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SEO and content optimization platforms · October 2026 Edition

SE Ranking vs Ubersuggest

Zero of fourteen models named SE Ranking first on the direct prompt; zero named Ubersuggest. SE Ranking was named by fourteen of the fourteen models and Ubersuggest by seven and SE Ranking carries 24 labels and Ubersuggest 10, so the shares are not directly comparable.

SE Ranking

accepted challenger

United States, founded 2012. Named in five categories this edition.

Ubersuggest

criticized challenger

By Neil Patel. Named in four categories this edition.

First-choice share10%7%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate4%30%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#4#6A position in a field of 12; printed, not drawn.
Labels2410A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, SE Ranking reading right to left. Rank and label count are printed, not drawn.Semrush was named alongside these two in twelve of the fourteen direct answers. Semrush vs SE Ranking · Semrush vs Ubersuggest · Surfer SEO vs SE Ranking

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the SEO and content optimization platforms page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
SE RankingFirst choices, of fourteen modelsUbersuggest
Direct00
Paraphrase00
Comparative00
Budget-constrained641 against SE Ranking
Scale-constrained00
Negative003 against Ubersuggest
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, SE Ranking and Ubersuggest were named in the same answer twenty-seven times, of the 102 answers naming SE Ranking and the 54 naming Ubersuggest. In those answers Ubersuggest took the first choice five times and SE Ranking ten.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where SE Ranking and Ubersuggest stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
SE Ranking Ubersuggest first choice named as an alternative argued againstblank: not namedEach cell is one answer, SE Ranking on the left and Ubersuggest on the right.

The direct prompt

The plain question, one answer per model, grouped by where SE Ranking and Ubersuggest stood in it.

Neither was the first choice, one was named

3 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Grok 4.1 FastSemrush alternatives: Ahrefs, Clearscope, MarketMuse, SE Ranking, Surfer SEO
DeepSeek V4 FlashSemrush alternatives: Ahrefs, Clearscope, SE Ranking, Surfer SEO
MiniMax M2.5Semrush alternatives: Conductor, SE Ranking, Sight AI

Neither was named

11 of 14 modelsThe answer made no first choice from these two in this category.
Claude Haiku 4.5Semrush alternatives: Ahrefs, Moz, Surfer SEO, Writesonic
GPT-5.4 miniConductor alternatives: Clearscope, Semrush
Gemini 3.5 FlashClearscope, Semrush alternatives: Ahrefs, MarketMuse, Surfer SEO
Perplexity SonarSemrush alternatives: HubSpot Marketing Hub, MarketMuse, Surfer SEO
Mistral SmallAhrefs, Semrush alternatives: Clearscope, Google Keyword Planner, Google Search Console, HubSpot Marketing Hub, Screaming Frog SEO Spider, Surfer SEO
Llama 4 MaverickSight AI
Qwen 3.7 FlashSemrush alternatives: Sight AI, Surfer SEO
Kimi K2Clearscope alternatives: Frase, Semrush, Surfer SEO
GLM 4.7 FlashXSemrush alternatives: Ahrefs, Clearscope, Surfer SEO
GPT-6 LunaSemrush alternatives: Conductor
Muse Glimmer 30BSurfer SEO alternatives: Clearscope, MarketMuse

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
SE Ranking leads by eight points.
SE Ranking18%#2 of 11
Ubersuggest11%#4 of 11
The full small business standing →
Mid-marketThe figures above
SE Ranking leads by three points.
SE Ranking10%#4 of 12
Ubersuggest7%#6 of 12
The full mid-market standing →
Enterprise
Level: the same share of first choices.
SE Ranking0%#– of 11
Ubersuggest0%#– of 11
The full enterprise standing →

What the models said about SE Ranking

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.

“those can cost considerably more. For example, SE Ranking’s Core plan is listed at $103.20/month with annual billing” GPT-6 Luna · budget prompt · soft negative
“For an all-in-one budget platform: Ubersuggest ($12–29/mo) or SE Ranking ($44/mo)” DeepSeek V4 Flash · budget prompt · first choice
“Highly recommended for small businesses due to its affordability and comprehensive features” Mistral Small · budget prompt · first choice

What the models said about Ubersuggest

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of six in this category shown.

“listed by one reviewer among tools they do not recommend” Perplexity Sonar · negative prompt · hard negative
“Budget tool with persistent accuracy/quality gripes; fine for basics, but don't rely on it solo.” Grok 4.1 Fast · negative prompt · soft negative
“Ubersuggest's data accuracy ... lags behind premium tools like Ahrefs and Semrush by 20–40%” DeepSeek V4 Flash · negative prompt · soft negative
“Ubersuggest – Best Overall Budget Choice ... Why It Wins: Lowest starting price in the category” GLM 4.7 FlashX · budget prompt · first choice
“I'd suggest starting with Ubersuggest ($20/month) or Ranktracker (free tier)” MiniMax M2.5 · budget prompt · first choice
“Ubersuggest — Best Overall Budget Option” DeepSeek V4 Flash · budget prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.