Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 134 → 103 of 120
4 categories · RankedSitecore
34Judge labels
0First choices
11Negative labels
12 / 14Models named it
4Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
0% in Content marketing for enterprise buyers
Rank 108 of 135 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 40% of its 5 labels there were negative.
By buyer segmentRead the same way at every buyer size.
Small business108 of 126
0%1 label
under the label threshold
Mid-market108 of 135
0%5 labels
under the label threshold
Enterprise29 of 122
0%11 labels
criticized challenger
In content marketing · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Sitecore for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Content marketing platforms | Marketing | 0% | 108 of 135 | 40% | 5 | under 10 labels · led by HubSpot Content Hub at 33% | newNew since September 2026: not ranked then, 0% now. |
| Ecommerce search and merchandising | Marketing | 0% | 49 of 74 | 0% | 1 | under 10 labels · led by Algolia at 25% | |
| Marketing resource management | Marketing | 0% | 81 of 110 | 0% | 1 | under 10 labels · led by Wrike for Marketing at 24% | |
| Website governance and accessibility | Marketing | 0% | 84 of 98 | 0% | 1 | under 10 labels · led by Siteimprove at 25% |
Movement
Since September 2026, Sitecore held within the floor in all four categories: no change cleared 11 points.
Best category · Content marketing · by segment
Mid-marketnewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 78 of 134, unchanged
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 32 → 24 of 111
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Content marketing | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 108 of 135, unchanged |
| Ecommerce search | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 49 of 74, unchanged |
| Marketing resource mgt | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 81 of 110, unchanged |
| Website governance | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 84 of 98, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Sitecore across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Sitecore across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 1 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 1 | 0 | 1 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 1 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 1 | 0 | 1 |
| Kimi K2 | 0 | 0 | 1 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 1 | 1 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct5 labelsNone
Paraphrase1 labelNone
Comparative14 labels1not counted in share
Budget-constrained0 labelsNone
Scale-constrained3 labelsNone
Negative11 labels1not counted in share
First choiceAlternativeMentionNegative34 labels in all, every segment counted; 0 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Enterprise CMS with marketing automation, personalization, omnichannel” GLM 4.7 FlashX · Content marketing · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Caution level: Medium-High ... complexity and customer experience issues ... overkill for SMBs” DeepSeek V4 Flash · Content marketing · negative prompt · soft negative
“Sitecore lost Leader status. Sitecore slipped from Leader to Visionary in 2025.” Muse Glimmer 30B · Content marketing · negative prompt · soft negative
Named alongside
The products named in the same answers as Sitecore, over the 34 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Sitecore was named but was not.ShowHide
Named alongside
The products named in the same answers as Sitecore, over the 34 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Sitecore was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Sitecore. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 28 of the 34 answers that named Sitecore and are not a share of its labels.
Domains cited
g2.com13
trysight.ai11
guideflow.com9
blog.hubspot.com8
cxtoday.com8
gartner.com8
gitnux.org8
influencermarketinghub.com7
linkedin.com7
thecmo.com7
Eighty-six of the eighty-six domain citations in answers naming Sitecore came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
sitecore.com is not in Google's top ten for any of the category's searches. In the answers, Sitecore takes 0% of first choices and HubSpot Content Hub takes 33%.ShowHide
Search and answers
sitecore.com is not in Google's top ten for any of the category's searches. In the answers, Sitecore takes 0% of first choices and HubSpot Content Hub takes 33%.
ShowHideIn search
Google, US estimatesPosition for “content marketing platform”
–
not in the top ten
Position for “best content marketing platform”
–
not in the top ten
- Searches for its name, Google
- 5,400 a month (“sitecore”)
- AI search demand for its name, est.
- 759 a month
- Organic visits to its site
- about 32,655 a month
- Searches its site ranks for
- 5,632 · 519 in the top three
- Sites linking to it
- 9,486
- Paid Google search
- 8 searches its ads show for, about 16 clicks and $109 a month (estimate)
In answers
This editionShare of first choices
0%
rank 108 of 135 in content marketing
Segment leader
33%
HubSpot Content Hub
- First choices
- 0 across its categories
- Named in
- 34 answers
- Its own site cited
- in 28 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on sitecore.com
6,319
subdomains included
Content
817
counted in the table below
Documentation
2
Product · Integration
90 · 403
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 409 | 14 | 2026-09-28 | CDP, DAM | |
| Case study | 120 | 3 | 2026-09-04 | ||
| News or press | 114 | 3 | 2026-08-01 | DAM, CDP | |
| Glossary or explainer | 86 | 1 | 2026-08-21 | Content marketing, ABM | |
| Webinar or virtual event | 58 | 9 | 2026-11-01 | DAM, SEO | |
| Comparison | 14 | 0 | 2026-04-02 | CDP, CRM | |
| Report or ebook | 12 | 0 | 2026-03-30 | DAM | |
| Conference or event | 2 | 0 | 2023-08-02 | ||
| Template or tool | 2 | 0 | 0001-01-01 |
Most recent
- 2026-11-01Symposium 2026 webinar or virtual event
- 2026-10-01Ai visibility to action webinar or virtual event
- 2026-10-01Sitecore at henry stewart dam new york 2026 webinar or virtual event
- 2026-09-28Uae digital authenticity ai blog
- 2026-09-23Measure improve digital authenticity blog
- 2026-09-07Ai transparency readiness blog
How it is countedHide how it is counted
Every page sitecore.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name DAM (16); 4 name its categories the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Sitecore
What the judge wrote, as written, with how often. The vendor table decides that these count as Sitecore; a claim can dispute any of them.
Sitecore (Content Hub) 1
Follow Sitecore
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Sitecore is its own company.ShowHide
The company
Sitecore is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- a leading content and digital experience platform that connects CMS, DAM and AI-search visibility
- For
- digital leaders and marketing teams
- Price stated
- no add-ons or per-token fees sitecore.com
- Free plan or trial
- get your free AI visibility snapshot sitecore.com
- Certifications
- Sitecore developer certification
- Hosting
- Worldwide
- Customers named
- ENMAXShriners Children’sGoTo TechnologiesAFLAtkoreHexagonTravel MoneyBOK Financial
- Not stated on the pages read
- Starting price, integrations
What Sitecore's own pages state, read September 28, 2026: sitecore.com, trust.sitecore.com, sitecore.com/platform, sitecore.com/solutions/customers, sitecore.com/partners. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Sitecore's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Sitecore, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Sitecore by email, built from the raw record of the edition. It shows:
- where Sitecore is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Sitecore, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.