Custify vs Totango
Zero of fourteen models named Custify first on the direct prompt; zero named Totango. Custify was named by thirteen of the fourteen models and Totango by fourteen and Custify carries 37 labels and Totango 55, so the shares are not directly comparable.
Named in one category this edition.
Named in three categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the customer success platforms page.
By framing
CustifyFirst choices, of fourteen modelsTotango
Across every category in the October 2026 Edition, Custify and Totango were named in the same answer sixty times, of the 115 answers naming Custify and the 171 naming Totango. In those answers Totango took the first choice four times and Custify twelve.
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | | ||
| GPT-5.4 mini | | | | | ||
| Gemini 3.5 Flash | | | | | ||
| Perplexity Sonar | | | ||||
| Grok 4.20 | | | | | | |
| Mistral Small | | | | | ||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | | ||||
| Qwen 3.7 Flash | | | | | | |
| Kimi K2 | | | | | ||
| GLM 4.7 FlashX | | | | | ||
| MiniMax M2.5 | | | | | ||
| GPT-6 Luna | | | ||||
| Muse Glimmer 30B | | | | | |
Custify Totango first choice named as an alternative argued againstblank: not namedEach cell is one answer, Custify on the left and Totango on the right.The direct prompt
Neither was the first choice, one was named
9 of 14 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
5 of 14 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
Totango2%#5 of 9Custify0%#9 of 9What the models said about Custify
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.
“Custify is frequently recommended as the best customer success platform for companies with a limited budget” Mistral Small · budget prompt · first choice
“Custify – Best Overall Value for Startups ... offers the best balance of features and price transparency” Kimi K2 · budget prompt · first choice
“Custify is the most frequently recommended balance of price and power for small-to-mid-market SaaS” Muse Glimmer 30B · budget prompt · first choice
What the models said about Totango
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.
“But I would specifically steer clear of: Totango right now (post-merger uncertainty is a real business risk)” DeepSeek V4 Flash · negative prompt · hard negative
“Support quality has declined post-merger, with slow response times and bugs that take weeks to resolve” Claude Haiku 4.5 · negative prompt · hard negative
“Weak Reporting... UX Breaks at Scale... Brand Consolidation Uncertainty” Kimi K2 · negative prompt · hard negative
“For the tightest budget, Totango's free tier or HubSpot Service Hub's free plan would be the best starting points.” MiniMax M2.5 · budget prompt · first choice
“For most mid-sized B2B companies, Totango offers the best balance of functionality, ease of implementation, and cost.” Claude Haiku 4.5 · paraphrase prompt · first choice
“Top Recommendation: Totango (now Totango + Catalyst)” DeepSeek V4 Flash · budget prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.