Every category where a model named Ecwid for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Ecommerce platforms	Revenue operations	2%	7 of 98	0%	10	accepted challenger
Ecommerce marketing	Marketing	0%	49 of 154	0%	1	under 10 labels · led by HubSpot Marketing Hub at 36%

Movement

This is the first edition on this tier, so no move can be computed for Ecwid yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Ecwid across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Labels
Claude Haiku 4.5	0	0	0	0
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	0	0	0	0
Perplexity Sonar	0	1	0	1
Grok 4.1 Fast	0	0	2	2
Mistral Small	0	1	0	1
DeepSeek V4 Flash	1	2	0	3
Llama 4 Maverick	0	0	0	0
Qwen 3.7 Flash	0	0	1	1
Kimi K2	0	0	0	0
GLM 4.7 FlashX	0	1	1	2
MiniMax M2.5	0	1	0	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct2 labelsNone

Paraphrase2 labelsNone

Comparative14 labelsNone

Budget-constrained11 labels1

Scale-constrained0 labelsNone

Negative6 labelsNone

First choiceAlternativeMentionNegative35 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“If your budget is under $10/month, Ecwid is your best bet.” DeepSeek V4 Flash · Ecommerce · budget prompt · first choice

“or Ecwid ($5/month) if you need to add ecommerce to an existing site” Mistral Small · Ecommerce · budget prompt · alternative

“Lightweight storefront that can be embedded into an existing website” Perplexity Sonar · Ecommerce · comparative prompt · alternative

“Ecwid by Lightspeed — Best for adding a store to an existing site” DeepSeek V4 Flash · Ecommerce · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Ecwid, over the 35 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Ecwid was named but was not.

ProductSame answerTook the first choice insteadHead to head

Shopify35 of 3521Not in the top three

WooCommerce32 of 355Not in the top three

BigCommerce31 of 355Not in the top three

Square Online26 of 357Not in the top three

Wix eCommerce14 of 351Not in the top three

Squarespace13 of 350Not in the top three

Wix12 of 351Not in the top three

Big Cartel10 of 353Not in the top three

Adobe Commerce8 of 350Not in the top three

Gumroad7 of 350Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Ecwid. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 1 of the 35 answers that named Ecwid and are not a share of its labels.

Domains cited

bigcommerce.com1

cloudways.com1

crazyegg.com1

digitalapplied.com1

emailvendorselection.com1

forbes.com1

guideflow.com1

guru99.com1

hostinger.com1

influencermarketinghub.com1

Ten of the ten domain citations in answers naming Ecwid came from somebody else's page.

Pages cited

bigcommerce.com/articles/ecommerce/software1

cloudways.com/blog/top-ecommerce-platforms1

crazyegg.com/blog/best-ecommerce-platforms1

digitalapplied.com/blog/ecommerce-platform-comparison-2026-complete-matrix1

emailvendorselection.com/best-ecommerce-platforms-review1

forbes.com/advisor/business/software/best-ecommerce-platform1

guideflow.com/blog/best-ecommerce-platforms1

guru99.com/best-ecommerce-platform.html1

Pages are listed as the models cited them.

Names read as Ecwid

What the judge wrote, as written, with how often. The vendor table decides that these count as Ecwid; a claim can dispute any of them.

Ecwid by Lightspeed 4

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Ecwid's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Ecwid, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at ecwid.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.