AI Indexes
GTM AI Index
Index › Products › Jitsu · October 2026 Edition
2 categories · Ranked

Jitsu

20Judge labels
2First choices
0Negative labels
11 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
0% in CDP for small business buyers
Rank 15 of 159 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 0% of its 1 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In dmp · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Jitsu for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Data management platformsGTM data and infrastructure2%15 of 1590%1under 10 labels · led by Segment at 37%▲+3Since September 2026: 0% → 3%, +3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Customer data platformsGTM data and infrastructure0%23 of 610%3under 10 labels · led by Segment at 49%▼−5Since September 2026: 5% → 0%, −5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, Jitsu held within the floor in all two categories: no change cleared 11 points.

Best category · DMP · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 60 → 73 of 161
Mid-market▲+3Since September 2026: 0% → 3%, +3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
3%from 0% in September 2026
Inside the floor by 8 pointsRank 51 → 13 of 150

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
CDP5%0%▼−5Since September 2026: 5% → 0%, −5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 5 → 23 of 61
DMP0%3%▲+3Since September 2026: 0% → 3%, +3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 51 → 15 of 159

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Jitsu across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash01001
Perplexity Sonar00000
Grok 4.1 Fast00000
Mistral Small00000
DeepSeek V4 Flash10001
Llama 4 Maverick00000
Qwen 3.7 Flash01001
Kimi K200101
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct0 labelsNone
Paraphrase0 labelsNone
Comparative6 labelsNone
Budget-constrained12 labels2
Scale-constrained1 labelNone
Negative1 labelNone
First choiceAlternativeMentionNegative20 labels in all, every segment counted; 2 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Top Recommendation: Jitsu ... the standout choice for budget-conscious companies” DeepSeek V4 Flash · DMP · budget prompt · first choice
“*(Alternative: Jitsu is another open-source event pipeline that is even cheaper than RudderStack at scale” Gemini 3.5 Flash · CDP · budget prompt · alternative
“Winner: RudderStack or Jitsu ... $0 (Self-hosted)” Qwen 3.7 Flash · CDP · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Jitsu, over the 20 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Jitsu was named but was not.
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ProductSame answerTook the first choice insteadHead to head
RudderStack17 of 207Not among the top eight
Segment16 of 208Not among the top eight
Hightouch11 of 204Not among the top eight
Klaviyo Data Platform10 of 201Not among the top eight
Census6 of 200Not among the top eight
Brevo5 of 201Not among the top eight
Adobe Real-Time CDP5 of 200Not among the top eight
Salesforce Data Cloud5 of 200Not among the top eight
Tealium5 of 200Not among the top eight
BigQuery3 of 202Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Jitsu. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 20 of the 20 answers that named Jitsu and are not a share of its labels.

Domains cited

g2.com12
resources.rework.com11
brevo.com10
cdp.com10
coffee.ai10
cloudtalk.io9
knock.app9
elogic.co7
rudderstack.com7
dupple.com6

Ninety-one of the ninety-one domain citations in answers naming Jitsu came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

jitsu.com is not in Google's top ten for any of the category's searches. In the answers, Jitsu takes 2% of first choices and Segment takes 37%.
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In search

Google, US estimates
Position for “data management platform for audiences”
–
not in the top ten
Position for “best data management platform for audiences”
–
not in the top ten
Searches for its name, Google
12,100 a month (“jitsu”)
AI search demand for its name, est.
32,957 a month
Organic visits to its site
about 2,127 a month
Searches its site ranks for
351 · 2 in the top three
Sites linking to it
681
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on Google
None found in Google's ad transparency records for the US

In answers

This edition
Share of first choices
2%
rank 15 of 159 in DMP
Segment leader
37%
Segment
First choices
2 across its categories
Named in
20 answers
Its own site cited
in 20 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on jitsu.com
851
subdomains included
Content
21
counted in the table below
Documentation
2
Product · Integration
5 · 811
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog1022026-08-20CDP
Comparison722026-08-25CDP
Report or ebook3undated
Case study1undated

Most recent

How it is countedHide how it is counted

Every page jitsu.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read September 29, 2026.

Follow Jitsu

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Jitsu is its own company.
ShowHide

In its own words

Stated by the vendor, not checked
Positioning
Open-source data collection platform
For
teams looking to power their data pipeline
Price stated
Free for up to 200k events jitsu.com
Starting price
0 jitsu.com/pricing
Free plan or trial
Free for up to 200k events; No credit card required jitsu.com
Certifications
SOC 2
Hosting
EU-US Privacy Framework
Customers named
Investing.com
Not stated on the pages read
Integrations

What Jitsu's own pages state, read September 28, 2026: jitsu.com, jitsu.com/pricing, jitsu.com/security, jitsu.com/features/clickhouse, jitsu.com/customers. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Jitsu's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Jitsu, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Jitsu by email, built from the raw record of the edition. It shows:

  • where Jitsu is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Jitsu, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.

A verification link goes to your work email; an address at jitsu.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.