Small businessnewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 31 of 49, unchanged
self-hosted WordPress
5Judge labels
1First choices
2Negative labels
2 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
3 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. self-hosted WordPress was named 3 times in Marketing CMS and 1 other category, where HubSpot Content Hub led with 42%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small business30 of 50
0%1 label
under the label threshold
Mid-market40 of 55
0%2 labels
under the label threshold
Enterprisenot named
0%
No model named it for this buyer.
In marketing cms · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named self-hosted WordPress for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Content management systems for marketing sites | Marketing | 0% | 40 of 55 | 50% | 2 | under 10 labels · led by HubSpot Content Hub at 42% | newNew since September 2026: not ranked then, 0% now. |
| Content marketing platforms | Marketing | 0% | 88 of 135 | 0% | 1 | under 10 labels · led by HubSpot Content Hub at 33% | newNew since September 2026: not ranked then, 0% now. |
Movement
Since September 2026, self-hosted WordPress held within the floor in all two categories: no change cleared 11 points.
Best category · Marketing CMS · by segment
Mid-marketnewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 44 of 52, unchanged
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Marketing CMS | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 40 of 55, unchanged |
| Content marketing | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 88 of 135, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated self-hosted WordPress across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated self-hosted WordPress across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 1 | 2 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct0 labelsNone
Paraphrase0 labelsNone
Comparative0 labelsNone
Budget-constrained3 labels1
Scale-constrained0 labelsNone
Negative2 labelsNone
First choiceAlternativeMentionNegative5 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Go with Self-Hosted WordPress if your company's growth relies heavily on building a massive, long-term organic SEO blogging presence.” Gemini 3.5 Flash · Content marketing · budget prompt · alternative
“Choose self-hosted WordPress instead if you have someone who can handle hosting, updates, backups, and security.” GPT-6 Luna · Marketing CMS · budget prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“If your marketing team doesn't have an agency or developer on retainer... avoid self-hosting.” Gemini 3.5 Flash · Marketing CMS · negative prompt · soft negative
Named alongside
The products named in the same answers as self-hosted WordPress, over the 5 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and self-hosted WordPress was named but was not.ShowHide
Named alongside
The products named in the same answers as self-hosted WordPress, over the 5 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and self-hosted WordPress was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named self-hosted WordPress. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 5 of the 5 answers that named self-hosted WordPress and are not a share of its labels.
Domains cited
reddit.com3
digiteins.com2
eldersell.com2
internetmarketconsulting.com2
webflow.com2
activecampaign.com1
backlinko.com1
blog.hubspot.com1
capterra.ca1
clicksgeek.com1
No domain is on file for self-hosted WordPress, so its own site is not marked.
Pages cited
Pages are listed as the models cited them.
Names read as self-hosted WordPress
What the judge wrote, as written, with how often. The vendor table decides that these count as self-hosted WordPress; a claim can dispute any of them.
Self-Hosted WordPress 1Self-Hosted WordPress (WordPress.org) 1
Follow self-hosted WordPress
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when self-hosted WordPress's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as self-hosted WordPress, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for self-hosted WordPress by email, built from the raw record of the edition. It shows:
- where self-hosted WordPress is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name self-hosted WordPress, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.