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GTM AI Index
Index › Products › Emplifi · October 2026 Edition
2 categories · Ranked

Emplifi

18Judge labels
2First choices
1Negative labels
12 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
2% in Social media for enterprise buyers
Rank 20 of 53 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 0% of its 3 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In social media · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Emplifi for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Social media managementMarketing0%20 of 530%3under 10 labels · led by Sprout Social at 30%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
SMS and WhatsApp marketing platformsMarketing0%69 of 1110%1under 10 labels · led by Customer.io at 17%

Movement

Since September 2026, Emplifi held within the floor in its one category: no change cleared 11 points.

Best category · Social media · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 41 → 31 of 37
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 27 → 19 of 51
Enterprise▼−2Since September 2026: 4% → 2%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 4% in September 2026
Inside the floor by 9 pointsRank 7 of 53, unchanged

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Social media0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 27 → 20 of 53

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Emplifi across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.2000000
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00101
Qwen 3.7 Flash01001
Kimi K200000
GLM 4.7 FlashX00101
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00101

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct1 labelNone
Paraphrase0 labelsNone
Comparative9 labelsNone
Budget-constrained2 labels2
Scale-constrained3 labelsNone
Negative3 labelsNone
First choiceAlternativeMentionNegative18 labels in all, every segment counted; 2 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Newer entrants offering enterprise features (unified inbox, listening) at a lower price point” Qwen 3.7 Flash · Social media · scale prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Emplifi, over the 18 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Emplifi was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Hootsuite16 of 180Not among the top eight
Sprinklr Social15 of 188Not among the top eight
Sprout Social15 of 182Not among the top eight
Khoros9 of 180Not among the top eight
Brandwatch7 of 180Not among the top eight
Buffer3 of 180Not among the top eight
Later3 of 180Not among the top eight
Meltwater3 of 180Not among the top eight
Vista Social3 of 180Not among the top eight
Agorapulse2 of 180Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Emplifi. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 17 of the 18 answers that named Emplifi and are not a share of its labels.

Domains cited

emplifi.ioYour site10
blog.hootsuite.com7
buffer.com7
hootsuite.com7
linkedin.com7
sproutsocial.com7
blog.hubspot.com6
sprinklr.com6
socialrails.com5
vistasocial.com5

Fifty-seven of the sixty-seven domain citations in answers naming Emplifi came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

emplifi.io is not in Google's top ten for any of the category's searches. In the answers, Emplifi takes 0% of first choices and Sprout Social takes 30%.
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In search

Google, US estimates
Position for “social media management platform”
–
not in the top ten
Position for “best social media management platform”
–
not in the top ten
Searches for its name, Google
2,400 a month (“emplifi”)
AI search demand for its name, est.
215 a month
Organic visits to its site
about 24,667 a month
Searches its site ranks for
3,942 · 219 in the top three
Sites linking to it
12,039
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on GoogleDetailLess
16 ads · 13 text, 2 video, 1 image · 9 shown in the last 30 days

First shown September 2025, as Emplifi Czech Republic a.s., verified. Ads started 2025-10 to 2026-09: 10 in the year, 6 before.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 20 of 53 in social media
Segment leader
30%
Sprout Social
First choices
2 across its categories
Named in
18 answers
Its own site cited
in 17 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on emplifi.io
2,862
subdomains included
Content
883
counted in the table below
Documentation
1,386
Product · Integration
14 · 2
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog424192026-09-23Social media, CRM
News or press13582026-09-24CRM, Social media
Case study9922026-09-03Social media
Webinar or virtual event9792026-12-16
Report or ebook6352026-07-29
Comparison5142026-08-04
Template or tool602026-01-23
Glossary or explainer622026-07-27
Conference or event202022-09-27

Most recent

How it is countedHide how it is counted

Every page emplifi.io exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow Emplifi

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Socialbakers is the company behind Emplifi.
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On record

Wikidata
Website
emplifi.io
Headquarters
Columbus, United States
Founded
1995
Employees
about 355 (2022)

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase

In its own words

Stated by the vendor, not checked
Positioning
AI-powered social media management & marketing platform
For
enterprise brands
Price stated
Pricing built around your real volume. Quotes flex with audience size, interaction volume, and content scale, not seat count. AI is your secret weapon, and users are unlimited. emplifi.io
Starting price
1,249 emplifi.io/pricing
Certifications
SOC 2 Type IISOC 1 Type IIISO 27001:20222026 Gartner® Magic Quadrant™ for Social Media Management and ListeningForrester Wave™: Social Suites, Q4 2024ISO/IEC 27001:2022SOC 2 Type 2Forrester named Emplifi a Wave Leader in Social Suites Q4 2024
Customers named
Benefit CosmeticsToyotaKimpton HotelsStanleyFreshpetHardee’sBath & Body Works ArabiaAeromexico
Not stated on the pages read
Free plan or trial, integrations, hosting

What Emplifi's own pages state, read September 28, 2026: emplifi.io, emplifi.io/pricing, emplifi.io/legal/security, emplifi.io/platform-overview, emplifi.io/customers. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Emplifi's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Emplifi, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Emplifi by email, built from the raw record of the edition. It shows:

  • where Emplifi is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Emplifi, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at emplifi.io is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.