AI Indexes
GTM AI Index
Index › Customer › Customer success › Totango vs Planhat
Customer success platforms · October 2026 Edition

Totango vs Planhat

Zero of fourteen models named Totango first on the direct prompt; one named Planhat. Both were named by all fourteen models and Totango carries 55 labels and Planhat 40, so the shares are not directly comparable.

Totango

accepted challenger

Named in three categories this edition.

Planhat

accepted challenger

Named in two categories this edition.

First-choice share7%3%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate22%18%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#5#7A position in a field of 10; printed, not drawn.
Labels5540A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Totango reading right to left. Rank and label count are printed, not drawn.ChurnZero was named alongside these two in fourteen of the fourteen direct answers. ChurnZero vs Totango · ChurnZero vs Planhat · Vitally vs Totango

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the customer success platforms page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
TotangoFirst choices, of fourteen modelsPlanhat
Direct011 against Totango · 1 against Planhat
Paraphrase10
Comparative001 against Totango
Budget-constrained301 against Totango · 1 against Planhat
Scale-constrained01
Negative009 against Totango · 5 against Planhat
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, Totango and Planhat were named in the same answer ninety-three times, of the 171 answers naming Totango and the 164 naming Planhat. In those answers Planhat took the first choice seven times and Totango one.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Totango and Planhat stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
Totango Planhat first choice named as an alternative argued againstblank: not namedEach cell is one answer, Totango on the left and Planhat on the right.

The direct prompt

The plain question, one answer per model, grouped by where Totango and Planhat stood in it.

Planhat first, Totango not the choice

1 of 14 modelsTotango was named in the answer but not as the choice, or not at all.
GPT-5.4 miniChurnZero, Planhat alternatives: Gainsight Customer Success

Neither was the first choice, one was named

9 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Gemini 3.5 FlashChurnZero alternatives: Planhat, Totango, Vitally
Mistral SmallSkalin alternatives: ChurnZero, Custify, Gainsight Customer Success, Planhat, Vitally
DeepSeek V4 FlashSkalin alternatives: ChurnZero, ClientSuccess, Custify, Totango, Vitally
Qwen 3.7 FlashChurnZero, Vitally alternatives: Custify, HubSpot Service Hub, Skalin, Totango
Kimi K2ChurnZero alternatives: Totango, Vitally
GLM 4.7 FlashXChurnZero, Vitally alternatives: Totango
MiniMax M2.5ChurnZero, Skalin alternatives: Totango, Vitally
GPT-6 LunaChurnZero alternatives: Planhat, Vitally
Muse Glimmer 30BChurnZero alternatives: ClientSuccess, Custify, Planhat, Skalin, Totango, Vitally

Neither was named

4 of 14 modelsThe answer made no first choice from these two in this category.
Claude Haiku 4.5Vitally alternatives: ChurnZero, ClientSuccess
Perplexity SonarChurnZero alternatives: Vitally
Grok 4.1 FastChurnZero alternatives: Custify, Vitally
Llama 4 MaverickChurnZero alternatives: Skalin, Userpilot, Vitally

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Totango leads by four points.
Totango4%#6 of 9
Planhat0%#8 of 9
The full small business standing →
Mid-marketThe figures above
Totango leads by three points.
Totango7%#5 of 10
Planhat3%#7 of 10
The full mid-market standing →
Enterprise
The order flips: Planhat leads at enterprise.
Planhat14%#2 of 9
Totango2%#5 of 9
The full enterprise standing →

What the models said about Totango

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.

“But I would specifically steer clear of: Totango right now (post-merger uncertainty is a real business risk)” DeepSeek V4 Flash · negative prompt · hard negative
“Support quality has declined post-merger, with slow response times and bugs that take weeks to resolve” Claude Haiku 4.5 · negative prompt · hard negative
“Weak Reporting... UX Breaks at Scale... Brand Consolidation Uncertainty” Kimi K2 · negative prompt · hard negative
“For the tightest budget, Totango's free tier or HubSpot Service Hub's free plan would be the best starting points.” MiniMax M2.5 · budget prompt · first choice
“For most mid-sized B2B companies, Totango offers the best balance of functionality, ease of implementation, and cost.” Claude Haiku 4.5 · paraphrase prompt · first choice
“Top Recommendation: Totango (now Totango + Catalyst)” DeepSeek V4 Flash · budget prompt · first choice

What the models said about Planhat

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.

“What to Skip for Mid-Market - Gainsight and Planhat — powerful, but built for enterprise” DeepSeek V4 Flash · direct prompt · hard negative
“Enterprise giants like Gainsight, ChurnZero, or Planhat are highly capable but typically start at $15,000 to $50,000+ per year” Gemini 3.5 Flash · budget prompt · soft negative
“Some platforms use account-based pricing, which can become very expensive if churned accounts still count toward your total.” Mistral Small · negative prompt · soft negative
“best all-around customer success platform is usually ChurnZero or Planhat” GPT-5.4 mini · direct prompt · first choice
“I'd shortlist Vitally, ChurnZero, and Planhat first” DeepSeek V4 Flash · scale prompt · first choice
“Planhat if you want CS, renewals, customer projects, and possibly sales workflows brought together” GPT-6 Luna · paraphrase prompt · alternative
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.