AI Indexes
GTM AI Index
Index › Products › Hive · October 2026 Edition
1 category · Named, not ranked

Hive

6Judge labels
0First choices
2Negative labels
4 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
1 label, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Hive was named 1 time in Marketing resource mgt, where Wrike for Marketing led with 24%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small business56 of 107
0%5 labels
under the label threshold
Mid-market52 of 110
0%1 label
under the label threshold
Enterprisenot named
0%
No model named it for this buyer.
In marketing resource mgt · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Hive for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Marketing resource managementMarketing0%52 of 1100%1under 10 labels · led by Wrike for Marketing at 24%

Movement

This is the first edition on this tier, so no move can be computed for Hive yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Hive across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.501001
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.2000000
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct1 labelNone
Paraphrase0 labelsNone
Comparative1 label1not counted in share
Budget-constrained2 labelsNone
Scale-constrained0 labelsNone
Negative2 labelsNone
First choiceAlternativeMentionNegative6 labels in all, every segment counted; 0 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Hive offers a free plan for up to 10 users and paid packages starting at $3 per user per month” Claude Haiku 4.5 · Marketing resource mgt · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Hive, over the 6 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Hive was named but was not.
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ProductSame answerTook the first choice insteadHead to head
monday.com Work Management4 of 61Not among the top eight
Asana4 of 60Not among the top eight
Wrike for Marketing4 of 60Not among the top eight
Trello3 of 60Not among the top eight
Teamwork.com2 of 62Not among the top eight
Airtable2 of 60Not among the top eight
Aprimo2 of 60Not among the top eight
ClickUp2 of 60Not among the top eight
Notion2 of 60Not among the top eight
Adobe Campaign1 of 60Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Hive. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 6 of the 6 answers that named Hive and are not a share of its labels.

Domains cited

thecmo.com6
teamwork.com4
clickup.com3
g2.com3
learn.g2.com3
planable.io3
birdviewpsa.com2
capterra.com2
krowdbase.com2
thedigitalprojectmanager.com2

Thirty of the thirty domain citations in answers naming Hive came from somebody else's page.

Pages cited

thecmo.com/tools/best-mrm-software5
teamwork.com/blog/marketing-resource-management4
clickup.com/blog/marketing-resource-management-software3
learn.g2.com/best-marketing-resource-management-software3
planable.io/blog/marketing-management-software3
birdviewpsa.com/blog/top-marketing-resource-management-software2
g2.com/categories/marketing-resource-management/small-business2
krowdbase.com/best-marketing-resource-management-software-small-businesses2

Pages are listed as the models cited them.

Search and answers

hiverhq.com is not in Google's top ten for any of the category's searches. In the answers, Hive takes 0% of first choices and Wrike for Marketing takes 24%.
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In search

Google, US estimates
Position for “marketing resource management platform”
–
not in the top ten
Position for “best marketing resource management platform”
–
not in the top ten
Organic visits to its site
about 46,412 a month
Searches its site ranks for
12,329 · 162 in the top three
Sites linking to it
5,894
Paid Google search
1 searches its ads show for, about 1 clicks and $0 a month (estimate)
Ads on GoogleDetailLess
120+ ads · 69 text, 47 video, 4 image · 29 shown in the last 30 days

First shown May 2024, as GREXIT INC., verified. Ads started 2025-10 to 2026-09: 104 in the year, 16 before.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 52 of 110 in marketing resource mgt
Segment leader
24%
Wrike for Marketing
First choices
0 across its categories
Named in
6 answers
Its own site cited
in 6 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on hiverhq.com
768
subdomains included
Content
671
counted in the table below
Documentation
3
Product · Integration
18 · 17
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog492112026-09-23CRM, Knowledge base
Comparison8012026-08-24
Case study53undated
Podcast or video20undated
Glossary or explainer1302025-09-08
Report or ebook8undated
Webinar or virtual event2undated
Conference or event2undated
Template or tool1undated

Most recent

How it is countedHide how it is counted

Every page hiverhq.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow Hive

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Hiver is the company behind Hive.
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On record

Wikidata
Headquarters
Palo Alto
Founded
2011

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Hive's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Hive, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Hive by email, built from the raw record of the edition. It shows:

  • where Hive is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Hive, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at hiverhq.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.