Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 13 of 48, unchanged
1 category · Named, not rankedNutshell
11Judge labels
1First choices
0Negative labels
6 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
2 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Nutshell was named 2 times in CRM, where HubSpot CRM led with 59%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small business13 of 51
0%4 labels
under the label threshold
Mid-market8 of 64
2%2 labels
under the label threshold
Enterprise34 of 70
0%1 label
under the label threshold
In crm · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Nutshell for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| CRM | Revenue operations | 2% | 8 of 64 | 0% | 2 | under 10 labels · led by HubSpot CRM at 59% | ▲+1Since September 2026: 2% → 3%, +1 point. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, Nutshell held within the floor in its one category: no change cleared 11 points.
Best category · CRM · by segment
Mid-market▲+1Since September 2026: 2% → 3%, +1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.
3%from 2% in September 2026
Inside the floor by 10 pointsRank 10 → 8 of 55
EnterprisegoneNot named this edition; 0% in September 2026.
0%from 0% in September 2026
Inside the floor by 11 pointsNot ranked
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| CRM | 2% | 3% | ▲+1Since September 2026: 2% → 3%, +1 point. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 10 → 8 of 64 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Nutshell across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Nutshell across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 1 | 0 | 0 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 1 | 0 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct1 labelNone
Paraphrase1 labelNone
Comparative1 labelNone
Budget-constrained2 labels1
Scale-constrained3 labelsNone
Negative3 labelsNone
First choiceAlternativeMentionNegative11 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Nutshell is the best affordable CRM for small businesses, starting at $13 per month per user” Claude Haiku 4.5 · CRM · budget prompt · first choice
“For simple needs: Less Annoying CRM, Nutshell, or Capsule” Kimi K2 · CRM · negative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
No model argued against it.
Named alongside
The products named in the same answers as Nutshell, over the 11 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Nutshell was named but was not.ShowHide
Named alongside
The products named in the same answers as Nutshell, over the 11 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Nutshell was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Nutshell. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 11 of the 11 answers that named Nutshell and are not a share of its labels.
Domains cited
nutshell.comYour site9
g2.com6
onepagecrm.com4
resources.rework.com4
capterra.com3
marketwatch.com3
optif.ai3
bardeen.ai2
blog.hubspot.com2
blog.salesflare.com2
Twenty-nine of the thirty-eight domain citations in answers naming Nutshell came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
nutshell.com is not in Google's top ten for any of the category's searches. In the answers, Nutshell takes 2% of first choices and HubSpot CRM takes 59%.ShowHide
Search and answers
nutshell.com is not in Google's top ten for any of the category's searches. In the answers, Nutshell takes 2% of first choices and HubSpot CRM takes 59%.
ShowHideIn search
Google, US estimatesPosition for “crm”
–
not in the top ten
Position for “best crm”
–
not in the top ten
- Searches for its name, Google
- 22,200 a month (“nutshell”)
- AI search demand for its name, est.
- 4,189 a month
- Organic visits to its site
- about 25,099 a month
- Searches its site ranks for
- 11,626 · 179 in the top three
- Sites linking to it
- 6,079
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
2%
rank 8 of 64 in CRM
Segment leader
59%
HubSpot CRM
- First choices
- 1 across its categories
- Named in
- 11 answers
- Its own site cited
- in 11 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on nutshell.com
1,807
subdomains included
Content
976
counted in the table below
Documentation
338
Product · Integration
0 · 164
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 787 | 13 | 2026-09-23 | CRM, SEO | |
| Comparison | 99 | 0 | 2025-04-25 | CRM, CDP | |
| Webinar or virtual event | 23 | 0 | 2026-06-17 | ||
| Case study | 22 | 0 | 2026-03-17 | ||
| Glossary or explainer | 22 | 0 | 2025-01-29 | CRM, Enrichment | |
| Podcast or video | 8 | 0 | 2024-03-19 | ||
| Report or ebook | 7 | 0 | 2026-06-22 | ||
| Conference or event | 4 | 0 | 2024-05-07 | ||
| News or press | 3 | 0 | 2024-12-17 | ||
| Template or tool | 1 | 0 | 2024-10-25 |
Most recent
- 2026-09-23Crm office 365 integration blog
- 2026-09-16Crm ai tools blog
- 2026-09-16Crm ai pricing comparison blog
- 2026-09-10User friendly crm blog
- 2026-08-28Ringcentral sms inbox blog
- 2026-08-27Crm reporting blog
How it is countedHide how it is counted
Every page nutshell.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow Nutshell
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Nutshell is its own company.ShowHide
The company
Nutshell is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- AI-powered sales CRM and marketing automation
- For
- Small Businesses
- Price stated
- $13 Per user, per month nutshell.com
- Starting price
- 13 nutshell.com
- Free plan or trial
- Free 14-Day Trial nutshell.com
- Integrations claimed
- 5000 nutshell.com
- Certifications
- SOC2
- Customers named
- Patrick ServicesConnected Sales and MarketingDocSolid89-PaintThe Reuse NetworkSoftware Consulting ServicesHR CompanyClear Path Strategy
- Not stated on the pages read
- Hosting
What Nutshell's own pages state, read September 28, 2026: nutshell.com, nutshell.com/pricing, trust.nutshell.com, nutshell.com/customers, nutshell.com/partners. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Nutshell's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Nutshell, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Nutshell by email, built from the raw record of the edition. It shows:
- where Nutshell is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Nutshell, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.