Small business=heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 2% in September 2026
Inside the floor by 11 pointsRank 8 → 10 of 76
2 categories · RankedGrowSurf
91Judge labels
9First choices
7Negative labels
14 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
6% in Referrals for mid-market buyers
Rank 4 of 112 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 17% of its 23 labels there were negative.
What the models named instead of GrowSurf →By buyer segmentRead the same way at every buyer size.
Small business10 of 83
2%29 labels
accepted challenger
Mid-market4 of 112
6%23 labels
accepted challenger
Enterprise52 of 69
0%7 labels
under the label threshold
In referrals · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named GrowSurf for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Referral and partner programs | Partner and channel | 6% | 4 of 112 | 17% | 23 | accepted challenger | ▲+7Since September 2026: 0% → 7%, +7 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Loyalty, advocacy and referrals | Marketing | 0% | 20 of 110 | 0% | 12 | accepted challenger | ▼−5Since September 2026: 5% → 0%, −5 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, GrowSurf held within the floor in all two categories: no change cleared 11 points.
Best category · Referrals · by segment
Mid-market▲+7Since September 2026: 0% → 7%, +7 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
7%from 0% in September 2026
Inside the floor by 4 pointsRank 21 → 4 of 106
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 69 → 49 of 65
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Referrals | 0% | 7% | ▲+7Since September 2026: 0% → 7%, +7 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 21 → 4 of 112 |
| Loyalty | 5% | 0% | ▼−5Since September 2026: 5% → 0%, −5 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 4 → 20 of 110 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated GrowSurf across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated GrowSurf across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 2 | 1 | 4 |
| GPT-5.4 mini | 0 | 0 | 0 | 1 | 1 |
| Gemini 3.5 Flash | 0 | 2 | 0 | 1 | 3 |
| Perplexity Sonar | 1 | 1 | 0 | 0 | 2 |
| Grok 4.20 | 1 | 1 | 3 | 0 | 5 |
| Mistral Small | 0 | 1 | 0 | 0 | 1 |
| DeepSeek V4 Flash | 1 | 3 | 0 | 0 | 4 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 1 | 0 | 0 | 0 | 1 |
| Kimi K2 | 1 | 0 | 0 | 1 | 2 |
| GLM 4.7 FlashX | 0 | 2 | 2 | 0 | 4 |
| MiniMax M2.5 | 0 | 1 | 2 | 0 | 3 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 4 | 0 | 4 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct24 labels2
Paraphrase5 labels2
Comparative29 labels4not counted in share
Budget-constrained17 labels4
Scale-constrained9 labels1
Negative7 labelsNone
First choiceAlternativeMentionNegative91 labels in all, every segment counted; 9 of the 13 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“If your priority is lowest upfront cost, the best pick is GrowSurf Affiliate because it offers a free starting plan and charges only a success fee.” Perplexity Sonar · Referrals · budget prompt · first choice
“B2B SaaS or subscription business → GrowSurf (API-first, custom triggers, server-side tracking)” DeepSeek V4 Flash · Referrals · comparative prompt · first choice
“SaaS? GrowSurf. ... Server-side attribution (handles ad-blockers/ITP) ... Great for startups.” Grok 4.20 · Referrals · comparative prompt · first choice
“SaaS / App / B2B Service: Use GrowSurf (start on the free plan, upgrade as needed).” Qwen 3.7 Flash · Referrals · budget prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Examples: Viral Loops, GrowSurf ... Avoid highly technical, developer-centric platforms (like GrowSurf) unless you have dedicated in-house engineers” Gemini 3.5 Flash · Referrals · negative prompt · soft negative
“One of the most expensive solutions; lacks native ecommerce integrations; requires you to pair it with a separate email/CRM platform” Kimi K2 · Referrals · negative prompt · soft negative
“GrowSurf is one of the most expensive referral software solutions and lacks ecommerce platform integrations” Claude Haiku 4.5 · Referrals · negative prompt · soft negative
“its starter plan is $179/month, so it's usually not the best "limited budget" choice” GPT-5.4 mini · Referrals · budget prompt · soft negative
Named alongside
The products named in the same answers as GrowSurf, over the 91 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and GrowSurf was named but was not.ShowHide
Named alongside
The products named in the same answers as GrowSurf, over the 91 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and GrowSurf was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named GrowSurf. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 90 of the 91 answers that named GrowSurf and are not a share of its labels.
Domains cited
growsurf.comYour site61
openloyalty.io50
tremendous.com39
prefinery.com38
thecmo.com34
referralcandy.com33
referralrock.com33
moosend.com31
cello.so25
referral-factory.com24
307 of the 368 domain citations in answers naming GrowSurf came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
growsurf.com is not in Google's top ten for any of the category's searches. In the answers, GrowSurf takes 6% of first choices and PartnerStack takes 22%.ShowHide
Search and answers
growsurf.com is not in Google's top ten for any of the category's searches. In the answers, GrowSurf takes 6% of first choices and PartnerStack takes 22%.
ShowHideIn search
Google, US estimatesPosition for “referral program software”
–
not in the top ten
Position for “best referral program software”
–
not in the top ten
- Searches for its name, Google
- 260 a month (“growsurf”)
- AI search demand for its name, est.
- 0 a month
- Organic visits to its site
- about 2,078 a month
- Searches its site ranks for
- 1,885 · 30 in the top three
- Sites linking to it
- 2,130
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
6%
rank 4 of 112 in referrals
Segment leader
22%
PartnerStack
- First choices
- 9 across its categories
- Named in
- 91 answers
- Its own site cited
- in 90 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on growsurf.com
990
subdomains included
Content
431
counted in the table below
Documentation
239
Product · Integration
0 · 61
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 216 | undated | |||
| Glossary or explainer | 99 | undated | |||
| Comparison | 86 | undated | |||
| Template or tool | 27 | undated | |||
| Case study | 1 | undated | |||
| Webinar or virtual event | 1 | undated | |||
| News or press | 1 | undated |
How it is countedHide how it is counted
Every page growsurf.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as GrowSurf
What the judge wrote, as written, with how often. The vendor table decides that these count as GrowSurf; a claim can dispute any of them.
Growsurf 1
Follow GrowSurf
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
GrowSurf is its own company.ShowHide
The company
GrowSurf is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- Referral program software that turns your customers, patients, and members into your lowest-cost growth channel.
- For
- marketing and product teams at digital businesses with an established audience and a trackable referral outcome
- Price stated
- Startup plans start at $179/mo for up to 2,500 participants, or $125/mo billed yearly. Business plans start at $449/mo for up to 10,000 participants, or $314/mo billed yearly. Affiliate programs cost $0/mo plus a 3% success fee on referral revenue. growsurf.com
- Starting price
- $179/mo growsurf.com
- Free plan or trial
- 14-day free trial growsurf.com
- Integrations claimed
- 60 growsurf.com · 12 growsurf.com/security pages disagree
- Certifications
- GDPR and CCPA ComplianceGDPRSalesforce PartnerStripe PartnerHubSpot PartnerBraze Technology Partner
- Hosting
- SFO2 datacenter (San Francisco, United States)us-central1 region (Iowa, United States)
- Customers named
- MicroverseSurveyMonkeyVolumioGivebutterNot BoringMainStreetKeyringDraftbit
What GrowSurf's own pages state, read September 28, 2026: growsurf.com, growsurf.com/pricing/referral-programs, growsurf.com/security, growsurf.com/features, growsurf.com/case-studies. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when GrowSurf's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as GrowSurf, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for GrowSurf by email, built from the raw record of the edition. It shows:
- where GrowSurf is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name GrowSurf, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.