2 categories · RankedChoozle
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant |
|---|---|---|---|---|---|---|
| Programmatic and display advertising | Marketing | 4% | 4 of 96 | 23% | 13 | accepted challenger |
| Channel partner and local marketing | Partner and channel | 0% | 45 of 108 | 0% | 1 | under 10 labels · led by JourneyBee at 15% |
Movement
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 1 | 1 | 3 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 0 | 1 | 1 |
| Mistral Small | 0 | 1 | 0 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 1 | 1 |
| Llama 4 Maverick | 0 | 3 | 0 | 0 | 3 |
| Qwen 3.7 Flash | 0 | 0 | 1 | 0 | 1 |
| Kimi K2 | 0 | 2 | 0 | 0 | 2 |
| GLM 4.7 FlashX | 1 | 0 | 0 | 0 | 1 |
| MiniMax M2.5 | 1 | 0 | 0 | 0 | 1 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Start with Choozle if you want a balance of premium inventory access and manageable minimums” GLM 4.7 FlashX · Programmatic · budget prompt · first choice
“start with AdRoll or Choozle—they're designed for smaller advertisers” MiniMax M2.5 · Programmatic · budget prompt · first choice
“like AdRoll and Choozle, can operate with budgets of a few hundred dollars a month” Llama 4 Maverick · Programmatic · budget prompt · alternative
“Choozle is a simpler, cleaner entry point with controlled inventory” Kimi K2 · Programmatic · paraphrase prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“If your monthly budget is under $2,000, Choozle is no longer the most cost-effective option.” Gemini 3.5 Flash · Programmatic · budget prompt · hard negative
“Straightforward self-serve DSP but requires ~$15K/90 days (better at slightly higher budgets)” DeepSeek V4 Flash · Programmatic · budget prompt · soft negative
“Good self-serve DSPs (4.6/5 G2), but practical mins ~$5K–$15K/90 days” Grok 4.1 Fast · Programmatic · budget prompt · soft negative
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 3 of the 38 answers that named Choozle and are not a share of its labels.
Domains cited
Twenty-five of the twenty-five domain citations in answers naming Choozle came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Choozle's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Choozle, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at choozle.com is approved on the spot, any other address is reviewed by hand.
Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.