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GTM AI Index
Index › Products › Prospero · October 2026 Edition
2 categories · Ranked

Prospero

31Judge labels
5First choices
1Negative labels
12 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
6% in Proposals for mid-market buyers
Rank 4 of 56 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 0% of its 14 labels there were negative.
What the models named instead of Prospero →
By buyer segmentRead the same way at every buyer size.
In proposals · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Prospero for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Proposal softwareRevenue operations6%4 of 560%14accepted challenger=heldSince September 2026: 4% → 5%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
RFP response softwareSales0%56 of 820%1under 10 labels · led by Loopio at 25%

Movement

Since September 2026, Prospero held within the floor in its one category: no change cleared 11 points.

Best category · Proposals · by segment

Small business=heldSince September 2026: 4% → 4%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
4%from 4% in September 2026
Inside the floor by 11 pointsRank 6 → 4 of 52
Mid-market=heldSince September 2026: 4% → 5%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
5%from 4% in September 2026
Inside the floor by 11 pointsRank 5 → 4 of 55
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 68 → 52 of 62

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Proposals4%5%=heldSince September 2026: 4% → 5%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 5 → 4 of 56

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Prospero across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.510001
GPT-5.4 mini00000
Gemini 3.5 Flash10001
Perplexity Sonar00000
Grok 4.2001001
Mistral Small01001
DeepSeek V4 Flash01001
Llama 4 Maverick01001
Qwen 3.7 Flash00202
Kimi K202002
GLM 4.7 FlashX01001
MiniMax M2.501001
GPT-6 Luna00000
Muse Glimmer 30B11103

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct0 labelsNone
Paraphrase2 labelsNone
Comparative7 labelsNone
Budget-constrained18 labels5
Scale-constrained1 labelNone
Negative3 labelsNone
First choiceAlternativeMentionNegative31 labels in all, every segment counted; 5 of the 5 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Prospero at ~$12/mo annual and Better Proposals at $13/mo annual are the most commonly cited best value paid options.” Muse Glimmer 30B · Proposals · budget prompt · first choice
“If you want a dedicated proposal tool with almost no limitations on a tight budget, Prospero is highly recommended.” Gemini 3.5 Flash · Proposals · budget prompt · first choice
“For a budget under $300/month, Better Proposals or Prospero are recommended options” Claude Haiku 4.5 · Proposals · budget prompt · first choice
“Best for Clean, Professional Proposals: Prospero ... Highly rated (4.8/5) for ease of use.” DeepSeek V4 Flash · Proposals · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Prospero, over the 31 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Prospero was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Proposify15 of 311Not among the top eight
Bonsai13 of 312Not among the top eight
Qwilr11 of 310Not among the top eight
Agiled10 of 314Not among the top eight
Jotform7 of 311Not among the top eight
Loopio6 of 310Not among the top eight
Nusii6 of 310Not among the top eight
Responsive6 of 310Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Prospero. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 30 of the 31 answers that named Prospero and are not a share of its labels.

Domains cited

agiled.app15
g2.com14
responsive.io14
zapier.com14
guideflow.com11
pandadoc.com11
qwilr.com11
freshbooks.com10
sifthub.io9
us.fitgap.com8

117 of the 117 domain citations in answers naming Prospero came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

goprospero.com is not in Google's top ten for any of the category's searches. In the answers, Prospero takes 6% of first choices and PandaDoc takes 65%.
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In search

Google, US estimates
Position for “proposal software”
–
not in the top ten
Position for “best proposal software”
–
not in the top ten
Searches for its name, Google
2,400 a month (“prospero”)
AI search demand for its name, est.
1,178 a month
Organic visits to its site
about 908 a month
Searches its site ranks for
771 · 5 in the top three
Sites linking to it
1,786
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on GoogleDetailLess
2 ads · 2 text · 2 shown in the last 30 days

First shown October 2021, as Poptin LTD, verified.

On Google's pages: 1 2

In answers

This edition
Share of first choices
6%
rank 4 of 56 in proposals
Segment leader
65%
PandaDoc
First choices
5 across its categories
Named in
31 answers
Its own site cited
in 30 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on goprospero.com
628
subdomains included
Content
69
counted in the table below
Documentation
0
Product · Integration
8 · 13
KindPagesLast 90 days2025-11 to 2026-10LatestCategories named
Blog32152026-10-03Proposals, SEO
Comparison3152026-09-20
Case study4undated
Report or ebook102022-08-12
Podcast or video102022-01-17
How it is countedHide how it is counted

Every page goprospero.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read October 5, 2026.

Follow Prospero

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Prospero is its own company.
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In its own words

Stated by the vendor, not checked
Positioning
Business Proposal Software
For
businesses
Price stated
Start from $12 a month goprospero.com
Starting price
12 goprospero.com
Free plan or trial
Free 14-day trial goprospero.com
Integrations claimed
5 goprospero.com
Customers named
Mindshare DigitalFulton Creative, LLC.Management & FinanceCO-Founder Management & FinanceIVBS Digital AgencyRedleo Web DesignSafe SchoolKnackBuilders
Not stated on the pages read
Certifications, hosting

What Prospero's own pages state, read October 5, 2026: goprospero.com, goprospero.com/pricing, goprospero.com/built-for/security, goprospero.com/features, goprospero.com/case-studies. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Prospero's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Prospero, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Prospero by email, built from the raw record of the edition. It shows:

  • where Prospero is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Prospero, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at goprospero.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.