Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 145 → 108 of 120
1 category · RankedSkyword
19Judge labels
0First choices
7Negative labels
10 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
0% in Content marketing for enterprise buyers
Rank 135 of 135 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 75% of its 4 labels there were negative.
By buyer segmentRead the same way at every buyer size.
Small business114 of 126
0%3 labels
under the label threshold
Mid-market135 of 135
0%4 labels
under the label threshold
Enterprise30 of 122
0%12 labels
accepted challenger
In content marketing · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Skyword for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Content marketing platforms | Marketing | 0% | 135 of 135 | 75% | 4 | under 10 labels · led by HubSpot Content Hub at 33% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, Skyword held within the floor in its one category: no change cleared 11 points.
Best category · Content marketing · by segment
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 50 → 133 of 134
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 29 → 22 of 111
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Content marketing | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 50 → 135 of 135 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Skyword across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Skyword across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 1 | 0 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 2 | 2 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 1 | 1 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct3 labelsNone
Paraphrase0 labelsNone
Comparative8 labelsNone
Budget-constrained0 labelsNone
Scale-constrained2 labelsNone
Negative6 labelsNone
First choiceAlternativeMentionNegative19 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
No positive label carried a quote.
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Caution level: High ... Lost its Leader status ... Expensive — starting around $5,000/month” DeepSeek V4 Flash · Content marketing · negative prompt · hard negative
“Skyword lost Leader status. Skyword slipped from Leader in 2024 to Challenger in 2025.” Muse Glimmer 30B · Content marketing · negative prompt · soft negative
“Fell to Challenger status in 2025.” DeepSeek V4 Flash · Content marketing · comparative prompt · soft negative
Named alongside
The products named in the same answers as Skyword, over the 19 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Skyword was named but was not.ShowHide
Named alongside
The products named in the same answers as Skyword, over the 19 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Skyword was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Skyword. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 18 of the 19 answers that named Skyword and are not a share of its labels.
Domains cited
trysight.ai12
blog.hubspot.com11
cxtoday.com11
brafton.com8
gartner.com8
influencermarketinghub.com6
g2.com5
linkedin.com5
research.oz.spotlightar.com5
solutionsreview.com5
Seventy-six of the seventy-six domain citations in answers naming Skyword came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
skyword.com is not in Google's top ten for any of the category's searches. In the answers, Skyword takes 0% of first choices and HubSpot Content Hub takes 33%.ShowHide
Search and answers
skyword.com is not in Google's top ten for any of the category's searches. In the answers, Skyword takes 0% of first choices and HubSpot Content Hub takes 33%.
ShowHideIn search
Google, US estimatesPosition for “content marketing platform”
–
not in the top ten
Position for “best content marketing platform”
–
not in the top ten
- Searches for its name, Google
- 18,100 a month (“skyword”)
- AI search demand for its name, est.
- 7 a month
- Organic visits to its site
- about 23,897 a month
- Searches its site ranks for
- 2,199 · 49 in the top three
- Sites linking to it
- 4,572
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
0%
rank 135 of 135 in content marketing
Segment leader
33%
HubSpot Content Hub
- First choices
- 0 across its categories
- Named in
- 19 answers
- Its own site cited
- in 18 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on skyword.com
1,330
subdomains included
Content
182
counted in the table below
Documentation
1
Product · Integration
6 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| News or press | 76 | 0 | 2026-06-11 | Content marketing, SEO | |
| Blog | 37 | 0 | 2024-11-24 | SEO | |
| Case study | 15 | 0 | 2025-05-05 | SEO | |
| Report or ebook | 15 | undated | |||
| Podcast or video | 11 | undated | Direct mail | ||
| Webinar or virtual event | 8 | undated | |||
| Comparison | 7 | undated | Content marketing | ||
| Conference or event | 5 | 0 | 2019-04-04 | ||
| Glossary or explainer | 5 | undated | |||
| Template or tool | 3 | undated |
Most recent
- 2026-06-11When ai gets brand information wrong consumers look beyond the brand news or press
- 2026-05-15Skyword introduces category authority index to help marketers measure authority in ai search news or press
- 2025-12-04Skyword patented ai workflow delivers advanced speed quality precision in content marketing news or press
- 2025-05-05Devo skyword case study case study
- 2025-04-17Skyword appoints saas marketing leader christina mautz to board of directors news or press
- 2025-04-02Skyword expands access to the accelerator360 content marketing engine giving individuals and small businesses big conten news or press
How it is countedHide how it is counted
Every page skyword.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow Skyword
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Skyword is its own company.ShowHide
The company
Skyword is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- The enterprise content marketing agency that transforms your expertise into content AI engines recommend, buyers trust, and competitors cannot replicate.
- For
- enterprise brands
- Customers named
- ColgateIBMGE HealthCareDevoHill’s Pet NutritionTom’s of MaineVera BradleyHCA Healthcare
- Not stated on the pages read
- Price, starting price, free plan or trial, integrations, certifications, hosting
What Skyword's own pages state, read September 28, 2026: skyword.com, skyword.com/solutions/content-strategy, skyword.com/our-work/customer-stories. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Skyword's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Skyword, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Skyword by email, built from the raw record of the edition. It shows:
- where Skyword is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Skyword, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.