SEO and content optimization platforms · September 2026 Edition
Ubersuggest vs Ahrefs
Zero of twelve models named Ubersuggest first on the direct prompt; one named Ahrefs. Ubersuggest was named by nine of the twelve models and Ahrefs by twelve and Ubersuggest carries 15 labels and Ahrefs 51, so the shares are not directly comparable.
By Neil Patel. Named in three categories this edition.
Singapore, Singapore, founded 2010. Named in four categories this edition.
First-choice share12%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate20%14%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#3#6A position in a field of 16; printed, not drawn.
Labels1551A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Ubersuggest reading right to left. Rank and label count are printed, not drawn.Surfer SEO was named alongside these two in ten of the twelve direct answers. Surfer SEO vs Ubersuggest · Surfer SEO vs Ahrefs · Semrush vs Ubersuggest
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the SEO and content optimization platforms page.
By framing
How many of the twelve models made each the first choice, per way of asking, and how many argued against it.
UbersuggestFirst choices, of twelve modelsAhrefs
Direct01
Paraphrase01
Comparative06
Budget-constrained603 against Ahrefs
Scale-constrained002 against Ahrefs
Negative023 against Ubersuggest · 2 against Ahrefs
Bars are first choices, 0 to 12 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to twelve.
Every model, every framing
The seventy-two answers behind the chart above, one cell each: where Ubersuggest and Ahrefs stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | | ||
| GPT-5.4 mini | | | ||||
| Gemini 3.5 Flash | | | | | ||
| Perplexity Sonar | | | | |||
| Grok 4.1 Fast | | | | | | |
| Mistral Small | | | | | ||
| DeepSeek V4 Flash | | | | | ||
| Llama 4 Maverick | | | | |||
| Qwen 3.7 Flash | | | | | | |
| Kimi K2 | | | | |||
| GLM 4.7 FlashX | | | | |||
| MiniMax M2.5 | | | | |
Ubersuggest Ahrefs first choice named as an alternative argued againstblank: not namedEach cell is one answer, Ubersuggest on the left and Ahrefs on the right.The direct prompt
The plain question, one answer per model, grouped by where Ubersuggest and Ahrefs stood in it.
Ahrefs first, Ubersuggest not the choice
1 of 12 modelsUbersuggest was named in the answer but not as the choice, or not at all.Qwen 3.7 FlashAhrefs, Semrush alternatives: Clearscope, HubSpot, SE Ranking, Screaming Frog, Sitebulb, Surfer SEO
Neither was the first choice, one was named
10 of 12 modelsThe answer put something else first and named one of the two as an alternative.Claude Haiku 4.5Sight AI alternatives: Intero Digital, Stratabeat, Ubersuggest, Virayo, Writesonic
GPT-5.4 miniSemrush alternatives: Ahrefs, Clearscope, Conductor
Gemini 3.5 FlashSemrush, Surfer SEO alternatives: Ahrefs, Clearscope, SE Ranking
Perplexity SonarSemrush alternatives: Ahrefs, Clearscope, Surfer SEO
Grok 4.1 FastSurfer SEO alternatives: Ahrefs, Clearscope, Frase, MarketMuse, Semrush
DeepSeek V4 FlashSemrush alternatives: Ahrefs, Clearscope, MarketMuse, Surfer SEO
Llama 4 MaverickKeygrip alternatives: Ahrefs, Clearscope, Screaming Frog, Semrush, Surfer SEO
Kimi K2Semrush alternatives: Ahrefs, Clearscope, MarketMuse, Screaming Frog, Surfer SEO
GLM 4.7 FlashXSemrush alternatives: Ahrefs, Clearscope, NeuronWriter, Surfer SEO
MiniMax M2.5Surfer SEO alternatives: Ahrefs, MarketMuse
Neither was named
1 of 12 modelsThe answer made no first choice from these two in this category.Mistral SmallHubSpot Content Hub, HubSpot Marketing Hub alternatives: Clearscope, MarketMuse, Semrush, Surfer SEO
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Level: the same share of first choices.
Ubersuggest6%#7 of 13Ahrefs6%#6 of 13Mid-marketThe figures above
Ubersuggest leads by eight points.
Ubersuggest12%#3 of 16Ahrefs4%#6 of 16Enterprise
Level: the same share of first choices.
Ubersuggest0%#– of 13Ahrefs0%#10 of 13What the models said about Ubersuggest
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.
“Ubersuggest | 42/100 (High) | Persistent quality complaints; often criticized for outdated features” GLM 4.7 FlashX · negative prompt · hard negative
“Persistent data quality complaints ... Don't make strategic decisions based on its data alone.” DeepSeek V4 Flash · negative prompt · soft negative
“Persistent quality complaints; data accuracy issues | Moderate” Kimi K2 · negative prompt · soft negative
“I’d pick Ubersuggest for most budget-conscious companies because it gives the broadest useful feature set at a relatively low entry price” Perplexity Sonar · budget prompt · first choice
“Ubersuggest stands out as the top overall pick for most small businesses needing both SEO and content optimization under $30/month” Grok 4.1 Fast · budget prompt · first choice
“My top recommendation: Start with Ubersuggest ($29/month) if you need keyword research and competitor analysis” Mistral Small · budget prompt · first choice
What the models said about Ahrefs
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Avoid: Enterprise tools (Ahrefs/Semrush $99–$139); overkill for small budgets.” Grok 4.1 Fast · budget prompt · hard negative
“Tools to Skip on a Budget - Ahrefs ($108+/mo)” DeepSeek V4 Flash · budget prompt · hard negative
“The price increase in 2024 changed the value calculation, with the Lite plan jumping from $99 to $129 per month” Claude Haiku 4.5 · negative prompt · soft negative
“Choose Ahrefs or Semrush if you need a baseline tool for overall website health, backlink tracking, and competitor espionage.” Gemini 3.5 Flash · comparative prompt · first choice
“Go with Semrush (for the extra marketing tools) or Ahrefs (if you care primarily about backlinks)” Qwen 3.7 Flash · comparative prompt · first choice
“The best SEO content optimization tool for a mid-sized B2B company would be Ahrefs or SEMrush” Llama 4 Maverick · paraphrase prompt · first choice
Also compared
Surfer SEO vs UbersuggestSurfer SEO vs AhrefsSemrush vs UbersuggestSemrush vs AhrefsUbersuggest vs ClearscopeUbersuggest vs SE RankingUbersuggest vs FraseUbersuggest vs NeuronWriterClearscope vs AhrefsSE Ranking vs AhrefsAhrefs vs FraseAhrefs vs NeuronWriterAll twenty-eight head-to-head pages and the full SEO standing
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.