GTM AI Index

Index › Vendors › HubSpot Free Tier · September 2026 Edition

HubSpot · 2 categories · Named, not ranked

HubSpot Free Tier

3Judge labels

1First choices

0Negative labels

3 of 12Models named it

2Categories

September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.

Standing

2 labels, too few to rank

A product needs 10 labels in a category before a share or quadrant is stated. HubSpot Free Tier was named 2 times in Content marketing and 1 other category, where HubSpot Content Hub led with 30%. The labels and the evidence are below, counted exactly.

By buyer segmentRead the same way at every buyer size.

Small businessnot named

No model named it for this buyer.

Mid-market13 of 159

under the label threshold

Enterprisenot named

No model named it for this buyer.

In content marketing · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named HubSpot Free Tier for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Content marketing platforms	Marketing	2%	13 of 159	0%	1	under 10 labels · led by HubSpot Content Hub at 30%
Chatbots and conversational AI for support	Customer	0%	52 of 106	0%	1	under 10 labels · led by Intercom at 35%

Movement

This is the first edition on this tier, so no move can be computed for HubSpot Free Tier yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated HubSpot Free Tier across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Labels
Claude Haiku 4.5	0	0	0
GPT-5.4 mini	0	0	0
Gemini 3.5 Flash	0	0	0
Perplexity Sonar	0	0	0
Grok 4.1 Fast	0	0	0
Mistral Small	1	0	1
DeepSeek V4 Flash	0	0	0
Llama 4 Maverick	0	0	0
Qwen 3.7 Flash	0	0	0
Kimi K2	0	0	0
GLM 4.7 FlashX	0	0	0
MiniMax M2.5	0	1	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct0 labelsNone

Paraphrase0 labelsNone

Comparative0 labelsNone

Budget-constrained3 labels1

Scale-constrained0 labelsNone

Negative0 labelsNone

First choiceAlternativeMentionNegative3 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“1. HubSpot Free Tier - *Best All-in-One*” Mistral Small · Content marketing · budget prompt · first choice

“Includes basic chatbot builder with HubSpot CRM integration.” MiniMax M2.5 · Support chatbots · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as HubSpot Free Tier, over the 3 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and HubSpot Free Tier was named but was not.

ProductSame answerTook the first choice insteadHead to head

Tidio2 of 32Not in the top three

ManyChat2 of 30Not in the top three

Buffer1 of 30Not in the top three

Canva1 of 30Not in the top three

Chatfuel1 of 30Not in the top three

Copy.ai1 of 30Not in the top three

Crisp1 of 30Not in the top three

Google Analytics 41 of 30Not in the top three

Intercom1 of 30Not in the top three

Jasper1 of 30Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

The company

HubSpot is the company behind HubSpot Free Tier.

Website: hubspot.com
Headquarters: Cambridge, United States
Founded: 2006
Employees: about 8,246 (2024)
Ownership: Public, HUBS on New York Stock Exchange

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when HubSpot Free Tier's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as HubSpot Free Tier, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at hubspot.net is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.