrastructure | 0% | 44 of 67 | 0% | 1 | under 10 labels · led by Google Tag Manager at 81% | newNew since September 2026: not ranked then, 0% now. |
Movement
Since September 2026, Oracle held within the floor in all four categories: no change cleared 11 points.
Best category · Customer intel · by segment
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 123 → 61 of 134
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Customer intel | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 136 of 142, unchanged |
| Channel marketing | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 111 of 124, unchanged |
| Order management | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 87 of 131, unchanged |
| Tag management | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 44 of 67, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Oracle across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Oracle across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 2 | 0 | 2 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 1 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 3 | 3 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 2 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 0 | 1 | 1 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct5 labelsNone
Paraphrase3 labelsNone
Comparative3 labelsNone
Budget-constrained2 labelsNone
Scale-constrained7 labelsNone
Negative12 labelsNone
First choiceAlternativeMentionNegative32 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
No positive label carried a quote.
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Older Solutions from Non-TCM Vendors (e.g., SAP / Oracle legacy modules) ... Avoid treating these as full-fledged marketing engines” Qwen 3.7 Flash · Channel marketing · negative prompt · hard negative
“legacy versions of Oracle” Qwen 3.7 Flash · Customer intel · negative prompt · hard negative
“aren't quite ready for the massive overhead of an enterprise-grade monolith like Oracle or SAP without significant customization” Qwen 3.7 Flash · Customer intel · scale prompt · soft negative
“Large enterprise MDM/PIM suites such as SAP, Oracle, Stibo, or Informatica — if your needs are relatively simple.” GPT-6 Luna · PIM · negative prompt · soft negative
Named alongside
The products named in the same answers as Oracle, over the 32 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Oracle was named but was not.ShowHide
Named alongside
The products named in the same answers as Oracle, over the 32 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Oracle was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Oracle. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 25 of the 32 answers that named Oracle and are not a share of its labels.
Domains cited
g2.com7
gartner.com5
guideflow.com5
improvado.io5
us.fitgap.com5
capterra.com4
gitnux.org4
learn.g2.com4
monday.com4
softwareadvice.com4
Forty-seven of the forty-seven domain citations in answers naming Oracle came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
oracle.com is not in Google's top ten for any of the category's searches. In the answers, Oracle takes 0% of first choices and Amplitude takes 18%.ShowHide
Search and answers
oracle.com is not in Google's top ten for any of the category's searches. In the answers, Oracle takes 0% of first choices and Amplitude takes 18%.
ShowHideIn search
Google, US estimatesPosition for “customer analytics and intelligence platform”
–
not in the top ten
Position for “best customer analytics and intelligence platform”
–
not in the top ten
- Searches for its name, Google
- 450,000 a month (“oracle”)
- AI search demand for its name, est.
- 66,611 a month
- Organic visits to its site
- about 7,410,638 a month
- Searches its site ranks for
- 280,257 · 54,144 in the top three
- Sites linking to it
- 265,940
- Paid Google search
- 9 searches its ads show for, about 43 clicks and $247 a month (estimate)
In answers
This editionShare of first choices
0%
rank 136 of 142 in customer intel
Segment leader
18%
Amplitude
- First choices
- 0 across its categories
- Named in
- 32 answers
- Its own site cited
- in 25 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on oracle.com
10,005
subdomains included
Content
481
counted in the table below
Documentation
75
Product · Integration
2 · 1
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Glossary or explainer | 220 | undated | |||
| Conference or event | 171 | undated | |||
| Case study | 37 | undated | |||
| Template or tool | 14 | undated | |||
| Webinar or virtual event | 13 | undated | CRM | ||
| Report or ebook | 13 | undated | |||
| Blog | 11 | undated | |||
| Comparison | 2 | undated |
How it is countedHide how it is counted
Every page oracle.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow Oracle
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Oracle Corporation is the company behind Oracle.ShowHide
The company
Oracle Corporation is the company behind Oracle.
ShowHideOn record
Wikidata- Website
- oracle.com
- Headquarters
- Bengaluru, India
- Founded
- 1977
- Employees
- about 162,000 (2025)
- Ownership
- Public, ORCL on Nasdaq
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase
In its own words
Stated by the vendor, not checked- Positioning
- Oracle Trust Center: Our mission is securing your data
- For
- organizations
- Price stated
- Save $500 per person with special group pricing. oracle.com/ai-world/partners
- Free plan or trial
- Try Oracle Cloud Free Tier oracle.com/corporate/features/connect-analyze-integrate.html
- Certifications
- Common Criteria evaluation
- Customers named
- Liberty EnergyKobalt MusicNHS Shared Business ServicesWorldlineRappiAVConduentRenesas
- Not stated on the pages read
- Starting price, integrations, hosting
What Oracle's own pages state, read September 28, 2026: oracle.com, oracle.com/trust, oracle.com/corporate/features/connect-analyze-integrate.html, oracle.com/customers, oracle.com/ai-world/partners. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Oracle's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Oracle, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Oracle by email, built from the raw record of the edition. It shows:
- where Oracle is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Oracle, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.