Three of twelve models named Surfer SEO first on the direct prompt; one named Ahrefs. Both were named by all twelve models and Surfer SEO carries 56 labels and Ahrefs 51, so the shares are not directly comparable.
Named in three categories this edition.
Singapore, Singapore, founded 2010. Named in four categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the SEO and content optimization platforms page.
Across every category in the September 2026 Edition, Surfer SEO and Ahrefs were named in the same answer ninety-nine times, of the 164 answers naming Surfer SEO and the 137 naming Ahrefs. In those answers Ahrefs took the first choice twelve times and Surfer SEO nineteen.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.1 Fast | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Surfer SEO — entry plan is $49/mo, but AI tracking requires pricier tiers; more expensive than Frase” DeepSeek V4 Flash · budget prompt · hard negative
“Content optimization platforms like Surfer SEO, Clearscope, Frase, or Rankability... they are highly dangerous when misused” Gemini 3.5 Flash · negative prompt · soft negative
“premium content editors (like Clearscope or Surfer SEO) often start around $100 to $140+ per month” Gemini 3.5 Flash · budget prompt · soft negative
“Ahrefs + Surfer SEO provides the best balance of comprehensive research capabilities and content optimization at $298/month” MiniMax M2.5 · direct prompt · first choice
“The Best All-Rounder: Surfer SEO ... Surfer is widely considered the market leader for real-time content optimization.” Qwen 3.7 Flash · paraphrase prompt · first choice
“Choose Surfer SEO if you want the most mature real-time optimization experience and produce content at volume” Kimi K2 · comparative prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Avoid: Enterprise tools (Ahrefs/Semrush $99–$139); overkill for small budgets.” Grok 4.1 Fast · budget prompt · hard negative
“Tools to Skip on a Budget - Ahrefs ($108+/mo)” DeepSeek V4 Flash · budget prompt · hard negative
“The price increase in 2024 changed the value calculation, with the Lite plan jumping from $99 to $129 per month” Claude Haiku 4.5 · negative prompt · soft negative
“Choose Ahrefs or Semrush if you need a baseline tool for overall website health, backlink tracking, and competitor espionage.” Gemini 3.5 Flash · comparative prompt · first choice
“Go with Semrush (for the extra marketing tools) or Ahrefs (if you care primarily about backlinks)” Qwen 3.7 Flash · comparative prompt · first choice
“The best SEO content optimization tool for a mid-sized B2B company would be Ahrefs or SEMrush” Llama 4 Maverick · paraphrase prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.