Trello
58Judge labels
1First choices
20Negative labels
12 / 14Models named it
6Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
2% in Marketing resource mgt for small business buyers
Rank 26 of 110 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 33% of its 9 labels there were negative.
By buyer segmentRead the same way at every buyer size.
Small business9 of 107
2%14 labels
accepted challenger
Mid-market26 of 110
0%9 labels
under the label threshold
Enterprise83 of 83
0%4 labels
under the label threshold
In marketing resource mgt · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Trello for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Marketing resource management | Marketing | 0% | 26 of 110 | 33% | 9 | under 10 labels · led by Wrike for Marketing at 24% | |
| Content marketing platforms | Marketing | 0% | 37 of 135 | 0% | 4 | under 10 labels · led by HubSpot Content Hub at 33% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Client onboarding platforms | Customer | 0% | 88 of 104 | 50% | 2 | under 10 labels · led by Rocketlane at 47% | |
| Event management platforms | Marketing | 0% | 71 of 81 | 50% | 2 | under 10 labels · led by Bizzabo at 28% | |
| Customer support and helpdesk | Customer | 0% | 52 of 55 | 100% | 1 | under 10 labels · led by Zendesk Support Suite at 31% | newNew since September 2026: not ranked then, 0% now. |
| Sales commissions and incentive compensation | Revenue operations | 0% | 40 of 47 | 100% | 1 | under 10 labels · led by CaptivateIQ at 25% | newNew since September 2026: not ranked then, 0% now. |
Movement
This is the first edition on this tier, so no move can be computed for Trello yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.
By model
How each model treated Trello across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Trello across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 2 | 1 | 4 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 1 | 0 | 1 | 2 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 1 | 2 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 2 | 1 | 3 | 6 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 1 | 2 |
| MiniMax M2.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 1 | 0 | 1 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct3 labelsNone
Paraphrase4 labelsNone
Comparative10 labelsNone
Budget-constrained19 labels1
Scale-constrained2 labelsNone
Negative20 labelsNone
First choiceAlternativeMentionNegative58 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Trello, Asana, Airtable, ClickUp, Hive, Notion, and Wrike are excellent solutions for smaller marketing teams on a budget” Claude Haiku 4.5 · Marketing resource mgt · budget prompt · alternative
“one of the cheapest options for managing marketing projects and resources” Mistral Small · Marketing resource mgt · budget prompt · alternative
“Process Street, Trello, or even ClickUp with targeted automations” Qwen 3.7 Flash · Client onboarding · negative prompt · alternative
“Trello (Best for Simplicity) ... the gold standard for simplicity” Qwen 3.7 Flash · Marketing resource mgt · budget prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Avoid project management tools like Asana or Trello for core event management tasks.” Mistral Small · Event management · negative prompt · hard negative
“You are generally too large for simple tools like Trello, Asana, or shared inboxes” Qwen 3.7 Flash · Helpdesk · scale prompt · hard negative
“These are general project management tools, not onboarding platforms” DeepSeek V4 Flash · Client onboarding · negative prompt · hard negative
“simple project management tools (like Trello or basic Airtable) lack the robust budgeting, capacity planning, and campaign governance” Gemini 3.5 Flash · Marketing resource mgt · direct prompt · soft negative
Named alongside
The products named in the same answers as Trello, over the 58 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Trello was named but was not.ShowHide
Named alongside
The products named in the same answers as Trello, over the 58 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Trello was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Trello. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 52 of the 58 answers that named Trello and are not a share of its labels.
Domains cited
g2.com31
learn.g2.com25
thecmo.com23
teamwork.com17
clickup.com14
larksuite.com12
mailmodo.com11
thedigitalprojectmanager.com11
capterra.com10
monday.com10
No domain is on file for Trello, so its own site is not marked.
Pages cited
Pages are listed as the models cited them.
Search and answers
Where Trello stands in Google search beside where it stands in the models' answers.ShowHide
Search and answers
Where Trello stands in Google search beside where it stands in the models' answers.
ShowHideIn search
Google, US estimates- Searches for its name, Google
- 246,000 a month (“trello”)
- AI search demand for its name, est.
- 4,827 a month
- Its own site
- No site of its own on file, so no site figures
In answers
This editionShare of first choices
0%
rank 26 of 110 in marketing resource mgt
Segment leader
24%
Wrike for Marketing
- First choices
- 1 across its categories
- Named in
- 58 answers
- Its own site cited
- No site on file to match
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
Follow Trello
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Trello's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Trello, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Trello by email, built from the raw record of the edition. It shows:
- where Trello is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Trello, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.