Every category where a model named Drip for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Email marketing platforms	Marketing	2%	8 of 66	0%	5	under 10 labels · led by HubSpot Marketing Hub at 35%	▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Ecommerce marketing	Marketing	0%	22 of 115	0%	4	under 10 labels · led by HubSpot Marketing Hub at 38%	=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Marketing automation and campaign management	Marketing	0%	25 of 59	0%	2	under 10 labels · led by HubSpot Marketing Hub at 63%	=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, Drip held within the floor in all three categories: no change cleared 11 points.

Best category · Email marketing · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

0%from 0% in September 2026

Inside the floor by 11 pointsRank 33 → 35 of 42

Mid-market▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

2%from 0% in September 2026

Inside the floor by 9 pointsRank 42 → 8 of 65

EnterprisegoneNot named this edition; 0% in September 2026.

0%from 0% in September 2026

Inside the floor by 11 pointsNot ranked

All categories · Mid-market

Category	September 2026	Now	Change	Reading	Rank
Email marketing	0%	2%	▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.	Within noise	Rank 42 → 8 of 66
Ecommerce marketing	0%	0%	=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.	Within noise	Rank 14 → 22 of 115
Marketing automation	0%	0%	=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.	Within noise	Rank 12 → 25 of 59

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Drip across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Labels
Claude Haiku 4.5	0	0	0	0
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	0	0	1	1
Perplexity Sonar	0	0	1	1
Grok 4.1 Fast	0	1	2	3
Mistral Small	0	1	0	1
DeepSeek V4 Flash	0	1	0	1
Llama 4 Maverick	0	0	0	0
Qwen 3.7 Flash	1	1	0	2
Kimi K2	0	2	0	2
GLM 4.7 FlashX	0	0	0	0
MiniMax M2.5	0	0	0	0
GPT-6 Luna	0	0	0	0
Muse Glimmer 30B	0	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct1 labelNone

Paraphrase2 labelsNone

Comparative10 labelsNone

Budget-constrained0 labelsNone

Scale-constrained5 labels1

Negative5 labelsNone

First choiceAlternativeMentionNegative23 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Category A: The "Growth" Platform (Most Likely Fit) ... Drip, Keap.” Qwen 3.7 Flash · Email marketing · scale prompt · first choice

“Best for e-commerce, integrating seamlessly with platforms like Shopify and WooCommerce” Mistral Small · Email marketing · comparative prompt · alternative

“Visual flows specifically optimized for online stores (Shopify/Magento).” Qwen 3.7 Flash · Email marketing · comparative prompt · alternative

“Best for: Ecommerce with complex customer journeys” Kimi K2 · Email marketing · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Drip, over the 23 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Drip was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Klaviyo18 of 237Not among the top eight

HubSpot Marketing Hub18 of 234Not among the top eight

ActiveCampaign18 of 232Not among the top eight

Mailchimp16 of 231Not among the top eight

Brevo14 of 233Not among the top eight

Omnisend14 of 233Not among the top eight

Salesforce Marketing Cloud8 of 230Not among the top eight

MailerLite5 of 233Not among the top eight

Constant Contact5 of 231Not among the top eight

Adobe Marketo Engage5 of 230Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Drip. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 21 of the 23 answers that named Drip and are not a share of its labels.

Domains cited

drip.comYour site10

activecampaign.com7

brevo.com7

emailtooltester.com6

klaviyo.com6

omnisend.com6

sender.net6

shopify.com6

ventureharbour.com6

blog.hubspot.com5

Fifty-five of the sixty-five domain citations in answers naming Drip came from somebody else's page.

Pages cited

drip.com/blog/best-marketing-automation-platforms5

drip.com/blog/best-email-marketing-software4

emailtooltester.com/en/blog/best-email-marketing-for-ecommerce4

hostinger.com/tutorials/best-email-marketing-platforms4

mayple.com/resources/ecommerce/ecommerce-marketing-tools4

newsweek.com/vault/small-business/best-email-marketing-platforms4

taboola.com/marketing-hub/best-ecommerce-marketing-platforms4

activecampaign.com/blog/best-e-commerce-platforms3

Pages are listed as the models cited them.

Search and answers

drip.com is not in Google's top ten for any of the category's searches. In the answers, Drip takes 2% of first choices and HubSpot Marketing Hub takes 35%.

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In search

Google, US estimates

Position for “email marketing platform”

–

not in the top ten

Position for “best email marketing platform”

–

not in the top ten

Searches for its name, Google: 74,000 a month (“drip”)
AI search demand for its name, est.: 76,846 a month
Organic visits to its site: about 18,996 a month
Searches its site ranks for: 6,520 · 288 in the top three
Sites linking to it: 11,562
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on GoogleDetailLess

6 ads · 6 text · 6 shown in the last 30 days

First shown January 2026, as Drip Global, verified. Ads started 2025-10 to 2026-09: 6 in the year.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 8 of 66 in email marketing

Segment leader

35%

HubSpot Marketing Hub

First choices: 1 across its categories
Named in: 23 answers
Its own site cited: in 21 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on drip.com

1,284

subdomains included

Content

650

counted in the table below

Documentation

Product · Integration

44 · 214

Kind	Pages	Last 90 days	Categories named
Blog	524	undated	Ecommerce marketing, CRM
Podcast or video	50	undated
Template or tool	24	undated
Comparison	19	undated
Case study	14	undated
Webinar or virtual event	7	undated
Report or ebook	6	undated
Glossary or explainer	3	undated
News or press	3	undated

How it is countedHide how it is counted

Every page drip.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow Drip

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Drip is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: An ecommerce marketing platform that helps B2C brands grow revenue through email marketing automation, segmentation, and personalization.
drip.com
For: B2C brands; ecommerce brands; creators; travel and education companies
drip.com
Price stated: Your cost is based on the number of active people in your accounts and the volume of emails you send each month. drip.com
Starting price: 39 drip.com/pricing
Free plan or trial: free 14-day trial drip.com
Integrations claimed: 50 drip.com · 90 drip.com/pricing · 8 drip.com/features/quizzes pages disagree
Certifications: GDPRCAN-SPAM
Customers named: Box2Levels HealthMimi GreenSpring CopenhagenPalazzo PittiImperial BladesMichael C.LNOC Store
Not stated on the pages read: Hosting

What Drip's own pages state, read September 28, 2026: drip.com, drip.com/pricing, drip.com/features/quizzes, drip.com/customers, drip.com/partners. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Drip's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Drip, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Drip by email, built from the raw record of the edition. It shows:

where Drip is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Drip, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.