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Customer success platforms · October 2026 Edition

Custify vs Planhat

Zero of fourteen models named Custify first on the direct prompt; one named Planhat. Custify was named by thirteen of the fourteen models and Planhat by fourteen and Custify carries 37 labels and Planhat 40, so the shares are not directly comparable.

Custify

accepted challenger

Named in one category this edition.

Planhat

accepted challenger

Named in two categories this edition.

First-choice share8%3%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate0%18%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#4#7A position in a field of 10; printed, not drawn.
Labels3740A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Custify reading right to left. Rank and label count are printed, not drawn.ChurnZero was named alongside these two in fourteen of the fourteen direct answers. ChurnZero vs Custify · ChurnZero vs Planhat · Vitally vs Custify

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the customer success platforms page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
CustifyFirst choices, of fourteen modelsPlanhat
Direct011 against Planhat
Paraphrase00
Comparative00
Budget-constrained501 against Planhat
Scale-constrained01
Negative105 against Planhat
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, Custify and Planhat were named in the same answer forty-four times, of the 115 answers naming Custify and the 164 naming Planhat. In those answers Planhat took the first choice one time and Custify twelve.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Custify and Planhat stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
Custify Planhat first choice named as an alternative argued againstblank: not namedEach cell is one answer, Custify on the left and Planhat on the right.

The direct prompt

The plain question, one answer per model, grouped by where Custify and Planhat stood in it.

Planhat first, Custify not the choice

1 of 14 modelsCustify was named in the answer but not as the choice, or not at all.
GPT-5.4 miniChurnZero, Planhat alternatives: Gainsight Customer Success

Neither was the first choice, one was named

7 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Gemini 3.5 FlashChurnZero alternatives: Planhat, Totango, Vitally
Grok 4.1 FastChurnZero alternatives: Custify, Vitally
Mistral SmallSkalin alternatives: ChurnZero, Custify, Gainsight Customer Success, Planhat, Vitally
DeepSeek V4 FlashSkalin alternatives: ChurnZero, ClientSuccess, Custify, Totango, Vitally
Qwen 3.7 FlashChurnZero, Vitally alternatives: Custify, HubSpot Service Hub, Skalin, Totango
GPT-6 LunaChurnZero alternatives: Planhat, Vitally
Muse Glimmer 30BChurnZero alternatives: ClientSuccess, Custify, Planhat, Skalin, Totango, Vitally

Neither was named

6 of 14 modelsThe answer made no first choice from these two in this category.
Claude Haiku 4.5Vitally alternatives: ChurnZero, ClientSuccess
Perplexity SonarChurnZero alternatives: Vitally
Llama 4 MaverickChurnZero alternatives: Skalin, Userpilot, Vitally
Kimi K2ChurnZero alternatives: Totango, Vitally
GLM 4.7 FlashXChurnZero, Vitally alternatives: Totango
MiniMax M2.5ChurnZero, Skalin alternatives: Totango, Vitally

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Custify leads by forty-four points.
Custify44%#1 of 9
Planhat0%#8 of 9
The full small business standing →
Mid-marketThe figures above
Custify leads by five points.
Custify8%#4 of 10
Planhat3%#7 of 10
The full mid-market standing →
Enterprise
The order flips: Planhat leads at enterprise.
Planhat14%#2 of 9
Custify0%#9 of 9
The full enterprise standing →

What the models said about Custify

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.

“Custify is frequently recommended as the best customer success platform for companies with a limited budget” Mistral Small · budget prompt · first choice
“Custify – Best Overall Value for Startups ... offers the best balance of features and price transparency” Kimi K2 · budget prompt · first choice
“Custify is the most frequently recommended balance of price and power for small-to-mid-market SaaS” Muse Glimmer 30B · budget prompt · first choice

What the models said about Planhat

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.

“What to Skip for Mid-Market - Gainsight and Planhat — powerful, but built for enterprise” DeepSeek V4 Flash · direct prompt · hard negative
“Enterprise giants like Gainsight, ChurnZero, or Planhat are highly capable but typically start at $15,000 to $50,000+ per year” Gemini 3.5 Flash · budget prompt · soft negative
“Some platforms use account-based pricing, which can become very expensive if churned accounts still count toward your total.” Mistral Small · negative prompt · soft negative
“best all-around customer success platform is usually ChurnZero or Planhat” GPT-5.4 mini · direct prompt · first choice
“I'd shortlist Vitally, ChurnZero, and Planhat first” DeepSeek V4 Flash · scale prompt · first choice
“Planhat if you want CS, renewals, customer projects, and possibly sales workflows brought together” GPT-6 Luna · paraphrase prompt · alternative
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.