GTM AI Index
Index Vendors › Better Proposals · September 2026 Edition
1 category · Ranked

Better Proposals

100Judge labels
8First choices
17Negative labels
12 of 12Models named it
1Category
September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.
Best standing
13% in Proposals for small business buyers
Rank 7 of 79 in the mid-market standingaccepted challenger
0 of 12 models made it the first choice on the direct prompt; 15% of its 34 labels there were negative.
By buyer segmentStrongest at small business.
In proposals · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Better Proposals for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
Proposal softwareRevenue operations2%7 of 7915%34accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for Better Proposals yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Better Proposals across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.501102
GPT-5.4 mini03003
Gemini 3.5 Flash02013
Perplexity Sonar11002
Grok 4.1 Fast03104
Mistral Small02013
DeepSeek V4 Flash02215
Llama 4 Maverick01203
Qwen 3.7 Flash01012
Kimi K201012
GLM 4.7 FlashX02103
MiniMax M2.501102

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct15 labels4
Paraphrase6 labelsNone
Comparative28 labels3not counted in share
Budget-constrained22 labels4
Scale-constrained6 labelsNone
Negative23 labels6not counted in share
First choiceAlternativeMentionNegative100 labels in all, every segment counted; 8 of the 17 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“the best choice is usually Better Proposals if you want a focused proposal tool” Perplexity Sonar · Proposals · budget prompt · first choice
“Better Proposals is an industry favorite. * The Catch: The budget-friendly Starter plan caps you at 5 active proposals” Gemini 3.5 Flash · Proposals · budget prompt · alternative
“Best for freelancers: Better Proposals ($13–$21/month) - combines proposals, signatures, and payments.” GLM 4.7 FlashX · Proposals · budget prompt · alternative
“Fast drag-and-drop, 250+ templates, payments, analytics, live chat... Top for small agencies” Grok 4.1 Fast · Proposals · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Better Proposals — Highest Concern ... Vendor lock-in / data hostage ... Fake/misleading integrations” DeepSeek V4 Flash · Proposals · negative prompt · hard negative
“HIGH RISK - Avoid These Tools ... 1. Better Proposals” Mistral Small · Proposals · negative prompt · hard negative
“some users have raised ethical concerns in reviews regarding how the company handled early adopters who pre-paid for lifetime accounts” Gemini 3.5 Flash · Proposals · negative prompt · soft negative
“PDF output looks different from online version; limited native integrations” Kimi K2 · Proposals · negative prompt · soft negative

Named alongside

The products named in the same answers as Better Proposals, over the 100 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Better Proposals was named but was not.
ProductSame answerTook the first choice insteadHead to head
PandaDoc92 of 10040Not in the top three
Proposify87 of 1006Not in the top three
Qwilr70 of 1002Not in the top three
GetAccept31 of 1001Not in the top three
Loopio30 of 1006Not in the top three
Bonsai29 of 1003Not in the top three
Responsive28 of 1005Not in the top three
Prospero23 of 1003Not in the top three
DealHub20 of 1001Not in the top three
Proposable19 of 1001Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Better Proposals. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 19 of the 100 answers that named Better Proposals and are not a share of its labels.

Domains cited

qwilr.com13
getaccept.com11
flowcase.com10
pandadoc.com10
lindy.ai9
autogenai.com8
betterproposals.ioYour site8
storydoc.com7
toolradar.com7
checkthat.ai6

Eighty-one of the eighty-nine domain citations in answers naming Better Proposals came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Better Proposals's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Better Proposals, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at betterproposals.io is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.

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