Small business▲+1Since September 2026: 6% → 7%, +1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.
7%from 6% in September 2026
Inside the floor by 10 pointsRank 5 of 56, unchanged
3 categories · RankedFirstPromoter
67Judge labels
10First choices
6Negative labels
13 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
6% in Referrals for small business buyers
Rank 8 of 94 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 11% of its 9 labels there were negative.
What the models named instead of FirstPromoter →By buyer segmentRead the same way at every buyer size.
Small business5 of 57
6%16 labels
accepted challenger
Mid-market8 of 94
4%9 labels
under the label threshold
Enterprise39 of 48
0%1 label
under the label threshold
In affiliate · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named FirstPromoter for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Affiliate and partner management | Partner and channel | 4% | 8 of 94 | 11% | 9 | under 10 labels · led by PartnerStack at 49% | ▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Referral and partner programs | Partner and channel | 2% | 10 of 112 | 9% | 11 | accepted challenger | =heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Loyalty, advocacy and referrals | Marketing | 0% | 51 of 110 | 0% | 1 | under 10 labels · led by Smile.io at 26% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, FirstPromoter held within the floor in all three categories: no change cleared 11 points.
Best category · Affiliate · by segment
Mid-market▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
4%from 0% in September 2026
Inside the floor by 7 pointsRank 17 → 7 of 90
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 22 → 37 of 46
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Affiliate | 0% | 4% | ▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 17 → 8 of 94 |
| Referrals | 2% | 2% | =heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 11 → 10 of 112 |
| Loyalty | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 39 → 51 of 110 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated FirstPromoter across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated FirstPromoter across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 1 | 2 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 6 | 0 | 0 | 6 |
| Perplexity Sonar | 0 | 1 | 0 | 0 | 1 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 1 | 0 | 0 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 1 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 2 | 2 | 0 | 0 | 4 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 3 | 0 | 3 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct16 labels4
Paraphrase11 labels2
Comparative9 labels4not counted in share
Budget-constrained20 labels2
Scale-constrained5 labels2
Negative6 labelsNone
First choiceAlternativeMentionNegative67 labels in all, every segment counted; 10 of the 14 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“LeadDyno or FirstPromoter at ~$49/month are your most cost-effective dedicated options” Kimi K2 · Affiliate · budget prompt · first choice
“start with ReferralCandy or FirstPromoter for their low monthly costs and free trials” Mistral Small · Referrals · budget prompt · first choice
“For a typical mid-sized B2B company, I'd recommend FirstPromoter” Kimi K2 · Affiliate · paraphrase prompt · first choice
“you need tools that track subscription lifecycles... (such as FirstPromoter, Cello, or GrowSurf)” Gemini 3.5 Flash · Referrals · negative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“FirstPromoter relies on outdated processes like separate logins for each program, and affiliates avoid using it” Claude Haiku 4.5 · Affiliate · negative prompt · hard negative
“FirstPromoter While it has decent ratings on some review sites, several red flags emerge” DeepSeek V4 Flash · Referrals · negative prompt · hard negative
Named alongside
The products named in the same answers as FirstPromoter, over the 67 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and FirstPromoter was named but was not.ShowHide
Named alongside
The products named in the same answers as FirstPromoter, over the 67 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and FirstPromoter was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named FirstPromoter. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 66 of the 67 answers that named FirstPromoter and are not a share of its labels.
Domains cited
firstpromoter.comYour site41
cello.so18
referralrock.com18
tapfiliate.com18
g2.com17
referralcandy.com17
growsurf.com16
shopify.com16
capterra.com15
modash.io15
150 of the 191 domain citations in answers naming FirstPromoter came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
firstpromoter.com is not in Google's top ten for any of the category's searches. In the answers, FirstPromoter takes 4% of first choices and PartnerStack takes 49%.ShowHide
Search and answers
firstpromoter.com is not in Google's top ten for any of the category's searches. In the answers, FirstPromoter takes 4% of first choices and PartnerStack takes 49%.
ShowHideIn search
Google, US estimatesPosition for “affiliate marketing platform”
–
not in the top ten
Position for “best affiliate marketing platform”
–
not in the top ten
- Searches for its name, Google
- 590 a month (“firstpromoter”)
- AI search demand for its name, est.
- 9 a month
- Organic visits to its site
- about 797 a month
- Searches its site ranks for
- 200 · 15 in the top three
- Sites linking to it
- 3,228
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
4%
rank 8 of 94 in affiliate
Segment leader
49%
PartnerStack
- First choices
- 10 across its categories
- Named in
- 67 answers
- Its own site cited
- in 66 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on firstpromoter.com
344
subdomains included
Content
49
counted in the table below
Documentation
212
Product · Integration
21 · 19
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Comparison | 27 | 20 | 2026-08-14 | ||
| Report or ebook | 12 | undated | |||
| Blog | 9 | 4 | 2026-09-07 | ||
| Webinar or virtual event | 1 | undated |
Most recent
- 2026-09-07How to increase affiliate sales blog
- 2026-08-14Firstpromoter vs leaddyno comparison
- 2026-08-14Firstpromoter vs rewardful comparison
- 2026-08-14Firstpromoter vs partnerstack comparison
- 2026-08-14Firstpromoter vs tolt comparison
- 2026-08-14Firstpromoter vs dub comparison
How it is countedHide how it is counted
Every page firstpromoter.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow FirstPromoter
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
FirstPromoter is its own company.ShowHide
The company
FirstPromoter is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- All-in-One SaaS Affiliate Software
- For
- subscription and SaaS businesses
- Price stated
- $49 firstpromoter.com
- Starting price
- 49 firstpromoter.com
- Free plan or trial
- 14-days free trial. No credit card required firstpromoter.com
- Certifications
- Stripe verified partner
- Customers named
- CustomGPTneuroflashPassion.ioWishpondCarrotJustCallSubmagic
- Not stated on the pages read
- Integrations, hosting
What FirstPromoter's own pages state, read September 28, 2026: firstpromoter.com, firstpromoter.com/pricing, trust.firstpromoter.com, firstpromoter.com/features/tracking, firstpromoter.com/integrations. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when FirstPromoter's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as FirstPromoter, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for FirstPromoter by email, built from the raw record of the edition. It shows:
- where FirstPromoter is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name FirstPromoter, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.