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GTM AI Index
Index › Products › n8n · October 2026 Edition
1 category · Ranked

n8n

131Judge labels
7First choices
25Negative labels
14 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
9% in Automation & iPaaS for mid-market buyers
Rank 4 of 67 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 21% of its 48 labels there were negative.
What the models named instead of n8n →
By buyer segmentRead the same way at every buyer size.
In automation & ipaas · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named n8n for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Workflow automation and iPaaSGTM data and infrastructure9%4 of 6721%48accepted challenger▼−3Since September 2026: 12% → 8%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, n8n held within the floor in its one category: no change cleared 11 points.

Best category · Automation & iPaaS · by segment

Small business=heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 2% in September 2026
Inside the floor by 11 pointsRank 4 → 5 of 63
Mid-market▼−3Since September 2026: 12% → 8%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
8%from 12% in September 2026
Inside the floor by 8 pointsRank 3 → 4 of 63
Enterprise=heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 2% in September 2026
Inside the floor by 11 pointsRank 7 → 11 of 79

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Automation & iPaaS12%8%▼−3Since September 2026: 12% → 8%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 3 → 4 of 67

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated n8n across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.502114
GPT-5.4 mini10102
Gemini 3.5 Flash03014
Perplexity Sonar02013
Grok 4.1 Fast11114
Mistral Small01012
DeepSeek V4 Flash21104
Llama 4 Maverick01113
Qwen 3.7 Flash03003
Kimi K221104
GLM 4.7 FlashX02114
MiniMax M2.501214
GPT-6 Luna02013
Muse Glimmer 30B12014

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct15 labelsNone
Paraphrase8 labelsNone
Comparative27 labels1not counted in share
Budget-constrained26 labels7
Scale-constrained21 labelsNone
Negative34 labels3not counted in share
First choiceAlternativeMentionNegative131 labels in all, every segment counted; 7 of the 11 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“For a company with a limited budget, n8n stands out as the best overall workflow automation and integration platform.” Grok 4.1 Fast · Automation & iPaaS · budget prompt · first choice
“Best Overall Value (Free Option Available) ... n8n is unbeatable if you have technical resources to self-host” Kimi K2 · Automation & iPaaS · budget prompt · first choice
“n8n self-hosted or Activepieces gives you truly zero vendor cost and unlimited runs” Muse Glimmer 30B · Automation & iPaaS · budget prompt · first choice
“n8n — Self-hosted or cloud, structurally cheaper for high-volume use” DeepSeek V4 Flash · Automation & iPaaS · negative prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Critical vulnerabilities: Multiple CVEs (CVE-2026-27577, CVE-2026-27493) with CVSS scores of 9.4-9.5” GLM 4.7 FlashX · Automation & iPaaS · negative prompt · hard negative
“Tens of thousands of systems may be exposed to a critical vulnerability in n8n (CVE-2026-21858)” Claude Haiku 4.5 · Automation & iPaaS · negative prompt · hard negative
“This popular open-source workflow automation platform has faced multiple critical vulnerabilities... If you use n8n, ensure you're running the latest versions” MiniMax M2.5 · Automation & iPaaS · negative prompt · soft negative
“n8n, especially self-hosted: Be cautious if you don't have someone responsible for upgrades, access controls, backups, and secret management.” GPT-6 Luna · Automation & iPaaS · negative prompt · soft negative

Named alongside

The products named in the same answers as n8n, over the 131 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and n8n was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Zapier122 of 13143Compare →
Make116 of 13139Compare →
Microsoft Power Automate80 of 1312Not among the top eight
MuleSoft Anypoint Platform22 of 1311Not among the top eight
Activepieces21 of 1311Not among the top eight
UiPath17 of 1310Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named n8n. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 121 of the 131 answers that named n8n and are not a share of its labels.

Search and answers

n8n.io is not in Google's top ten for any of the category's searches. In the answers, n8n takes 9% of first choices and Workato takes 28%.
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In search

Google, US estimates
Position for “workflow automation and integration platform”
–
not in the top ten
Position for “best workflow automation and integration platform”
–
not in the top ten
Searches for its name, Google
165,000 a month (“n8n”)
AI search demand for its name, est.
2,786 a month
Organic visits to its site
about 133,599 a month
Searches its site ranks for
12,683 · 1,431 in the top three
Sites linking to it
26,477
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on GoogleDetailLess
84 ads · 58 video, 13 image, 13 text · 42 shown in the last 30 days

First shown October 2023, as n8n GmbH, verified. Ads started 2025-10 to 2026-09: 83 in the year, 1 before. 31 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
9%
rank 4 of 67 in automation & ipaas
Segment leader
28%
Workato
First choices
7 across its categories
Named in
131 answers
Its own site cited
in 121 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on n8n.io
163,186
subdomains included
Content
2,848
counted in the table below
Documentation
3
Product · Integration
0 · 147,208
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Report or ebook1,49202025-11-21
Webinar or virtual event635undated
Blog282462026-09-25
Conference or event21802026-02-07
Glossary or explainer79undated
Comparison5162026-09-10
Podcast or video43undated
Case study35undated
Template or tool9undated
News or press4undated
How it is countedHide how it is counted

Every page n8n.io exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow n8n

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

n8n.
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On record

Wikidata
Website
n8n.io
Headquarters
Berlin, Spain
Founded
2019

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

In its own words

Stated by the vendor, not checked
Positioning
AI workflow automation platform
For
technical teams
Price stated
All plans include unlimited users & workflows and every integration. Pricing based on monthly workflow executions, regardless of complexity. n8n.io/pricing
Starting price
20€/mo, billed annually n8n.io/pricing
Free plan or trial
Get started for free n8n.io
Integrations claimed
500 n8n.io
Certifications
GDPRSOC 2 Type 2SOC 3SOC 2 audited
Hosting
EUFrankfurt, Germany
Customers named
HuelVodafoneTrendyolStepstoneIcatu SegurosSeguros BolívarQuidDelivery Hero

What n8n's own pages state, read September 28, 2026: n8n.io, n8n.io/pricing, trust.n8n.io, n8n.io/features, n8n.io/case-studies. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when n8n's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as n8n, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for n8n by email, built from the raw record of the edition. It shows:

  • where n8n is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name n8n, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.

A verification link goes to your work email; an address at n8n.io is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.