Every category where a model named Khoros for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Community platforms	Customer	0%	61 of 74	43%	14	criticized challenger
Social media management	Marketing	0%	46 of 59	50%	4	under 10 labels · led by Sprout Social at 37%

Movement

This is the first edition on this tier, so no move can be computed for Khoros yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Khoros across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	1	0	1
GPT-5.4 mini	0	1	0	1
Gemini 3.5 Flash	1	0	2	3
Perplexity Sonar	0	0	1	1
Grok 4.1 Fast	1	0	2	3
Mistral Small	0	0	0	0
DeepSeek V4 Flash	0	1	1	2
Llama 4 Maverick	0	0	0	0
Qwen 3.7 Flash	0	1	1	2
Kimi K2	1	1	0	2
GLM 4.7 FlashX	0	0	1	1
MiniMax M2.5	1	1	0	2

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct12 labels1

Paraphrase8 labels1

Comparative13 labelsNone

Budget-constrained4 labelsNone

Scale-constrained22 labels1

Negative16 labels2not counted in share

First choiceAlternativeMentionNegative75 labels in all, every segment counted; 3 of the 5 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“| Salesforce / Enterprise CRM | Khoros | Salesforce Experience Cloud |” Gemini 3.5 Flash · Community · comparative prompt · alternative

“Sprinklr, Khoros (if social is mission-critical)” Kimi K2 · Social media · scale prompt · alternative

“Large audience control | Analytics across scale” MiniMax M2.5 · Community · scale prompt · alternative

“Khoros (AI/moderation)” Grok 4.1 Fast · Community · scale prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Avoid Legacy Enterprise Monoliths (e.g., Salesforce Experience Cloud, Khoros)” Gemini 3.5 Flash · Community · direct prompt · hard negative

“Khoros (enterprise-only) are usually out of reach for budget-conscious companies.” Gemini 3.5 Flash · Community · budget prompt · soft negative

“has faced concerns about product direction and support quality after acquisition” Perplexity Sonar · Community · negative prompt · soft negative

“Designed for small-to-mid companies (not overkill like enterprise Khoros)” Grok 4.1 Fast · Community · paraphrase prompt · soft negative

Named alongside

The products named in the same answers as Khoros, over the 75 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Khoros was named but was not.

ProductSame answerTook the first choice insteadHead to head

Circle30 of 7511Not in the top three

Sprinklr29 of 759Not in the top three

Hootsuite29 of 751Not in the top three

Discourse28 of 759Not in the top three

Bettermode28 of 758Not in the top three

Sprout Social27 of 755Not in the top three

Salesforce Experience Cloud26 of 753Not in the top three

Higher Logic Vanilla24 of 757Not in the top three

Gainsight Customer Communities17 of 753Not in the top three

Mighty Networks16 of 750Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Khoros. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 10 of the 75 answers that named Khoros and are not a share of its labels.

Domains cited

cxtoday.com5

higherlogic.com5

guideflow.com4

learn.g2.com4

bettermode.com3

circle.so3

g2.com3

gartner.com3

linkedin.com3

standingongiants.com3

Thirty-six of the thirty-six domain citations in answers naming Khoros came from somebody else's page.

Pages cited

cxtoday.com/community-social-engagement/customer-community-platforms-20265

guideflow.com/blog/customer-community-software4

gartner.com/reviews/market/b2b-customer-community-platforms3

standingongiants.com/blog/community-platform-comparison-10-leading-platforms-reviewed-20263

bettermode.com/blog/10-common-mistakes-to-avoid-when-building-online-communities2

buffer.com/resources/best-social-media-management-tools2

cdn2.hubspot.net/hubfs/4734462/inSided%20Community%20Platform%20Selection%20Guide-1.pdf2

feverbee.com/platformcosts2

Pages are listed as the models cited them.

Names read as Khoros

What the judge wrote, as written, with how often. The vendor table decides that these count as Khoros; a claim can dispute any of them.

Khoros (Lithium) 1

The company

Khoros, LLC is the company behind Khoros.

Website: khoros.com
Headquarters: Austin, United States
Founded: 2010

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Khoros's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Khoros, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at khoros.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.